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This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and Rachel Tsai. Send your news to [email protected].

News
No hangi instructions?
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Tasty Pot Co., which creates apparently nutritious, microwavable meals, has just released new packaging that gives you all the information about the product you need, including cooking instructions. But for some weird reason, it doesn’t seem to have finished the instructions for how to hangi your meal. StopPress investigates.

News
Fake it till you make it
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You know that mud you see slow-motion spinning from the wheels of jeeps in ads, as they bounce and careen around puddles in some gritty, rugged landscape? Well, sadly city-dwelling jeep drivers miss out on the muddy aesthetic, so Jeep Germany has come up with a solution.

News
Greg Grover returns for Nova, and the rhyming’s not over
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Following on from its 2014 spot for Nova Energy (a subsidiary of Todd Corporation), Clemenger BBDO has brought back Greg Grover—and his incessant rhyming—for another spot. But this time it comes with an inadvertent game of broken telephone (whispers/the messenger game/or the somewhat racist Chinese whispers).

News
‘We’re your bank, not your Mum’
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Westpac has taken a cheeky approach to its promotional push with a poster encouraging potential customers to go in and chat to one of its consultants. Rather than taking the usual approach of promising expert advice, the bank is tapping into the shame people often feel about their finances.

News
Owner/Marketer: Richard Snow, VX Sport
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Numbers are taking over the world of professional sport, as data on the speed, acceleration and biometrics of athletes becomes increasingly important to coaches and managers. And when they need this type of info, they turn to Richard Snow and the tech behind his company VX Sport.

News
I like bowls?
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Never has anyone been so enthusiastic over crockery. Jet.com have released a Super bowl ambush campaign, taking the mickey out of the competition in an effort to sell bowls.

Partner articles
The allure of unsexy marketing
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Their business has been called the ‘unsexy side of marketing’ by one of New Zealand’s leading business publications, but the partners of Auckland-based digital marketing firm Search Republic aren’t bothered. Two years after launch, the search-based consultancy is delivering outstanding – and seductive – results. And it’s only just getting started.

News
‘Daddy daycare in my polo wear’
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Last year, we were blessed with the brilliant piece of satire that is Activewear by content creators The Skit Box (and distributed via the Van Vuuren Bros YouTube channel). As the saying goes imitation is the best form of flattery—and imitation has arrived via Auckland Theatre Company (ATC).

News
Hot selfies in the Polish winter
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Saatchi & Saatchi/ Interactive Solutions Poland and Saatchi & Saatchi Switzerland have teamed up with GSK, a research-based pharmaceutical and healthcare company, to fight the flu during Poland’s winter by placing a thermo-scanner camera in Warsaw. The camera measures the users temperature to assess whether or not they have a fever, a symptom of flu, before taking a photo.

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