The latest agency news, campaigns and client wins (and losses) making headlines across the region.
Global small business platform Xero has announced an evolution of its brand, including the tagline “Your business supercharged”.
Tennis Australia has launched a 24/7 free ad-supported streaming channel on Samsung TV Plus, during the Australian Open 2025.
Kellogg’s is uniting its subbrands, including Nutri-Grain, Coco Pops, and others, under a single Masterbrand marketing campaign.
Spark’s latest campaign aims to help New Zealand businesses cope with the constantly evolving technology landscape and avoid feelings of ‘tech paralysis’.
Kiwi media personalities K’Lee and Manaia Stewart have signed on as the new co-hosts on two of NZME’s radio breakfast shows.
Broadcaster Simon Barnett kicked off his Monday with a 4.30am alarm, returning to More FM’s Breakfast Club alongside co-host Lana Searle.
The News Publishers’ Association has announced that entries to the 2025 Voyager Media Awards are now open, celebrating the best of New Zealand journalism.
The BBC has named Aotearoa reclaiming the Guinness World Records title for the World’s Largest Haka as one of the ‘Happiest Stories of 2024’.
Become Wealth Limited is happy to announce it has surpassed $1 billion in funds under advice, with a substantial portion comprised of NZDF Savings Schemes.
Music festival Electric Avenue and vodka RTD brand Long White are gearing up to celebrate a decade long partnership in Christchurch this summer.
Over 25,000 people will attend the debut of the ITM New Zealand Sail Grand Prix in Tāmaki Makaurau Auckland’s Waitematā Harbour on January 18 and 19.
The 2025 Aotearoa Young Lions Competition, proudly supported by Google is now open for entries from young talent across creative and media agencies.
JCDecaux’s evaluation of out-of-home advertising in airport settings across Aotearoa has shown that full-motion video ads seem to outperform static and animated creative.
Pead has expanded its Primary Sector portfolio as the retained PR agency for farmer-owned co-operative Ballance Agri-Nutrients.
Antony Young rounds up global media news: this week he takes a look into Meta’s announcement to drop third-party fact-checking, Australia’s social media ban and Hyundai’s add to cart feature.
Mark Zuckerberg’s decision to stop fact-checking across Meta platforms is a chance for mainstream media to make the most of its brand-safe environment.
Suntory Boss Coffee has partnered with YouTube chef, Andy Hearnden, in a new campaign celebrating the power of ambition.
Colenso BBDO Auckland ended 2024 ranked in The One Club for Creativity’s list of top…
Cori Gonzales-Macuer, an animated David Seymour and bad hakas are all features of a new campaign opposing ACT’s Treaty Principles Bill.
Lexus is bringing its philosophy of “Experience Amazing” to New Zealand’s premier tennis event, the ASB Classic, with dynamic action replays.
Whittaker’s latest instalment highlights the irresistible appeal of its Chocolate Pods, making them the ultimate Christmas gift – if you can bring yourself to give them away.
Free-to-air TV channel Bravo New Zealand, known for its reality and true crime shows, is the number one challenger network for 2024, according to recent data from Nielsen.
JB Hi-Fi has teamed up with Uber to bring customers a more convenient way to shop, allowing them to receive orders within 90 minutes or schedule for later.
Jollys is celebrating its 28th digital panel on the Vivian and Taranaki Corner in Wellington, which hits citybound as well as SH1 Airport traffic.
With the help of TBWA\NZ, a new campaign is showing Kiwis that when it comes to finding a bargain, nobody does it like The Warehouse.
After 13 years, digital agency Brave has rebranded, with an evolved visual identity, a redesigned website and a new ethos, Dare to Be.
Four Square knows there’s no better way to spend summer than with your ‘bros’ – so the national supermarket has released new collaborations with beloved Kiwi brands.
Bluebird is sharing the love with its latest campaign, inspired by the adorable “pebbling” rituals of Adélie penguins – the brand’s mascot.
Last week in Britomart, 2degrees unveiled a 2-tonne ice sculpture with mobile phones inside in recognition of a key milestone: reaching its net-zero greenhouse gas emissions target.
dish editor Sarah Tuck on the thinking behind ‘Holiday’, the NZ food magazine’s special issue that fills the gap between Christmas and late summer.
Stuff Group is happy to see the end of year Nielsen Online Ratings which shows that in November, stuff.co.nz reached 2.31 million Kiwis.
Alongside Uber One, Rhythm and Vines brand partners in 2024 include One NZ, McDonalds, Red Bull, Pals, Lipton Iced Tea and more.
In light of recent ad industry holding company news, Karangahape Road indie The Goat Farm has chosen to disclose its ownership structure.
Dairy giant Fonterra has launched a new campaign – the first outputs from a new long-term strategic positioning via Bettle–Associates.
Earlier this month, GroupM New Zealand brought advertisers and creatives together to explore what the future of influencer marketing looks like in Aotearoa.
McDonald’s New Zealand and DDB Group Aotearoa are reminding Kiwis to stay safe and “Make it Click” when they get out on the road this summer.