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D3 becomes the first B Corp certified ad agency in NZ
D3 have officially been recognised as New Zealand’s latest certified B Corp & therefore have become the first media/advertising agency in NZ to do so.
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News
Battle of the Ad Bands is back
Flying Fish and The Comms Council have announced that Battle of the Ad Bands (BOTAB) is back for a 13th edition.
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Commercial radio audience highest ever
The New Zealand Commercial Radio Industry released the S2 2021 GfK Radio Audience Data into the market, showing radio audiences at an all time high.
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NZOC partners with JCDecaux as exclusive Out-of-Home supplier
As excitement builds for the Tokyo Olympics, Kiwi sporting fans will be right amongst the action thanks to JCDecaux and the NZ Olympic Committee.
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Purex takes out June Colmar Brunton Ad Impact Award
June was a great month for advertising, and we tested a range of amazing creatives in the hunt for the Colmar Brunton Ad Impact Award winner.…
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LifeDirect appoints Pitchblack Partners
Pitchblack Partners has been appointed as the lead brand and retail agency for online insurance platform LifeDirect.
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MSL announces client wins, strengthens senior team
MSL New Zealand is expanding at pace with two new key client wins, sexual health product provider Durex and equality advocator Global Women.
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DDB Aotearoa wins Sealord
Following a competitive pitch process, Sealord has appointed DDB Group Aotearoa as its lead creative agency.
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2021 ORCA finalists announced
The judges have had their say, and the top five entries in the 2021 ORCA are as follows.
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Contagion, Gregg’s launch new campaign
Gregg’s and independent agency Contagion have teamed up on a fun brand platform to launch the food brand’s bold new look.
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Entries open for Webstar Magazine Media Awards
The Magazine Publishers Association NZ has announced the call for entries for the 2021 Webstar Magazine Media Awards.
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The next era of Sunday has arrived
Sunday magazine has unveiled a design-led refresh and announced a new editor to guide the next era of the publication.
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Brandspank scoots down memory lane for Winton
Indie creative agency Brandspank this week launched a large-scale brand campaign for property developer Winton.
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Adhesive retains Sony Electronics account
Following a competitive pitch process Adhesive has been reappointed as the agency of record across New Zealand and Australia for Sony Electronics.
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Mr Rental appoints Republik as creative and media lead
Innovate Access New Zealand has appointed Freemans Bay Indie Republik to manage its Mr Rental business in New Zealand.
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oOh! to focus on core Out of Home business
As part of its strategy to capitalise on future growth, oOh! will increasingly focus on the unrivalled scale of its core Out of Home media business.
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New Jaguar campaign captures the moment performance and creativity collide
The latest advertising campaign from Jaguar documents a live artistic collaboration between racing driver Greg Murphy and artist Otis Frizzell.
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TVNZ announces content deal with NBCUniversal
TVNZ has announced a new multi-year content deal with NBCUniversal (NBCU) for the rights to air premium international content from the media and entertainment company on…
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TBWA\NZ appointed by Southern Cross Health Insurance
Following a competitive process, Southern Cross Health Insurance (SCHI) has appointed TBWA\NZ to the role of lead creative advertising agency.
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TVNZ-NZ Marketing Awards finalists announced
NZ Marketing magazine has announced the Finalists for the 2021 TVNZ-NZ Marketing Awards after the first round of judging has concluded.
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Culture&Theory wins Mooven
Off the back of a $5m Series A funding round, software company Mooven has appointed Culture&Theory to drive growth as the business expands globally.
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MediaWorks works towards a more sustainable future
With the aim of reducing its carbon footprint and operating in a more sustainable way, MediaWorks is engaging with Toitū Envirocare.
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Oatly reveals world-first billboard campaign in NZ
If there was an award for the most words on a billboard, then surely Oatly would take home gold.
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Motion Sickness takes aim at the tourism industry’s tired clichés in new campaign
Karangahape Road Business Association and Motion Sickness take a prod at the tourism industry, and celebrates local businesses in new campaign.
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Hearts & Science wins icebreaker
icebreaker has announced a strategic alignment with Hearts & Science across ANZ.
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LUMO and Fire and Emergency NZ deliver country’s first dynamic programmatic DOOH campaign
LUMO and Hivestack have teamed up to launch New Zealand’s first dynamic programmatic digital out-of-home campaign for Fire and Emergency NZ.
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Coast and Go Media take music countdown to a new level
Coast audio network has teamed up with independent outdoor media provider Go Media to supercharge its best song of all-time countdown.
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Is your marketing strategy up to scratch?
The new issue of NZ Marketing has been in market for a few weeks now and is packed with practical, real-world advice and expert opinion on Strategy.
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Contagion, Universal Homes launch new brand campaign
Having won Universal Homes in a competitive pitch earlier this year, Contagion’s launched a campaign celebrating the brand’s commitment to homeowners.
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Federation wins Massey University account
Independent agency Federation has won lead creative agency for Massey University after a four-way pitch for brand, integrated campaigns and media.