Campaigns
Škoda turns crude graffiti at the Tour de France into spotlight for women’s peloton
Every year, the Tour de France faces a challenge: hundreds of penis drawings graffitied onto the race route.
Latest campaign news brought to you by
Browsing: Campaigns
Feast your eyes on new work
News of fresh campaigns from Aotearoa’s adland. Take a look at what’s popping up from agencies and brands around the country.
Campaigns
Toyota NZ turns tries into moments of support for grassroots rugby
Toyota New Zealand has turned Black Ferns and All Blacks tries into a new source of grassroots funding for rugby clubs across Aotearoa.
Campaigns
Whittaker’s new ads make Chocolate Lovers feel seen
Whittaker’s is releasing four new films as part of its Hello Chocolate Lovers platform, in partnership with Bastion Aotearoa.
Campaigns
NZ On Screen invites Kiwis to find what they’ve been missing in first major campaign
NZ On Screen has partnered with independent creative agency Coles & Co on a major brand campaign, supporting the relaunch of its platform.
Campaigns
BusinessDesk and Range Rover bring back the CEO Index
BusinessDesk’s CEO Index has returned for a second year, this time adding two new categories to its leadership ranking.
Campaigns
KFC’s Double Down returns to Aotearoa with a side of gravy
As the Double Down makes its return to Aotearoa, KFC has created a gravy tap to allow people to dip their bunless burgers on demand.
Campaigns
Thompson Spencer creates tangible moments for Auckland Transport’s City Rail Link
In the next phase of the City Rail Link campaign, Auckland Transport and Thompson Spencer show how Aucklanders will use the new service.
Campaigns
Bunnings and Bastion Aotearoa recognise grassroots coaching legends
Bunnings New Zealand and Bastion Aotearoa have launched a new campaign to recognise the volunteers that coach grassroots sport across Aotearoa.
Campaigns
The Nations Championship launches new campaign
The Nations Championship, a new 12-country international rugby competition, has kicked off alongside a new campaign.
Campaigns
AA Life Insurance and Quantum Jump ‘make life easy’
AA Life Insurance has launched a new campaign, ‘Making life easy’, in partnership with advertising agency Quantum Jump.
Campaigns
TVNZ uses AI to celebrate the return of provincial rugby
TVNZ has launched its first AI-assisted nationwide marketing campaign, celebrating the return of provincial rugby across New Zealand.
Campaigns
BNZ expands support for Kiwi basketball with new campaign
BNZ is doubling down on basketball. It has become the first principal partner of community coaching for Basketball New Zealand.
Campaigns
Signature Homes launches ‘Fan mail’ campaign
Home construction company Signature Homes has launched a new integrated campaign, ‘Fan mail’, to bring their client experience to life.
Campaigns
Saatchi & Saatchi NZ and Doc Edge launch new digital tool to promote documentaries
Saatchi & Saatchi NZ and Publicis Production ANZ have unveiled a new campaign for the 2026 Doc Edge Festival.
Campaigns
Radio Hauraki launches 10th Beer & Pie July campaign
Radio Hauraki has launched its 10th Beer & Pie July campaign, marking a decade of one of the station’s signature promotions.
Campaigns
Uber Eats launches latest ‘Ding dong deals’ ANZ campaign
Uber Eats, in partnership with Special and EssenceMediacom, has launched the latest swear-worthy campaign for its ‘Ding dong deals’ platform.
Campaigns
MBM and Sport Nation bring live Fifa commentary on-screen
MBM, Sport Nation and Lumo have turned real-time World Cup commentary into a live digital OOH campaign across Auckland’s busiest roads.
Campaigns
Red Seal and R&R launch ‘toothpaste with teeth’
Red Seal and R&R have launched a new campaign, ‘toothpaste with teeth’, to promote the new Baking Soda + HAp toothpaste.
Campaigns
Radio Hauraki and Bowel Cancer NZ take ‘Day in loo’ to new heights
Radio Hauraki is broadcasting the ‘Day in loo’ campaign from the top of Auckland’s Sky Tower for 12 hours in support of Bowel Cancer NZ.
Campaigns
GWM takes ‘Wahs selling cars’ to the big leagues with its Fieldays sales stadium
GWM NZ brought its ‘Wahs selling cars’ platform to life at Fieldays, turning its Mystery Creek site into a GWM sales stadium.
Campaigns
Resene and Lumo fill(ed) the tin
Lumo Digital and Resene have put together a vibrant ‘home crowd’ activation for the 2026 Super Rugby Pacific grand final.
Campaigns
Special Design creates new brand identity for The New Zealand Society
Special Design has crafted a brand identity for The New Zealand Society as the non-profit prepares to celebrate its centenary.
Campaigns
Silver Ferns and Pitchblack ask New Zealand to ‘Fight with us’
Pitchblack Partners and Netball NZ have teamed up to launch ‘Fight with us’, a call-to-arms to rally the nation behind the Silver Ferns.
Campaigns
Wattie’s latest work via TBWA\New Zealand heralds a new era
Wattie’s new campaign, via TBWA\New Zealand is already resonating, having been recognised by Kantar New Zealand for the May Ad Impact Award.
Campaigns
The Business and Hancocks launch Teremana Tequila campaign
Auckland indie agency The Business has partnered with Hancocks to launch Dwayne “The Rock” Johnson’s Teremana Tequila in Aotearoa.
Campaigns
Experience Gold Coast and Pitchblack send influencers offline
Experience Gold Coast and Pitchblack encourage Kiwis to disconnect from their feeds and experience the destination in a more meaningful way.
Campaigns
Jason Momoa signs hand-painted Supergirl mural in Ponsonby
On June 12, Hollywood star Jason Momoa arrived in person to sign a hand-painted Supergirl mural on Williamson Ave, Ponsonby.
Campaigns
YS delivers refresh for World Vision ’40 hour challenge’
YS has partnered with World Vision New Zealand to deliver a strategic refresh of the World Vision ’40 hour challenge’.
Campaigns
Hospice NZ and McCann launch ‘Dying reviews’ platform
‘Dying reviews’ allows terminally ill people to rate and review how they are treated by organisations they interact with.
Campaigns
H3 Group says big events don’t need big cities
Hamilton’s H3 Group has launched ‘Big events don’t need big cities’ to challenge long‑held assumptions in the events industry.