NZME new partnership with Triton Digital to advance digital audio strategy
NZME is hoping to advance its digital audio strategy with a new partnership with technology and services provider Triton Digital.
Samsung TV Plus increases bingeable content with 13 dedicated channels
Samsung TV Plus New Zealand’s advertising division, Samsung Ads, has increased the platform’s “bingeable” offering, bringing classic TV shows to Aotearoa.
Four Words rebrand challenges traditions in jewellery
In a market rooted in tradition, jewellery brand Four Words, together with the Motion Sickness Design Office, has redefined its identity to challenge the industry.
Sleep well at night knowing MAS has got it covered
Kiwi insurance and investment company MAS is venturing into video advertising for the first time in its latest brand campaign on what keeps people awake at night.
Gilmours supports local hospo industry with dual campaign
The challenges facing hospitality industry in Aotearoa haven’t gone unnoticed by Gilmours who has focused its latest marketing campaign on supporting local.
StopPress Exclusives
How do you achieve purpose-driven marketing and brand growth? Dove has cracked it, celebrating 20 years of its pioneering Campaign for Real Beauty.
Bruce Ferguson, Creative Director of Darkroom, talks with The Creative Store all things design, the world of events and working with big names like Sunburn.
Demonstrating its ongoing support of the country’s tourism and travel sector, NZME is proud to be the exclusive media sponsor of the 2024 New Zealand Tourism Awards.Â
On September 4, the marketing industry of Aotearoa gathered at Auckland’s Spark Arena to celebrate their teammates and colleagues in the 2024 YouTube NZ Marketing Awards.
Scroll Media launches ‘virtual storefront’ to drive online sales
Scroll has just launched Scroll Shoppable Media, powered by tech platform Vudoo, which can transform ads and content into shoppable store fronts.Â
Leading economist set for iMedia Online Retail Summit 2024
The summit, which takes place from May 13-15, will feature expert analysis from around 15 keynote speakers, headlined by economist Shamubeel Eaqub.
Behind the transformation of ThreeNow
Warner Bros. Discovery shares what went into the creation of the revamped ThreeNow platform.
Expanding NRL’s reach: A strategic partnership with Mi9
Following a triumphant year, NZ’s NRL is joining forces with Mi9, a leading digital media provider, to extend its influence.
Be like Rick Astley (and other sticky advice from reality TV queen Maz Farrelly)
Her reality TV shows have been watched 8 billion times, so Maz Farrelly knows a thing or two about engaging audiences.
Celebrities, brands, athletes: the standout performers of Paris 2024
What makes a brand standout on the Olympics’ global stage, and could it be anywhere near as tough as nailing a perfect ten at synchronised diving?
Navigating new territories: New tools for online safety
The internet is an indispensable part of the daily routine of all Kiwis. Head of Meta NZ, Spencer Bailey shares new investments that enhance online safety.
Google’s cookie backflip has us talking for all the wrong reasons
Marketers may have been relieved to hear Google changed its mind on cookies, but D3’s Tom Acheson-Gray believes this reversal is no reason to change course.