NZME confirms it is in discussions to buy Stuff
The Commerce Minister is refusing to comment on reports the government is backing a new…
The man, the stick, the legend; Behind the legacy of Pak’nSave’s Stickman
We’re all familiar with the Kiwi icon known to us as Stickman. The stick character…
DI Day: Does analytics work in an agile organisation?
Data Insight’s very first DI Day welcomed an array of inspiring speakers. One of the members of our ‘Leaders in Data Transformation’ panel, Alex Tran, shared the lessons learnt on…
The man, the stick, the legend; Behind the legacy of Pak’nSave’s Stickman
We’re all familiar with the Kiwi icon known to us as Stickman. The stick character has solidified itself within our society over the past 11 years, showing impressive longevity for…
Display advertising isn’t all about clicks, here are four ways to drive incremental conversions
We’ve come a long way since the first display banner ad ran in 1995. Brendan…
The ROI on Empathy
Maria Devereux was once a budding art director who to my colleagues appeared cheerful, hard-working…
How to win at voice
Voice technology has come a long way since its inception. I vividly remember my dad…
Collaboration, action and innovation: There are opportunities in addressing issues
We are reaching a tipping point. Business, government, economies have for too long put growth…
Duncan Shand on kids, culture, and climate change
The new woke consumer strongly believes that the efforts of governments and businesses are still inadequate. Here, Duncan Shand gives his advice on how marketers should be encouraging organisations to meet new consumer expectations.
.jpg?resize=336%2C200&ssl=1 "I hired the guy who brought a clown as a support person to a redundancy meeting. Here’s why.")
I hired the guy who brought a clown as a support person to a redundancy meeting. Here’s why.
You may of heard of the story that went viral in New Zealand and further abroad about an Auckland man who works in advertising and brought a clown as a support person with him to the redundancy meeting. DDB regional chief creative officer for Australia and New Zealand Damon Stapleton recently hired this man, and shares how the story struck him as an example of how creativity can change the rules of any situation and get your power back.
