News
Tip Top and Shine partner up
Earlier this month DDB, Shine and Colenso BBDO all rallied to secure the $2 million pitch for Tip Top. The account has been awarded officially to…
Browsing: News
News
Big Communications on the careful task of revamping Barfoot & Thompson’s 40-year-old look
Creating a campaign for a legacy brand can be difficult enough, owners can get stuck in the mentality of ‘that’s how it’s always been done’. However,…
News
RNZ National remains New Zealand’s most popular radio station
The fourth annual GfK radio survey has given insights into the strength and scope of RNZ listening from New Zealand. The RNZ platform has taken a…
News
DHL and Surf Life Saving NZ flip out over water safety
DHL and Surf Life Saving New Zealand have a new initiative to help keep water safety knowledge at the front of minds for Kiwis ‘Flip’n Stay…
News
“This is f*cking PR”, The second annual Pressies Awards happily celebrate the industry
Public Relations, brand experience, events, social media industry professionals, agency folk and Patrick Gower all migrated to Ponsonby last night to attend the second annual Pressies…
News
Watch out: Part Time Rangers saves the shark 80’s-style
Local alcohol company Part Time Rangers is channelling Bay Watch for ‘#Sharkwatch’, a campaign by Pitchblack to promote the drink’s efforts to save the sharks. Featuring…
News
Up-and-Comers: Maisie D’Cruz, DDB
We’ve given the mic to the industry’s future leaders. Maisie D’Cruz, junior creative and copywriter at DDB has worked across several large campaigns including the recent…
News
TVNZ-NZ Marketing Awards: Subaru drives new perspectives, takes home Automotive Award
To launch its 2018 Forester model, Subaru gave the vehicle a new lease of life with a powerful through-the-line campaign. The Challenge With the SUV segment…
News
We are about to see a lot more brand experiences: a look at Bombay Sapphire’s ‘Name Your Creation’ campaign
In a growing competitive market, it’s important to use new methods to connect with audiences. More and more that connection is being made through experiences, and…
News
Up-and-Comers: Lily Ng, Royal New Zealand College of General Practitioners
We’ve given the mic to the industry’s future leaders. Lily Ng, communications advisor at the Royal New Zealand College of General Practitioners, has recently been appointed…