Bash those palms against each another repeatedly for Vogel’s, EECA, and L&P.

L&P has taken an interesting step with its latest campaign by DDB. Titled ‘The Best Day Ever’, the new campaign promotes itself as being ‘refreshingly different’, yet in some ways, it falls more into the refreshingly disgusting category.

Sky Network Television will fight to hold on to the broadcast rights for Super Rugby and The Rugby Championship for five more years at a cost of more than $235 million.

Our weekly dissection of fabulous things, stupid things, and moving things from inside the Intertubes. Tirohia te reira, check it out.

The local body elections are coming up and Wave Creative Communications Agency has riled the younger generation to vote in the best way it knows how; inspiring them to outvote the baby boomers.

Goodman Fielder is showing the lengths Kiwis will go to for their Vogel’s in a new campaign by The Enthusiasts.

Deals, expansions and acquisitions across the industry.

Dentsu Aegis Network Australia and New Zealand has appointed Patrick Darcy to the role of chief data and technology officer.

Steinlager has launched a laundromat called the Black Laundry as the centrepiece of its latest campaign Colour Yourself Loyal. Alongside the activation, the brand has also heralded the return of its white cans, marking the start of a (hopefully) successful tournament.

Following the Christchurch terror attack on 15 March, the Association of New Zealand Advertisers and the Commercial Communications Council called on the advertising and media industry to think about where advertising dollars were going, and to put pressure on Facebook regarding its live-streaming capabilities. With the heat on social media platforms, Georgina Harris spoke with local media organisations about moves taken in light of the tragedy, how they ensure a safe environment for advertisers, and how they are tackling the changing industry head-on.

75 percent of respondents to a New Zealand martech State of the Union 2019 report say they have inadequate marketing technology capabilities, despite 51 percent believing martech is critical to their organisational success.

The campaign ‘Gen Less’ is a collaboration between some of the most iconic and powerful world leaders, past and present. Created by Clemenger BBDO and Assembly alongside the Energy Efficient and Conservation Authority (EECA) and it features leaders rallying together, to form a new powerful message about the importance of conversing energy in the fight for our environment.

Can we get a ‘hell yeah’ for VodafoneTV, Mainland and TAB.

Trade Me has released its latest campaign focusing on its motors and property sectors. The two-video creative is part of a new partnership with Clemenger BBDO and Colenso BBDO, as the brands work together to further cement Trade Me as a place that has ‘someone for everything.’

Following True and TRA releasing the Kiwi Cultural Codes work last year, we speak to Colleen Ryan, partner at TRA, about how well brands align to those codes and the rewards for those that do.

Tourism New Zealand chief executive Stephen England-Hall has announced the appointment of Brodie Reid to the director of marketing position.

People point the finger at politicians, platforms and the news media for the spread of fake news and misinformation, but an expert tells Mediawatch the PR industry’s role usually goes under the radar – and an ethics upgrade is urgent.

In June Lotto NZ released its Powerball commercial, ‘Lost’, the fourth instalment of its ‘Imagine’ series with DDB. However, the ad turned out to be something a little more. A month after its release Lotto NZ revealed that the ad was actually a ticket.

Hot from the printers, the latest issue of NZ Marketing arrived on our desks this week and will soon be on its way to subscribers. Celebrating all winners of the 2019 TVNZ-NZ Marketing Awards, the 100 pages feature all the award-worthy strategy, as well as a look at the state of marketing in New Zealand.

Our weekly wrap up of good things, nostalgic things, and empowering things from inside the Intertubes. Tirohia te reira, check it out.

Collaborations provide more than just a new product, it provides an opportunity for two brands to leverage each other’s audiences and learn new ways of promoting. We spoke with Pete Gillespie, co-founder of Garage Project as to why he thinks partnerships are key to keeping the energy alive when creating new campaigns.

With the 2019 Rugby World Cup beginning in Japan this weekend, TAB has launched its Try Time campaign ahead of the opening games.

The third nationwide GfK radio industry survey for 2019 shows Radio New Zealand audience numbers remain strong – with 669,600 New Zealanders (10+) tuned in to RNZ National and RNZ Concert each week.

Sydney-based PR and brand engagement agency CampaignLab has announced it has made the leap across the ditch, launching the business in New Zealand. Sophia Berry-Smith, who joins from her previous role as head of communications at Stuff, has been named CampaignLab’s first appointment in New Zealand. She will lead key accounts in-market, while helping establish and grow the brand locally.

WPP AUNZ has merged PR agency PPR with global communications agency ​BCW (Burson Cohn & Wolfe). The newly merged business will be led by Pamela Klioufis, managing director of BCW’s Australian business.

Anyone in New Zealand who looks at extremist content on Facebook will in the future be directed to websites helping people to leave hate groups.

Following the Christchurch terror attack on 15 March, the Association of New Zealand Advertisers and the Commercial Communications Council called on the advertising and media industry to think about where advertising dollars were going, and to put pressure on Facebook regarding its live-streaming capabilities. With the heat on social media platforms, Georgina Harris spoke with local media organisations about moves taken in light of the tragedy, how they ensure a safe environment
for advertisers, and how they are tackling the changing industry head-on.

Aaron McMinn grew up exploring visual mediums and turned that passion into a job when he entered agency land. Today, he’s a creative director at Wunderman Thompson but not all his creative pursuits are for clients. Some are for himself. Erin McKenzie talks to McMinn about his extra-curricular projects and how they’re benefiting and his client work and agency.

Snaps all around for Powershop, Vodafone and Warmer Kiwi Homes.

Our advertising landscape continues to rotate around the growth of digital and how digital can be used to further capture the attention of viewers. Yet there is one type of adverting so simple, so primal, so no-nonsense that even in this computer run society it has survived. We’re talking here, about inflatable, or balloon, advertising.

In a new brand campaign, by EightyOne, Powershop is shining a light on the relationship consumers have with their electricity through a young woman and a big pink blob.

Get out the tissues. Vodafone is celebrating the possibilities of 5G in a beautiful campaign by DDB dubbed ‘Huxley’.