StopPress noticeboard: 4 October

UnLshd digital platform launches

Tom Eslinger, the previous global creative director for Saatchi & Saatchi, has announced the launch of UnLshd in New Zealand and Australia. The platform is a new market offering described as a blockchain platform and creative marketing company which focuses on client transparency. 

The launch is a joint effort by Eslinger and Glen Cameron, who created the platform in Estonia and have shared it globally since being created this year. Now with working locations in Milan, Barcelona, London, Tallinn, New York, Sydney and Wellington.

It’s blockchain-verified, highly transparent, client-controlled system works in tandem with top-level creatives, strategists and others that were previously priced out of innovative markets (such as the start-up community).  

The company is currently undertaking an adapted ICO, called an IVO (initial voucher offering) where potential clients can receive tokens representing work value in the UnLshd agency. 

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