Movings & Shakings
The Growery keeps on growing
Seasoned marketer, sales manager, and semi-professional baker Emma Hill joins The Growery as Growth Partner. CEO Ben Rose says “Thanks to an increasing number of clients…
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StopPress exclusives
In conversation with Boyd PR: Telling your brand’s story in the time of Covid-19
Auckland-based Boyd PR is a full service agency combining fresh ideas and an innovative approach to delivering successful results for their clients in this new Covid-19…
Partner articles
Taking care of business: Why top companies are hailing VideoTaxi
Video is the powerhouse tool in modern marketing and communications, but how do businesses get the best results for their hard-earned dollars? They could add…
Movings & Shakings
Star creative duo join Special Group as ECDs
Independent creative company, Special Group, has hired two new executive creative directors as the agency hints at significant new clients and projects coming out of the…
News
NZME releases new show to battle misconceptions of miscarriages
Miscarriage’s have long been a topic shunned away from the community, yet the taboo placed around this special kind of loss often makes it harder for…
News
Name Suppression Services: Project to those who want it, protect against those who don’t
Protecting your brand is one of the most important aspects of marketing. Yet many companies are still trying to communicate with people who don’t want to…
News
NZ Herald announces new hires in a bid to strengthen premium journalism
Pictured; Jane Phare, Kate MacNamara and Sam Hurley. Photo credit – NZ Herald. The New Zealand Herald has announced the appointment of three new business journalists…
News
NZME announces Barbara Chapman as chair following Cullinane departure
Barbara Chapman as been announced as the new chair for NZME. The announcement comes after the departure of Peter Cullinane who resigned last week. Chapman has…
News
ColensoBBDO shows the heartbreaking truth of real lockdowns
WWF NZ and Colenso BBDO have reminded Kiwis that as we celebrate coming out of Lockdown, many animals will never get that chance. To draw attention…
News
Juno magazine acquired by Opes Partners
It has been announced today that investment magazine Juno has been acquired by Opes Partners in a move to strengthen the offering of both businesses. Juno…
Movings & Shakings
Futurescape Global Appoints new general manager
Glasshouse Consulting has recently appointed Christine O’Sullivan as the new Futurescape general manager after buying Futurescape Global a year and a half ago. O’Sullivan joins Futurescape…
Opinion
Blending brands: the rise of collaboration
It’s commonly accepted that, if nurtured correctly, there can be significant value built into a company’s brand – that collection of intangibles created by the sum…
News
StopPress noticeboard: June 18
Dentsu Aegis and TBWA NZ win big with exceptionally creative campaigns. Dentsu Aegis eliminates competition Dentsu Aegis has won four golds at the annual PR Awards…
News
YouTube trend report: The post pandemic rise in participatory consumption
New stats from Nielsen show that being home bound resulted in a high spike of video content being consumed. To back this up, YouTube APAC culture…
Partner articles
Pandemic highlights crisis planning needs: Agencies still the go-to provider
Crisis management has long been a vital tool in PR agencies’ toolbox – making them indispensable for many businesses and brands. The adaptability, experience, and strategic…
Opinion
Dismantling racism in advertising: How we can move on from the white version of colour
I live in two very different worlds: I was raised white, and I have brown skin. Being brought up by loving Palagi (white) parents, I have…
StopPress exclusives
New World takes out Colmar Brunton Ad Impact Award for May
May was a great month for advertising and competition to win the Colmar Brunton Ad Impact Award was as fierce as ever. After a win from…
News
Vodafone Warriors and NeuroSpot: Demonstrating the marketing power of live sports sponsorship
At the end of the 2019 NRL season, The Vodafone Warriors and behavioural insights agency, NeuroSpot, used Kiwis love of sport to test subconscious emotional reactions…
News
Bauer magazines sold to Australia’s Mercury Capital
Bauer media’s magazines in New Zealand and Australia have been sold to Australian private equity firm Mercury Capital. The Sydney-based firm has been in talks to…
News
Stuff encourages Kiwis to play in their own backyard
Created as the borders were closing, Stuff’s ‘Back your Backyard’ editorial campaign focuses on showcasing the incredible travel experiences Kiwis can have in their own country.…
News
NZME board chair Peter Cullinane resigns ahead of shareholders meeting
Company chair Peter Cullinane resigned abruptly before the meeting after it was it was made clear big shareholders had lost confidence in him. All the drama…
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Ads of the week: June 16
Ruapehu, Subaru’s and um .. porn? This weekly round up of ad’s is an unusual mix, however includes exceptional creativity and execution. https://www.youtube.com/watch?v=94mINLDSWlk&feature=emb_title Who is it…
Partner articles
How Wright Communications creates a harmonious atmosphere with clients and brands
Wright Communications is an agency helping some big brands tackle even bigger problems. Here, founder Nikki Wright takes us through the changes in the landscape since…
News
BC&F Dentsu showcase Subaru’s e-Boxer Hybrid
BC&F Dentsu and Subaru have teamed up to introduce the new e-Boxer Hybrid to the market. Offering the same driving capability as Subura’s All Wheel Drive,…
News
TVNZ announces proposed redundancies
It has been announced today that TVNZ has proposed a change in business structure that could result in 70-90 redundancies. Chief executive Kevin Kenrick says the…
News
TBWA’s #togetherwecam a modern example of creative resilience
TBWA had less than 72 hours to rethink an entire campaign for 2degrees following the news that the nation was about to go into Lockdown. The…
News
Wright Communications take out top spot for Prinz Awards
The Prinz Awards for 2020 saw Wright Communications named as PR Consultancy of the Year. As well as the top spot, Wright Communications were awarded one…
News
Run Zooms us to Ruapehu
As a nation we love the outdoors, surrounded by nature but trapped in our houses has been hell for a lot of Kiwis. From this came…
News
TBWA announces new series, 2nd Chance Charlie
TBWA has certainly proved its creative capability with the introduction of a brand new reality series titled ‘2nd Chance Charlie.’ Created under the difficulties of Covid-19,…
News
Easy access: Motion Sickness help parents monitor online activity
The Government, with the help of Motion Sickness, has created an eye-opening campaign that helps parents protect children from the harms of roaming online. Bullying, porn,…