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Dulux’s new campaign shows NZ’s true colours in real-time
Dulux NZ, MBM and Pitchblack have teamed up with Lumo to launch Dulux Colours of New Zealand Live, a campaign that brings nature’s colours to life in real-time.
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Great technology, uncomplicated: Oppo launches Find X8 Pro
As part of the international launch of the Find X8 Pro, the flagship smartphone from Oppo, Film Construction was tasked with throwing a $2K phone in the air.
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Trade Me Property’s hunt for the choicest loo, bush and playground
Trade Me Property has launched the inaugural People’s Choicest Awards to celebrate how Kiwi live and crown the country’s best – as voted by Kiwi.
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Limited edition cricket sets to give back this Christmas
Sport entertainment platform The Alternative Commentary Collective (The ACC) has partnered with Rebel Sport and Silver Fern Sport on a charity initiative.
News
Kiwi nominated for prestigious global PR award
Catherine Arrow is a Life Member and Fellow of PRINZ, Fellow CIPR, Fellow ASEAN PR and a Founding Chartered Public Relations Practitioner.
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Newmarket Business Awards finalists announced
Newmarket is gearing up to celebrate the best from across its precinct – with the finalists for the 2024 Newmarket Business Awards now announced.
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IAB NZ announces finalists for Digital Advertising Awards
The Interactive Advertising Bureau NZ is thrilled to announce the finalists for the 2024 IAB NZ Digital Advertising Awards.
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Creative Talk with Anthony Brosnan
Anthony Brosnan, User Experience and Product Design Lead at Emerge, last spoke with The Creative Store back in 2015 and shares his career journey since.
News
Six60 to perform at Guinness World Record attempt for largest haka
Six60 is now part of the line-up of Kiwi artists entertaining the crowds at this weekend’s attempt to claim the Guiness World Record title for the largest haka.
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303 MullenLowe goes live with tonies ANZ launch programme
303 MullenLowe has unveiled its first marketing activity for global children’s company tonies, as part of the brand’s launch into NZ and Australian markets.
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Special: NZ’s most effective agency, #6 globally
Special New Zealand has been recognised for its effectiveness, both locally and globally, by industry body Effies Worldwide.
News
Indies promote the power of collaboration at IMANZ shindig
Aotearoa’s dynamic indie agencies got together with media and industry partners last night to promote collabs between media partners and IMANZ.
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Pure SEO achieves Google Premier Partner status
Pure SEO, a digital marketing agency in New Zealand and Australia, has been awarded the 2024 Google Premier Partner status.
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DarkHorse campaign boosts Malibu drinks brand
Malibu’s new brand platform ‘Do Whatever Tastes Good’ encourages Gen Z audiences to unplug, have fun and live in the moment.
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Mango adds experienced trio
Mango Communications Aotearoa has bolstered its senior team with three experienced PR practitioners, two from the UK.
News
AA Travel Insurance, Quantum Jump talk to young Kiwis
A generation of young Kiwis are now spreading their wings, with 20-somethings taking out travel insurance more than ever before.
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Nuzest appoints Attain Energi
Attain Energi has been appointed as the official agency for Nuzest, an international wellness supplement brand based in Australia.
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SenateSHJ welcomes return of Andy Cameron to New Zealand partnership
Cameron returns as a Partner, following a period working offshore as New Zealand’s Advisor to the International Energy Agency in Paris.
News
TVNZ and AA Insurance launch Location, Location, Location
The partnership marks TVNZ’s first New Zealand primetime local show with naming rights since the Hyundai Country Calendar partnership began 13 years ago.
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Warner Bros Discovery, Milford launch new vodcast series
The six-part series follows comedian Eli Matthewson’s journey from novice to confident investor, talking to Milford investment specialists along the way.
News
Macca’s and DDB introduce Kiwiburger® to new generation with campaign from 1991
Fast forward to 2023, and Macca’s has relaunched New Zealand’s favourite burger with their latest campaign ‘The best of ‘91 is back’ via DDB Group Aotearoa.
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Clear vision leads Beacon success for PHD Aotearoa
PHD Aotearoa’s GM Planning James Davidson shares what went into making the agency’s Beacon Award-winning entries shine.
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Cannes has a shiny new category – Gaming
Cathy McDonald, Director of Operations for LetsPlay.Live, shares how New Zealand brands can play, and win in the new Cannes gaming category.
Awards
ITM wins March Kantar Ad Impact Award
The Kantar Ad Impact Award for March 2023 goes to ITM for “We speak builder – Shocker” for showing a clear understanding of its customers.
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Recognising unmissable opportunities
This year’s 2022 TVNZ-NZ Marketing Awards Marketer of the Year finalists share their insights on the current changes taking place in OOH.
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Setting the standards for NZ’s Out of Home
The New Zealand Out of Home industry is finally getting a set of standards to make it easier to compare campaigns and gain real insight.
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Award-winning campaign helps Kiwis living with motor neurone disease
Special’s emotive and award-winning work with Motor Neurone Disease NZ helped tell a story all too familiar for Kiwis living with the illness.
Campaigns
Karangahape Road’s new boundary pushing campaign
Aotearoa’s most notorious and colourful road has a new tourism campaign launched for Karangahape Road Business Association via Motion Sickness.
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2022 ORCA judges announced
The 2022 judging panel for The Radio Bureau’s ORCA (Outstanding Radio Creative Awards) has today been announced.
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DDB Group Aotearoa, Saatchi & Saatchi and Special Group all big winners at Axis 2022
On Thursday the advertising industry came together (virtually) to celebrate creative excellence in Aotearoa at Axis 2022. We get winner reaction…