Author Ben Rose
Photo: Pastrami & Rye. You may have read one or two articles recently that suggest the economy isn’t going all that well. That a new C…
Despite ongoing conversations around the “looming death” of print, in any given week you’ll still see two-thirds of New Zealanders (yes, 66 percent of us) connecting, meaningfully, with at least one print newspaper title – be it metropolitan, regional, or community.
Ben Rose takes a look back at his time in Austin, shares his advice to future SXSW-goers and lists his top five learnings.
Beyond the familiar names of Facebook and Google, Ben Rose encounters a few new tech players he thinks might be worth keeping an eye on.
Finding the right agency partners is essential to all clients and it can be the difference between adding millions to your bottom line. But Sovereign’s Ben Rose believes most marketers employ a process that has become outdated, does not give the best result and costs both them and the parties involved significantly in time and money.