Author Mollie Edwards

TikTok’s new self-serve advertising platform will allow Kiwi SMBs to easily use TikTok to advertise their businesses.

Accenture Interactive has announced the opening of The Monkeys in New Zealand, appointing Justin Mowday as CEO & Lead Accenture Interactive NZ and Damon Stapleton as…

Last week Invivo & Co celebrated the launch of its most recent collaboration with Graham Norton, Graham Norton’s Own Italian Sparkling Rosé, with a Drink Pink…

Social networking app Bumble, which encourages females to make the first move, has recently teamed up with TBWA to release its first NZ brand campaign ‘Good…

SkyCity’s new All Blacks Experience invites tourists to walk in the shoes of one of the world’s best rugby teams, from preparation in the locker room…

Dole and KidsCan have come together to launch the #DoleUnstuffedBear campaign in an effort to change the harsh reality of childhood hunger. Featuring a universal childhood…

With art and entertainment at the heart of Sky NZ, it was only natural for the company to work alongside the Van Gogh Alive experience as…

Nation branding government agency, New Zealand Story, has launched its Ingenious Together campaign this week with the aim to promote the ingenuity and unconventional points that…

Drinks company No Ugly has teamed up with Augusto to bring a light-hearted campaign following the launch of the brand’s latest range in October. ‘Wage a…

Colenso BBDO and State Insurance have joined forces to launch visual calculator Tally, which helps time-poor Kiwis get a better understanding of how much their possessions…

Scentre Group and Sibling have teamed up to bring a fabulously festive campaign across 42 Westfield centres this Christmas. As 2020 has been difficult for many,…

To showcase Whakatāne’s founding ancestral story, a new virtual reality project has launched combining new technologies with traditional Māori oral culture to create a modern and…

Driving much-needed business to the domestic tourism sector, Stuff has recently launched a refreshed Stuff Travel platform that will help Kiwis discover their country’s best offerings.…

A global campaign has been launched this week to grow awareness, preference and demand for New Zealand food and beverage products in the key export markets…

Working alongside major retail chain Briscoes Group, Verizon Media has launched New Zealand’s first programmatic DOOH campaign. Partnering with Stanley St, the initiative will see a…

The unofficial Muffin Break Bean Poll first launched leading into the national election back in 2002, and after receiving great feedback from franchisees and customers, has…

Tourism Bay of Plenty and Mount Maunganui agency Woods Agency, have recently launched a one-of-a-kind domestic campaign to highlight the region’s best offerings. There’s a reason…

The international success that followed Tourism New Zealand and Special Group’s ‘Good Morning World’ campaign has won it a silver medal at the Global Effie Awards.…

Encouraging consumers to make more eco-conscious purchases, Allbirds are now labeling all of their products with the product’s carbon footprint. To support the initiative, the shoe…

Utilising location and audience, oOh!media has recently launched its newest premium street furniture site on Quay Street Auckland, set to become the most impactful Out of…

Following the success of Nelson Tasman’s ‘We’ve got this’ campaign, which encouraged locals to show off their favourite regional spots on social media, a new adventure…

Following a competitive pitch, Sling & Stone has been selected to work with mobile-first entertainment technology platform, Quibi. Unique to the market, Quibi offers a range…

Colenso BBDO and Spark have joined forces to launch ‘Kōrerotia Tō Kōrero – Tell Your Story’ campaign, which aims to inspire Kiwis to tell their own…

Crave has partnered up with Kiwi RTD brand Finery to launch a humorous campaign showcasing the premium canned cocktails and mocktails. Featuring two characters who are…

In celebration of te Reo Maori week, we thought we’d get involved and create a list of common phrases of familiarity to our industry creatives, translated…

Dog food brand Black Hawk is shining a light on the lifesaving work carried out by LandSar specialist search and rescue dogs with their latest captivating…