QMS Media are encouraging Kiwi kids to thank their favourite essential workers through rainbow drawings in a community-focused campaign. As we enter week two of the…
Author Mollie Edwards
With a national teddy bear hunt currently underway, oOh!media have decided to join in on the fun using their digital screens. The community based ‘National bear…
In light of Easter fast approaching, Cadbury and Ogilvy Melbourne have released a heart-warming campaign across New Zealand and Australia which focuses on small acts of…
Covid, Covid and Skinny mobile. This week’s ads are all about staying safe and connected. Who is it for: Wrestler for New Zealand Police https://www.youtube.com/watch?time_continue=1&v=3CReU_d7JIk&feature=emb_logo Why…
As coronavirus makes its way around the globe, the United Nations is gathering creatives from areas not yet invaded by the disease to spread the word…
With the country in lockdown and COVID-19 being the cause of massive economic loss, many businesses are searching for solutions. In response, Auckland-based creative agency has…
Finally, some ads that actually convey the intended message. Toyota great, McDonald’s fantastic, Apple please hire a new dancer. https://www.youtube.com/watch?v=LbdvtCQweU0 Aside from reckless driving and pointless…
Mango and McDonald’s have cleverly jumped at the opportunity of a TikTok campaign before any of their competitors thought to do so. Promoting the new Spicy…
Let’s talk about jingles, an advertisement method the majority of us love to hate. Repetitive, cheesy and annoying, many of the jingles I have heard in…
New Zealand based wedding magazine Together Journal has recently landed a partnership with influential UK publisher i-can, and is now being sold throughout the United Kingdom…
This week’s round-up of international ads could be compared to a box of Favourites, we have a delightful Cadbury, a mediocre Picnic and a not so…
Big ups this week to DB Export, Women’s Work and Nokia. https://youtu.be/3P9EKhM1yxc Who is it for: Colenso BBDO for DB Export Why we like it: Not…
Saatchi & Saatchi has partnered with the Women’s Work exhibition to bring a unique campaign celebrating life through the female eye. In light of International Woman’s…
Double Denim and MYOB have recently embarked on a new programme dedicated to addressing the entrepreneur gap for women in New Zealand. Although New Zealand is…
Pitchblack has restored faith in Air New Zealand safety videos with the launch of ‘A Journey to Safety’. Creating Air New Zealand’s safety video could be…
In light of their new karaage range of fried chicken, Wendy’s have partnered with Augusto to launch a competitive campaign that is set to trigger their…
With the number of road deaths rapidly increasing each year, Auckland Transport has decided to take action. Partnering with Auckland based agency Federation, the two have…
New Zealand’s largest retirement village operator, Ryman Healthcare, and brand experience agency VMLY&R have joined forces to bring a fun, eye-opening campaign to the public, with…
Following last week’s campaign ‘Escape Week’ which focused on making sure all Kiwis have a plan to escape their house in a fire, Fire and Emergency…
The Building Construction Industry Training Organisation (BCITO) and creative shop EightyOne have joined forces to create a humorous yet effective campaign promoting the importance of tradies…
Collectively, the top 10 Kiwi-based YouTube channels have over four million subscribers and, although that obviously also includes an international audience, this number is impressive given that New Zealand, as starting base, only has a population of around 4.5 million people. Here’s a rundown of the ten YouTube channels with the highest number of subscribers.