Stanley St has put a focus on local talent acquisitions. It’s introducing five new roles into its Wellington office, including Aaron White as head of Stanley St Wellington.
Stanley St has put a focus on local talent acquisitions. It’s introducing five new roles into its Wellington office, including Aaron White as head of Stanley St Wellington.
Shine has welcomed Richard Maddocks to its team as chief creative officer and Andy Schick as digital director.
From treasure hunts to lenticular images and interactive posters, Phantom Billstickers is generating attention for advertisers and entertaining passerby’s. We talk to its marketing manager Ben Stonyer about Phantom Labs, its creative hub that’s disrupting out-of-home space.
Everybody jazz hands for NZTA, Abes Bagels and the Breast Cancer Foundation.
StopPress and the Commercial Communications Council showcase The Faces of Our Industry in a new video series. Watch the first interview with Drum’s Cassidy Meredith.
To celebrate Jo Mitchell’s Marketer of the Year win at the 2019 TVNZ-NZ Marketing Awards last month, oOh!media took it to the streets.
The New Zealand Transport Agency and Clemenger BBDO have released a new campaign that stresses the same old story; if you drink and drive you will get snapped.
Catherine Harris has been promoted to the role of TBWA\Group New Zealand chief executive officer.
From beauty and personal care to chocolate, Philip Poole’s impact on New Zealand’s marketing industry is undeniable.
The Breast Cancer Foundation NZ and Colenso BBDO have launched Pre Check, a multi-sensory app that uses intuitive haptic technology to teach your hands how to look for breast cancer.
The 100 finalists for this year’s Effie Awards have been announced and DDB leads the way with 28 mentions, followed by FCB and Colenso BBDO, both on 20.
Out-of-home advertising has a new innovation with real-time traffic sight reports. This new report will help advertisers use metrics and the data collected to get the best effects possible with out-of-home activations.
Bash those palms against each another repeatedly for Vogel’s, EECA, and L&P.
Colenso BBDO has taken the title of Asia-Pacific Agency of the Year at the Spikes Asia Festival of Creativity.
It’s growing in importance to celebrate the creativity and innovation seen in our print advertising. Stuff is now giving ad excellence a chance to shine through, partnering with Sir John Hegarty to announce The Paper Planes award.
Look around the industry and you’ll see a number of organisations at a crossroad – where to next with their data? Fiona Stewart, Briscoe Group general manager of marketing and strategy, has asked this question at three different organisations and each time an answer has been found in Data Insight. We talk to her about how Data Insight can help unlock the potential of data by going back to the beginning and engaging stakeholders.
Industry happenings at Tribal, VMLY&R and Business Marketing Group.
Our weekly dissection of fabulous things, stupid things, and moving things from inside the Intertubes. Tirohia te reira, check it out.
The local body elections are coming up and Wave Creative Communications Agency has riled the younger generation to vote in the best way it knows how; inspiring them to outvote the baby boomers.
Goodman Fielder is showing the lengths Kiwis will go to for their Vogel’s in a new campaign by The Enthusiasts.
Deals, expansions and acquisitions across the industry.
Dentsu Aegis Network Australia and New Zealand has appointed Patrick Darcy to the role of chief data and technology officer.
Steinlager has launched a laundromat called the Black Laundry as the centrepiece of its latest campaign Colour Yourself Loyal. Alongside the activation, the brand has also heralded the return of its white cans, marking the start of a (hopefully) successful tournament.
The country’s creatives, agencies and clients are set to benefit with the announcement of The Pixels, an initiative from Lumo to inspire digital out-of-home creativity.
75 percent of respondents to a New Zealand martech State of the Union 2019 report say they have inadequate marketing technology capabilities, despite 51 percent believing martech is critical to their organisational success.
The campaign ‘Gen Less’ is a collaboration between some of the most iconic and powerful world leaders, past and present. Created by Clemenger BBDO and Assembly alongside the Energy Efficient and Conservation Authority (EECA) and it features leaders rallying together, to form a new powerful message about the importance of conversing energy in the fight for our environment.
Tourism New Zealand chief executive Stephen England-Hall has announced the appointment of Brodie Reid to the director of marketing position.
In June Lotto NZ released its Powerball commercial, ‘Lost’, the fourth instalment of its ‘Imagine’ series with DDB. However, the ad turned out to be something a little more. A month after its release Lotto NZ revealed that the ad was actually a ticket.
Hot from the printers, the latest issue of NZ Marketing arrived on our desks this week and will soon be on its way to subscribers. Celebrating all winners of the 2019 TVNZ-NZ Marketing Awards, the 100 pages feature all the award-worthy strategy, as well as a look at the state of marketing in New Zealand.