Movings & Shakings
GroupM announces senior promotion
A senior promotion has been announced at GroupM, with Claire Butterworth named as Interim General Manager of Investment. Butterworth will take on key responsibilities to lead…
Author Monique McKenzie
News
Crave celebrates birthday with playful rebrand
Crave Global turns five this month, so true to form the creative powerhouse has unveiled a fresh new brand identity that highlights their vision of ‘craving…
Movings & Shakings
Special promotes Storm Day
Special Group has announced the promotion of Storm Day from Head of Client Services to the role of General Manager. Special Group Founder CEO/CCO Tony Bradbourne…
News
Special Group storms the Super Bowl
Special’s new Los Angeles office may only be five months old, but it’s already creating a lot of attention in America. Their first commercial featuring Star…
News
True celebrates Land Rover’s legacy in latest campaign
Land Rover NZ has released its latest campaign, ‘Standard Since Day One’, to introduce the new Land Rover Defender 90 into New Zealand. Created by independent…
News
Scroll Media launches high impact ad formats
To give brands greater visibility, Auckland-based digital ad network Scroll Media has launched a new range of attention grabbing ad formats. The high impact range is…
News
The Rock celebrates 30 years in latest campaign
MediaWorks has unveiled its latest marketing campaign for The Rock, revelling in the fact that 2021 marks 30 years of the iconic radio brand gracing our…
News
Qualtrics welcomes new country manager
Experience management company Qualtrics has announced the appointment of Jason Laufer as Country Manager for Australia and New Zealand (ANZ). Laufer will lead the company’s operations…
News
Countdown and M&C Saatchi present Value you can Count on
The start of the school year means extra expenses for families, and with the uncertainties surrounding Covid, these pressures are being felt more than ever. With…
News
Mini MBA spot up for grabs thanks to oOh!
As oOh!media New Zealand takes Calibre to the streets, the company is offering one industry professional the chance to win a spot on a top marketing…
Movings & Shakings
Discovery NZ welcomes six new hires
Discovery NZ has made half a dozen key hires to its commercial division, among which is Jas Gierlinski, who has been appointed General Manager – Agency. …
News
Mango and New Balance step into partnership
New Balance has appointed Mango Communications as its PR agency following a competitive pitch process. The agency is now responsible for leading all media and influencer…
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Ads of the week: February 5
This week’s ads involve chickens, carpet and cringeworthy tourist snaps. https://www.youtube.com/watch?v=kUf0tFbDk54&feature=emb_logo Who is it for: Tom Davies and Lee Stapleton (Thundercock) for Goju Why we like…
Movings & Shakings
Energi adds to leadership team
Energi Advertising New Zealand have made their first new appointment for 2021, with Charlotte Wills joining the leadership team in the capacity as Account Director. Currently…
News
Countdown launches retail media business Cartology
Cartology New Zealand, Countdown’s new stand-alone retail media business, has launched with a focus on connecting with customers at the moments that matter. “Cartology” refers to…
News
BRITA campaign encourages households to reduce plastic waste
A new campaign from water filtration company BRITA demonstrates that filtered tastes just as good as the bottled stuff. The brand’s latest ANZ marketing campaign, As…
News
We Are Pead appointed by Villa Maria
After a competitive pitch, Villa Maria has appointed We Are Pead as its new PR agency partner, with Pead coming on board to strengthen the brand’s…
News
2nd Chance Charlie returns to Three, kicking off search for rugby stars
Three and 2degrees have teamed up again with TBWANZ and IKON for the second season of TV series 2nd Chance Charlie, which has been rebooted with…
News
100% Pure New Zealand tackles cliché travel photos
For those who have seen it all before, 100% Pure New Zealand has launched a new social campaign encouraging Kiwis to do – and share –…
News
Epson and comedy legend team up for new campaign
Epson has partnered with comedy legend Jimeoin to launch a nationwide campaign for its EcoTank range of cartridge-free printers. The new campaign incorporates multiple channels including…
Movings & Shakings
New Clemenger Group CEO announced
Clemenger Group New Zealand has announced that Strahan Wallis is to become CEO of the company. The move follows current CEO, Jim Gall’s return to Australia…
News
Carpet Mill emphasises homegrown quality with new campaign
Production company Digital Masters have released their latest TVC for Carpet Mill, after the popular Kiwi brand decided to change up their marketing for the first…
Movings & Shakings
Energise appoints Marketing Manager
Specialist B2B communications agency Energise is starting off 2021 with a new senior level team appointment. The Parnell-based agency has welcomed Melissa Semmens as Marketing Manager. …
News
Goju’s new campaign challenges wellness-woke Kiwis
Small (but mighty) wellness drink brand Goju has released a new social campaign challenging health fanatics to try their potently healthy shots. Created by freelance creative…
News
2020 YouTube Ads Leaderboard for NZ released
The 2020 New Zealand YouTube Ads Leaderboard has been announced, showcasing the top 10 ads from the year that was. The YouTube Ads Leaderboard showcases the…
News
Out of Home looks forward to 2021
The Out of Home Media Association Aotearoa (OOHMAA) has reported strong revenue quarterly growth in Q4 2020, up 49 percent on Q3, with members noting the…
News
Nestlé, Saatchi & Saatchi NZ introduce ‘Dipcoms’
We all know that Kiwi Onion Dip is a must-have at summer gatherings, and now Nestlé and Saatchi & Saatchi New Zealand have created a series…
Movings & Shakings
Onfire Design appoints Account Manager
Due to expanding business in Australia and Asia, Takapuna-based specialist branding and packaging design agency Onfire Design has hired a new Account Manager. Jade Woods, previously…
Movings & Shakings
Colenso MD Scott Coldham departs agency
After 15 years with Colenso BBDO, five as its Managing Director, Scott Coldham has announced he is leaving the agency to take on a new set…
News
JCDecaux unveils show-stopping Newmarket digital sign
JCDecaux New Zealand is launching a digital panel of Olympic proportions, offering advertisers access to the large volume of audiences travelling from Auckland’s CBD down Parnell…