A senior promotion has been announced at GroupM, with Claire Butterworth named as Interim General Manager of Investment.
Butterworth will take on key responsibilities to lead GroupM’s investment and partnerships function, following the departure of former Chief Investment Officer Nicola Lewis, who moved to a global role within GroupM’s Addressable TV business Finecast.
Previously Chief Investment Officer at GroupM agency MediaCom, Butterworth will transition into a group role and report to GroupM Australia & New Zealand CEO Mark Lollback.
Lollback says: “With more than 15 years’ experience in senior investment and trading, Claire is fantastically placed to lead investment as we build a new future fit structure across GroupM and I’m really excited to welcome her into this role.
“Claire previously worked at Wavemaker before joining MediaCom, and already works closely with the wider investment community across all GroupM agencies, and has strong relationships with our media vendors, so we know GroupM Investment is in good hands coming into 2021.”
Butterworth will work closely with the CEOs and investment leads in GroupM’s agencies, Mindshare, MediaCom, Wavemaker and Essence, as well as the broader digital and investment community across the group, driving value for clients and ensuring GroupM clients continue to benefit from the very best, modern investment and partnership services.
She will continue to work closely with the MediaCom investment team.