Opinion
“Dear human.”
“We’re in a unique moment in history for brands to be beacons for their customers, yet badly executed customer journeys risk doing the opposite,” explores Sharon Henderson, managing director…
News
ICG leadership team confirms stability amidst market uncertainty
Following the unforeseen difficulties the media landscape has faced due to Covid-19, Image Centre Group’s (ICG) senior leadership team has released a statement reaffirming its commitment…
News
Kiwi kids thank essential workers through QMS rainbow campaign
QMS Media are encouraging Kiwi kids to thank their favourite essential workers through rainbow drawings in a community-focused campaign. As we enter week two of the…
Uncategorized1
Ads of the week: April 7
Props this week go to DDB, Ogilvy and oOh!media. Who is it for? DDB for KidsCan Why we like it: Visual striking and a stark reminder…
News
ANZA recognised at the WFA for online action following Christchurch attacks
The World Federation of Advertisers (WFA) has recognised the the Association of New Zealand Advertisers (ANZA) for its work combatting online harm following the 2019 Christchurch…
News
New data shows the shift in consumer perceptions during Covid-19
The way in which we consume changes from day to day yet knowing how consumer habits change due to Covid-19 is becoming increasingly more important to…
News
StopPress noticeboard: April 6
NZME rolls out a new pop-up radio show and Pead PR expands its offering. Iso-Lunchen Launching today NZME have added a new temporary radio show staring…
News
DDB and Sky Sport take out first Lumo Pixel Award for 2020
Amidst a lockdown, Lumo has still announced the deserving winner for 2020’s first Lumo Pixel Award. Going to DDB for its work with Sky Sport. The…
News
The Comms Council promote connection through our sector
Keeping connected has been heralded as one of the most important parts of WFH. The Comms Council have gone the extra step, creating a connection series…
Opinion
Embracing ‘room travel’ can build our capacity for insight
“The sole cause of man’s unhappiness is that he does not knowhow to stay quietly in his room.” – Blaise Pascale, 18th-century French writer and mathematician.…
News
DDB and KidsCan show the stark reality of families in poverty
DDB and KidsCan have partnered with our much loved Kiwi chefs to show the sad reality and true stories of families in poverty, and the hardships…
News
oOh!media joins in on national teddy bear hunt
With a national teddy bear hunt currently underway, oOh!media have decided to join in on the fun using their digital screens. The community based ‘National bear…
News
Cadbury and Ogilvy encourage kindness with emotive Easter campaign
In light of Easter fast approaching, Cadbury and Ogilvy Melbourne have released a heart-warming campaign across New Zealand and Australia which focuses on small acts of…
News
ANZA urges the Government to support local media following Bauer closure
Following the announcement that Bauer Media NZ had been closed by its parent company, ANZA’s chief executive Lindsay Mouat is urging the Government to safeguard New…
News
A strong wake-up call: BC&F Dentsu and L’affare launch ‘Mighty’ coffee
BC&F Dentsu has strengthened creative and coffee cravings in its latest campaign for L’affare coffee roasters. In no greater time has strong coffee been needed than…
News
IAB NZ pairs with Manaaki to help businesses during Covid-19
IAB NZ has announced today a new initiative with Manaaki to help provide support for businesses who may be struggling due to the lockdown and effects…
News
Updated: Bauer Media Group discontinues New Zealand publishing business, deny government assistance.
This morning, Bauer Media Group announced it would be officially closing the New Zealand side of its publishing business. The press release stated the all New…
Opinion
From our thought leaders: “How do you think this WFH period will permanently alter the way we work?”
A new normal has been established as most of our industry settles into working from home. Here, a few of our thought leaders answer the question…
News
Radio’s place through the pandemic
Kiwis and in fact the world are turning to radio to help them cope through the pandemic. In the USA, which is now the epicentre of…
News
Federation encourages people to #adoptakiwibusiness
Federation agency has released an initiative to get individuals to adopt a Kiwi business and provide supporting during lockdown. Covid-19 has hit businesses hard, as most…
Movings & Shakings
Anthem announces leadership transition
Communications and marketing agency, Anthem, has announced its co-founders will assume new roles as of April 1. Jane Sweeney moves from managing director and assumes the…
Opinion
Communication in a time of crisis: a press in lockdown
In the face of the Covid-19 crisis, New Zealand went into Level 4 lockdown at midnight on March 25 causing much angst for many. People have…
News
Listen: Friday Prayers talks to George Heard, first photographer outside the mosque
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
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Ads of the week: March 31
Covid, Covid and Skinny mobile. This week’s ads are all about staying safe and connected. Who is it for: Wrestler for New Zealand Police https://www.youtube.com/watch?time_continue=1&v=3CReU_d7JIk&feature=emb_logo Why…
News
Local and vocal: Go Media goes big to thank essential workers
Go Media are thanking essential workers during lockdown period with supportive screen messages. Although the majority of us are in lockdown due to Covid-19, there are…
News
Covid creative: United Nations call on the world’s creatives to spread the word
As coronavirus makes its way around the globe, the United Nations is gathering creatives from areas not yet invaded by the disease to spread the word…
News
Wrestler and NZP mix care and carefulness in new Covid campaign
Using the much-loved stars of Wellington Paranormal, Wrestler and the New Zealand Police have released a set of videos encouraging Kiwis to be careful during the…
News
Marketing Association launch WFH Bootcamp
The Marketing Association have taken the initiative to help marketers optimise the normal of working from home. The MA has launched an online Bootcamp with Mark…
News
Run launches ‘pay what you want’ website for business clients
With the country in lockdown and Covid-19 being the cause of massive economic loss, many businesses are searching for solutions. In response, Auckland-based creative agency has…
News
TBWA and 2degrees launch #togetherwecam platform
TBWA and 2degrees have taken the extra virtual step to help Kiwis stay connected in a time of isolation with a new Together We Cam platform.…