News
Tony Clewett moves to consultancy role following FCB redundancy
After seeing FCB through almost 12 years, Tony Clewett has announced a move into a consultancy role following a redundancy by the agency. Moving to CCO…
Get the latest direct to your inbox twice a week. Sign up today.
News
Phantom Billstickers launch into the digital screen world
‘Locky Docks’, New Zealand’s first public infrastructure double-sided digital screen network has launched thanks to the creative brains at Phantom Billstickers and Big Street Bikes. Cleverly…
Features
Go global or stay local? Part two
Graham Medcalf talks to intrepid independent-agency owners and some globally-aligned stalwarts to interrogate the advantages and disadvantages of advertising independence. __________________________________ Does practice makes perfect? Being…
News
Media Ad spend in April hits levels lower than the GFC
The New Zealand media industry took a lot of hits following the global pandemic. Now, the Standard Media Index (SMI) has released new data showing how…
News
Marketing in Lockdown – Now Live
NZ Marketing’s speciality E-issue, Marketing in Lockdown, is now live. Click the link here to read the issue. MARKETING IN LOCKDOWN Reaching and retaining customers while…
News
TVNZ and Omnicom Media Group partner up
The two media behemoths TVNZ and Omnicom Media Group NZ have joined forces to launch a new style of advertising insertion offering. Dynamic Ad Insertion Format…
News
WPP AUNZ announces new CEO for Wunderman Thompson
It has been announced by WPP AUNZ group today that Lee Leggett will be replacing John Gutteridge as CEO of Wunderman Thompson based in Sydney. Leggett…
News
WellingtonNZ and EightyOne get capital city back on track
WellingtonNZ and EightyOne’s latest campaign is reminding Kiwis what makes Wellington so great, a sense of community. Created to support Wellington businesses, from cafes, shops, and…
Partner articles
Exploring client connection and collaboration in the new age
Emotion can be a powerful tool in creating brand recognition and loyalty, yet a lot of brands struggle with how to talk to audiences where one…
News
oOh!media moves Vile up to executive leadership team
Nick Vile has made a move up the ladder with the promotion to be part of oOh!media’s executive leadership team. Vile’s move is set to create…
Features
Go global or stay local? Part one
Graham Medcalf talks to intrepid independent-agency owners and some globally-aligned stalwarts to interrogate the advantages and disadvantages of advertising independence. __________________________________ “We have the best people…
News
Energy Online and Contagion spark savings initiative
Energy Online and Contagion’s isolation campaign features a series of five ads demonstrating ways people could go about saving. With the country in financial distress, now…
News
FCB sees Wall and Vegas step up to ECD
FCB has announced today the promotion of Peter Vegas and Leisa Wall to the position of executive creative directors. The creative duo have been moved to…
News
Howdy, bro. BC&F Dentsu and Tegel merge cultures in new campaign
To draw the connection between Louisiana and New Zealand, Tegel and BC&F Dentsu have released a campaign with an added translation to help get the message…
News
A rise in domestic abuse prompts new Chillbox and Shine campaign
Domestic violence service provider Shine and Chillbox Creative have come together to launch a campaign encouraging people to look out for signs of domestic abuse within…
News
ICG Media grows with new hires
ICG Media, part of Image Centre Group, has welcomed in a coo of new hires this week. The roles work across Liquorland Toast, Habitat by Resene…
News
Out of Home continues its trajectory
OMANZ has reported following data collected by the ASA that Out of Home advertising has continued its upwards climb. The sector has seen four years worth…
News
Mi9’s Jon Devereux answers your top programmatic questions
You asked, he answered. Here, Mi9’s Jon Devereux give us his advice on forecasted trends, suggestions for ad spend, and the do’s and don’t all things…
News
JCDecaux nabs royal spot on Queens Rise
JCDecaux has secured a very unique large format digital location on Queens Rise. Queens Rise sees an insane amount of foot traffic, and the two panelled…
News
Dish welcomes in new digital content producer
Pictured; Alex Blackwood and Sarah Tuck Dish magazine, owned by ICG Media, has welcomed in Alexandra Blackwood as its new digital content producer. Blackwood, who was…
News
NZ Herald wins big at the Voyager Media Awards
The Voyager Media Awards this year saw a range of different wins, however the ones taken out by NZME’s The Herald showed the strength of local…
Features
Outdoor Bounty
Forget the doom and gloom for a moment – there’s one sector at least that’s doing bumper business, explores Jonathan Cotton; Out-of-home advertising. Driven by digitization,…
News
Creative Shop ANZ announces new titles
Facebook has announced it is making further investment in its Creative Shop by hiring three new senior creatives from some of the region’s best creative and…
Uncategorized1
Ads of the week: May 26
Community kindness, ANZ and uhh cows, this week’s round up of ads scream New Zealand. https://vimeo.com/421366320 Who is it for: Big Communications for Pioneer Why we…
News
“Now we can make our decisions” – Two minutes with Stuff owner, Sinead Boucher
Read the original story here. This week saw CEO of Stuff Sinead Boucher purchase the company for $1. Here she takes us through what this means…
News
HeyYou agency grows with new PR arm
HeyYou has increased its offering to clients by way of a new partner who is set to expand their PR and content offering. Fleur Skinner, formerly…
News
DarkHorse adds L’Oreal NZ and Starbucks NZ to portfolio
DarkHorse agency has announced today the inclusion of L’Oreal New Zealand and Starbucks New Zealand into its portfolio. DarkHorse has had a partnership with L’Oreal for…
News
Big Communications and Pioneer launch amoosing campaign
New Zealand’s leading supplier of maize hybrids, Pioneer, and Big Communications agency have teamed up to release a quirky campaign featuring Kiwi chef Al Brown and…
News
Socialites and The Social Club join forces
Socialites Group and The Social Club have combined their strengths to now offer New Zealand’s largest influencer marketing agency. The acquisition itself was competed over Zoom…
News
MediaWorks announces 130 job losses
MediaWorks has announced that 130 staff are being redundant in its radio and sales teams. The media company owns the Newshub and Bravo televisions channels and…