ICG Media grows with new hires

ICG Media, part of Image Centre Group, has welcomed in a coo of new hires this week. The roles work across Liquorland Toast, Habitat by Resene and ICG Media’s digital development team.

Not just a coat of paint

Bea Taylor joins the team as the new content producer for Habitat by Resene. Taylor, who comes from a position as the deputy editor of Your Home & Garden, says she is looking forward to flexing her writing in the home decor space.

“I’m really looking forward to writing about what I know best of homes and interiors – and maybe soon I’ll be able to walk into a room and identify the Resene colour on the wall (party trick?)”

LauraGrace McFarland, senior account director – content publishing for ICG Media says the Habitat by Resene team are looking forward to benefiting from her experience.

“We are super excited to welcome Bea to the team as our new content producer for Habitat by Resene. With her specialised experience in content creation for the home category, we are looking forward to inspiring more people to create their dream spaces.”

Cheers to that

Taking up editorship of Liquorland Toast is a return to publishing for Catherine Milford.

Prior to this, Milford has worked across several print and lifestyle titles in both a permanent and freelance capacity. Her previous roles include editorships at World of Wine magazine and Food magazine, and deputy editorships at Woman’s Day, New Zealand Woman’s Weekly and New Idea. She also runs her own food and drink social media platform, @eatscooksreads.

“Having specialised in the food and drink sector for a number of years, both in publishing and communication, the move to Liquorland Toast is an exciting challenge for me,” says Milford. “We have access to so many stunning wines, beers and spirits, and there are many exciting innovations constantly happening across the industry. I’m delighted to be part of the team.”

Growing digitally

The wider ICG Media team has also welcomed in Emily Nicholas as its new digital development manager.

Previously at Bauer Media for four years, Nicholas started out as a digital campaign manager and then moved to a digital product manager role.

“I managed Bauer New Zealand’s digital platforms, delivering a variety of digital projects, spanning major new launches, existing product optimisation and bespoke product development,” she says.

“I’m feeling really fortunate to be able to work for some awesome brands at ICG Media. I’m really looking forward to being able to share my experiences and knowledge and to brush off the lockdown cobwebs to work on some exciting new projects.”

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