First equity partner since Boucher’s buyout: Trade Me and Stuff’s major deal
Stuff Digital and Trade Me have announced a partnership with the online classifieds business set to take a 50% stake.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Webinar announcement: How to Speak the Language of the CFO and the Board
The Commercial Communications Council is hosting a new session in its Eff Word webinar series on June 11, featuring Ian Whittaker.
‘Strong entry’ sees Wānaka PR consultancy Scope win at PRINZ
Wānaka’s Scope Communications has won the best Small to Medium PR Consultancy in Aotearoa at the 2025 PRINZ Awards.
Pead wins PRINZ supreme award for powerful Haka campaign
Pead won PRINZ’s Supreme Award for their campaign, Restoring Mana: The World’s Largest Haka for Raukatauri Music Therapy Trust.
Family and friends solve Kelly Tarlton’s mystery in new podcast
Motuihe Group has launched a new six-part podcast for RNZ that uncovers the untold story of marine archaeologist Kelly Tarlton.
Around the World: Streaming TV on the rise and Trump lawsuit sees CBS execs resign
Media expert Antony Young rounds up global media news: including the rise of streaming TV and the Trump lawsuit that saw CBS execs resign.
Melanie Spencer receives international commendation
Melanie Spencer has received a commendation at the Campaign Asia-Pacific’s Women Leading Change Awards held in Singapore on Monday.
ANZ and TBWA\NZ press Auckland FC’s debut season to vinyl
AFC’s founding sponsor ANZ and TBWA\NZ have released a limited-edition vinyl reimagining eight highlights from the team’s debut season.
Cartology NZ expands in-store screen network
Retail media company Cartology is expanding its in-store screen network, linking brands with shoppers at key touchpoints.
NZME to launch Herald NOW next week
New Zealand Media and Entertainment has confirmed its new live digital news-streaming platform, Herald NOW, will launch on May 26.
2degrees turns notifications into lullabies in Fairer Phones platform
As part of its ongoing campaign to promote healthier phone behaviours, 2degrees used radio ads to help people put their phones to bed.
UFO Rodeo expands with Wrestler acquisition
UFO Rodeo has acquired leading Wellington production company Wrestler, marking a major step in its national expansion.
TikTok launches new tool for AUNZ advertisers
TikTok’s new advertising tool, Brand Consideration, is now available for advertisers across Australia and New Zealand.
Acast launches talent-voiced ads with voices you know
Acast’s new Talent-Voiced Ads let brands use podcast hosts’ voices in scripted ads for more authentic messaging.
Tourette’s Association’s awareness campaign asks NZ to ‘please ignore it’
While most awareness campaigns ask for attention, Saatchi & Saatchi New Zealand’s latest work is screaming for you to ignore it.
Waitapu Group launches digital marketing store for SMEs
Waitapu Group has launched AdWorks Shop, an online marketing solution for Kiwi small and medium-sized businesses.
Stuff campaigns finalist in international Native Advertising Awards
Stuff Group has been shortlisted in four key categories at the international Native Advertising Awards in London this week.
Around the World: Substack’s subscriber surge and Google’s tough week
Media expert Antony Young rounds up global media news, covering Substack’s growth, Google’s tough week and a restructure at WPP.
LUMO expands network, acquires GLOBOX
Kiwi DOOH operator LUMO Digital Outdoor has announced its acquisition of regional digital billboard operator GLOBOX.
NZ vs the world: IAB NZ releases digital advertising revenue results
IAB New Zealand has revealed how New Zealand’s 2024 digital advertising revenue compares to its counterparts in Australia, the UK and the US.
Fair Food’s mahi made visible by Daylight
As Fair Food expands its impact, Daylight has helped them craft a refreshed brand identity, deeply rooted in their mission.
Record number of entries for the YouTube NZ Marketing Awards 2025
More entries than ever have been submitted into the this year’s edition of the YouTube NZ Marketing Awards.
OOHMAA research offers takeaways on what drives success in out of home
OOHMAA has launched a 24-month research study to provide data-backed insights into how out of home delivers results at a category level.
Stars align with Go Media
Go Media has teamed up with Stars Netball as naming rights partner and will feature on the front of the team’s game day kit this season.
NZME explores NZ automotive marketplace with Australian specialist
NZME has partnered with Gumtree Group, aiming to develop a competing digital marketplace in New Zealand’s automotive market.
Are Media forges strategic partnership with global powerhouse
Are Media has partnered with DDM, marking a new chapter in its digital growth and offering brands broader reach across key content categories.
Graeme Dingle Foundation’s 30th Anniversary a celebration of its journey
The Graeme Dingle Foundation is celebrating its 30th anniversary with a campaign that honours the past and inspires hope for the future.
Beyond the lobby: Today’s travellers crave emotional connections
Accor Hotel’s Victoria Sertic and Kerry Healy discuss the changing behaviours of travellers and what they want from the hospitality sector.
Stanley St to work on Mental Health Foundation’s digital rebuild
The Mental Health Foundation of New Zealand has appointed agency Stanley St to partner on a rebuild of its digital platforms.
Kiwi search habits turn multi-modal says IAB New Zealand latest survey
IAB New Zealand has released its latest survey on search habits, looking into how Kiwis engage with gen AI and voice search technologies.
PHD Aotearoa helps to promote Kindness Collective’s PJ Project
PHD Aotearoa is helping Kindness Collective promote its annual PJ Project, which aims to provide warm pyjamas to children in need.
$50K grant to boost Māori business visibility
oOh!media and Whāriki have launched the Te Whakatairanga Grant, offering Māori-owned businesses a $50K media package to promote their brand.
NZME announces exclusive partnership with Netball New Zealand
NZME is excited to announce an exclusive media partnership with Netball New Zealand, bringing unmatched exposure for netball nationwide.
IMANZ bolsters its Board with Duncan Shand
Independent Media Agencies New Zealand has welcomed YoungShand managing director and co-founder Duncan Shand to its Board.
‘Creative confidence is waning,’ says The State of Creativity 2025 survey
The State of Creativity 2025 survey found that businesses’ creative confidence is declining due to a lack of high-quality insights and cultural agility.
Perion brings Programmatic DOOH to life with Auckland site tour
Earlier last month, Perion hosted 40 clients, agencies and media owners on an Auckland tour, showcasing top pDOOH sites.