The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Award-winning brand activation agency Because ANZ rebrands as Curious Nation, creating tailored solutions for clients that go beyond the obvious.
L’Oréal has appointed WPP as its advocacy and influencer agency across ANZ, with a focus on delivering real impact through real people.
Costco now available for delivery via DoorDash, bringing high-quality products at competitive prices to Aucklanders doorsteps.
Media expert Antony Young looks into latest agency research from Australia which has painted a bleak picture of the current pitch environment.
Through a partnership with LA-based non-alcoholic retailer, The New Bar, Free AF will be the only NZ alcohol free brand at the global festival.
Special PR has been recognised as one of the top seven PR agencies in the…
Christchurch-based agency MintHC officially launches today, marking the culmination of Mint Design’s strategic acquisition of Harvey Cameron.
Ten years ago, Eyes and Ears began in a spare room in Auckland – two people, some camera gear, and an appetite for making film and video that mattered.
After releasing in cinemas across the world last week, A Minecraft Movie has become the highest-grossing video game to film adaptation in Aotearoa.
TVNZ is preparing to launch a first-to-market co-viewing measurement solution, giving advertisers the ability to reach and better measure all viewers.
The Post is dropping its paywall and offering discounted digital subscriptions this week as it celebrates two years since its relaunch.
MediaWorks’ long-term partnership with Australian digital outdoor media company QMS has been further strengthened following a stakeholder buyout.
Kiwi Mobile’s new brand ad, via True, tells the story of a little girl nervous about walking to school on her own for the first time. That little girl is the CCO’s daugther.
Global advertising company WPP has announced its acquisition of data collaboration platform InfoSum, bringing a raft of new marketing solutions to clients.
European digital advertising and entertainment media platform Azerion has announced a new partnership with digital advertising sales house Scroll Media.
Kiwi wellness brand No Ugly has brought the gut microbiome to life to show the country that inner beauty truly does begins from within.
Southern Cross Pet Insurance has launched The Pawsies, awards open for the best dog or cat or vet clinic team in the country.
It was a serendipitous moment that brought new plaftform, The Cyclist, to life, an educational platform that helps women navigate their reproductive health.
Every parent knows – leaving the playground is the hardest part, and this winter it’ll be harder than ever when Cardrona Alpine Resort becomes the biggest ski playground in Aotearoa.
Duolingo Senior Global Social Media Manager Zaria Parvez is coming to Aotearoa for the NZ Marketing Association’s new social media conference #OnSocial25.
Cartology has a new Client Advisory and Value Creation function for Australia and NZ, designed to build deeper long-term relationships with partners.
This week in global media news the New Zealand Commerce Commission is one of the first to raise concerns over the potential Omnicom and Interpublic merger.
True and Flight Centre have launched a new campaign that highlights the benefits of booking with the centre’s travel-obsessed Travel Experts.
Graham Norton has taken his passion for wine a step further, joining Invivo Wines’ Cofounders Tim Lightbourne and Rob Cameron in Marlborough.
In a move to balance the scales of the hospitality industry, the Restaurant Association of New Zealand has announced the launch of a new rating system.
Nothing says Easter like the smell of freshly baked hot cross buns and to celebrate this classic treat, New World and DDB Aotearoa have created cinnamon-scented bus stop.
Last week, the In-House Agency Council announced the winners of the 2025 IHAC Awards in a virtual ceremony, recognising outstanding work across APAC.
Art of the Possible has launched in New Zealand, providing businesses with a flexible model that connects brands directly to proven experts.
Last night, the 45th Axis Awards were held at the Viaduct Events Centre in Auckland, and the industry gathered to recognise outstanding creative campaigns.
Silver Fern Farms has appointed Ogilvy NZ as its global agency partner, as part of an ongoing expansion into multiple overseas markets.
Leading podcast company Acast has announced six promotions in its sales teams, which cover Australia and New Zealand.
North & South has made a comeback, having launched its first newsletter to subscribers in late January with promising results.
Unbound has launched Unbound Academy, a workshop series to help businesses improve their digital marketing skills.
The ASA’s 2024 turnover report shows a decline in TV revenue and continued growth in digital TV spending. But the report only tells half the story, says ThinkTV.
The ASA’s latest advertising turnover report shows total digital spend was $2,422 million in the year ending 31 December 2024.
OOHMAA is investing in the future of the out of home industry with a new CEO role – the existing position held by Natasha O’Connor has been disestablished.