Finalists for The Radio Bureau’s Outstanding Radio Creative Awards have been announced with five finalists from some of New Zealand’s top creative agencies vying for the Grand ORCA and People’s Choice Award which will be announced on Monday 1 August.
Industry happenings at MediaWorks, Perceptive, Thrive PR and Val Morgan.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Deals, expansions and acquisitions across the industry.
Graham Medcalf takes a look at the week that was, covering the future of OTT, the spending power of the iGeneration, competitors taking their competition to the ASA, and brand safety across different categories.
Creative agency Augusto has launched an imaginative new television show on TVNZ’s children’s streaming platform HeiHei. The original show, called ‘What’s Your Problem?’ follows YouTube star Joseph Herscher and his team as they make hilarious contraptions in a bid to solve the annoying problems Kiwi kids face.
Dentsu Aegis Network has announced the acquisition of Davanti Consulting Ltd (Davanti), a New Zealand-based technology and business consultancy into Isobar Group.
The second GfK non-commercial radio industry survey for 2019 shows RNZ’s audience numbers remain strong – with 694,700 New Zealanders (10+) tuning into RNZ National and RNZ Concert each week.
Within 50 years, the dead are expected to outnumber the living on Facebook. Max Towle asks if being ‘friends’ with our deceased loved ones helps or hinders the grieving process.
Disguised as big blockbuster trailers, Vodafone’s latest cinema spots encourage cinemagoers to turn off their phones before the film begins.
Sportswear retailer Stirling Sports has launched a new campaign with Motion Sickness, celebrating the diversity of its customers and asking people to rise above their “haters” and prove them wrong.
Toby Barbour is the new CEO of Publicis Media’s Australian and New Zealand operations, effective immediately. Currently the CEO of Starcom Australia, Barbour will stay in as interim CEO of Starcom until a replacement is named.
The Pond has added a new digital recruitment lead to its leadership team – Hayden Baker.
This year, digital advertising is blowing out 25 candles as the first banner ad was placed a quarter century ago. At last week’s Adobe Symposium in Sydney, the milestone was celebrated with Adobe APAC head of advertising cloud Phil Cowlishaw taking a trip back in time to see how digital advertising has gone beyond banner ads and how marketers need to be considering more than just clicks.
The New Zealand media agency advertising market has finally returned to growth in May with a 2.3 percent year-on-year increase in agency bookings to $87.3 million.
A few weeks ago I left agency land for a dip into the real world. It’s been a refreshing combination of digital cold turkey, road trips back and forth between Auckland and Northland, and the peace, calm and tranquility of being underwater. As I came up for air last week I realised that back in agency land it was Cannes week. While I’m sure there was a lot of back-slapping for ideas well made in France, I encountered a couple of ideas closer to home that made me take notice—despite all attempts to continue my advertising detox—and deserve a nod of approval.
Trade Me has chosen to partner with Clemenger Group agencies Clemenger BBDO Wellington and Colenso BBDO Auckland after a four-way pitch.
The NZ Transport Agency’s latest road safety campaign ‘Let Driving Distract You’ positions the car as a chance to escape the noise of messages, notifications and distractions offered by your cell phone.
Kaitiakitanga, or guardianship of the land, is the founding principle behind solar energy company Solarcity’s latest campaign ‘Grid for Good’.
We’ve given the mic to the industry’s future leaders. Kate Hobbs, an account manager at Rainger & Rolfe, shares her thoughts on adland.
The first thing to know about creative digital agency Resn is they aren’t just famous in New Zealand. They’re renowned worldwide. But what are we saying? Anyone who knows anything about Aotearoa’s design community already knows what legends they are. Which is why it’s only fitting for global managing director and executive creative director Rik Campbell and Steve Le Marquand to win the John Britten Black Pin at the most recent Best Design Awards – because they are among the very best.
TBWA has announced the appointment of Kate Heatley as general manager of TBWA New Zealand.
Scientists say that 5G is safe, but a small, vocal group of people insist it causes cancer. Susan Strongman speaks to two of the rollout’s most rowdy opponents.
Google New Zealand has appointed Susan Carlton to the newly created position of marketing manager.
I had the privilege of serving on the Direct jury at Cannes this year and learned a lot about what made the winners worthy of hauling extra luggage home this year. So I thought I’d share what I learned with anyone who would quite like a return on that not insignificant investment.
Almost half of ANZ shoppers say they have abandoned their shopping carts due to poor customer experience according to new research by Adobe – so it’s no surprise CX was a popular talking point at last week’s Adobe Symposium in Sydney. Erin Mckenzie attended the event and wraps up day one.
Two Auckland-based industry professionals have banded together to start a new boutique agency, Some Damn Agency, officially launching on Monday 1 July.
The Step Up Sky Tower Stair Challenge offers a rare opportunity for the general public to access the Sky Tower’s 1,103 stairs, all in support of Leukaemia & Blood Cancer New Zealand (LBC). LBC has partnered with Auckland-based agency Chemistry to shout about the event.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
