Author Benjamin Mack

Best Awards Best Awards: Why Resn’s Rik Campbell and Steve Le Marquand took top honours

By Benjamin MackJuly 1, 2019

The first thing to know about creative digital agency Resn is they aren’t just famous in New Zealand. They’re renowned worldwide. But what are we saying? Anyone who knows anything about Aotearoa’s design community already knows what legends they are. Which is why it’s only fitting for global managing director and executive creative director Rik Campbell and Steve Le Marquand to win the John Britten Black Pin at the most recent Best Design Awards – because they are among the very best.

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Signs of the Times: Conversation-starting art comes to Auckland’s Cornwall Park

By Benjamin MackJune 8, 2018

People who like Signs of the Times might also like Auckland’s Cornwall Park. Parks. Green (at least hopefully) grass, tall trees, fresh(ish) air, (relative) peace. Signs. Words and pictures on them. Sometimes moving images. Of varying sizes. Also, dogs. Furry. Occasionally loud. Like to sniff things. 11/10 would pet again.

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Huawei celebrates the untold stories of Aotearoa

By Benjamin MackJuly 31, 2017

Huawei’s new campaign borrows a few tricks from the Humans of New York approach to a tell a series of captivating stories about New Zealanders.

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Return to the nest: Allbirds teams up with other creative sorts for Wellington collaboration

By Benjamin MackMarch 6, 2017

Woollen shoe company Allbirds may now be a major international brand, but it’s not forgetting its Aotearoa roots – at least not if its role in a recent eight-day festival in Wellington is any indication.

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True launches fancy (but affordable) doghouse brand

By Benjamin MackFebruary 24, 2017

The team at True is looking to tap into the $800 million that New Zealanders spend on their dogs every year.

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DB continues its mission to save the world by changing bottles into sand

By Benjamin MackFebruary 21, 2017

Following on from its award-winning ‘Brewtroleum’ campaign, DB Breweries and Colenso BBDO have continued their mission to save the world through the power of beer with a new innovation that converts beer bottles into sand that can be used in construction. We’ll lift a glass to that.

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Best Awards 2016: celebrating the sexiest design in New Zealand

By Benjamin MackOctober 18, 2016

A colourful pathway, cartoon sheep and woollen shoes were just some of the stars at this year’s edition of the Best Awards. It was another reminder of the talented designers working across virtually every industry in New Zealand. Here’s a rundown of the winners.

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Colmar Brunton reigns supreme at the RAE Awards

By Benjamin MackSeptember 5, 2016

Research often hangs out in the background, behind the flash and sparkle of the creative campaigns. However, on 2 September, the shadowy figures of the research industry stepped into the limelight as they descended upon the Hilton for the 2016 Research Association Effectiveness Awards (RAE Awards).

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Dumb doorbells get smart as Ring enters New Zealand market

By Benjamin MackOctober 8, 2015

As home automation makes its way to the mainstream, a system that lets you answer your doorbell on your smartphone or tablet is now available in New Zealand. And the company bringing it in believes it will help stop burglaries and remove courier-based frustrations.

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