News
Colenso BBDO and Skinny create very, very, targeted campaign
Do 46 unique videos sound like enough for you? Well, then you’re in luck. Colenso BBDO and Skinny’s new ‘Skinny Friendvertising’ campaign takes personalised recommendations to…
Get the latest direct to your inbox twice a week. Sign up today.
Uncategorized1
The compendium: Corona Virus edition
Corona Virus themed ads from our international counterparts. https://youtu.be/GOTtiov9KV8 Bravo Italia! Vodafone has shown the power of simple connectivity when we’re all locked down. The message…
Opinion
Is it just me or are we all crazy?
For the majority of my advertising career, I have suffered from anxiety and depression. Never telling anyone. Not my family, not my best mates, and most…
News
The Creative Store gives advice for freelancers during Covid-19
Covid-19 has had a large impact on our sector and the way we work. Freelancers have taken the brunt of this as clients postpone work or…
News
NBR goes fully digital
In an announcement made on NBR, the news website confirmed it has now moved to a fully digital-based subscription. The platform had released a mobile app…
News
“Covid-19, yah dick” New Zealanders unite against Corona Virus
Clemenger BBDO has released an online campaign to show the unitedness of Kiwis during Covid-19. Created by Wellington-based agency Clemenger BBDO, the ‘New Zealanders Against Covid-19’…
News
IKEA reminds us we love our homes
Ikea has launched a new TVC #stayhome to serve as a reminder that before we wore forced to, we loved spending time in our homes. Created…
News
Why employers should apply mindfulness principles to fight our work stress crisis
With sick leave costs rapidly spiralling out of control due to work-related stress and burnout, mindfulness expert and former ad agency-owner Marisa Garau is bewildered to see how little Kiwi employers do to reduce stress on the work floor.
Opinion
The ROI on Empathy
Maria Devereux was once a budding art director and to her colleagues appeared cheerful, hard-working and happily married. But what no-one knew was that on the…
News
Listen: Friday Prayers interviews Lisa Davies, live reporter during the Mosque attacks
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
News
Covid-19: To our StopPress readers
Dear StopPress readers, It certainly is an uncertain time, with the rise of the global pandemic and now our government announcing a level four alert in…
News
Time for change: Developing brave partnerships
For over a decade, we’ve been helping our clients be brave, writes Brendon Doig. Because to start a business is. Taking that leap of faith. Challenging…
News
Motion Sickness encourages connection in a time of isolation
Motion Sickness has released a short film about the importance of sticking together by keeping apart, showcasing the sometimes slow, but always positive experience of face…
News
Hypermedia announces new general manager of media
Hypermedia has welcomed in Adam McGregor for its newly created role of general manager – media. McGregor joins Hypermedia from his previous position at oOh!media where…
News
StopPress noticeboard: March 23
NZ companies need stronger UX design strategies Earlier this month, design and strategy consultancy Digital Arts Network (DAN) released New Zealand’s first Maturity Design Benchmark Report…
Uncategorized1
The compendium: March 20
Finally, some ads that actually convey the intended message. Toyota great, McDonald’s fantastic, Apple please hire a new dancer. https://www.youtube.com/watch?v=LbdvtCQweU0 Aside from reckless driving and pointless…
News
To those of you working from home…
To our creatives finding ‘isolation’ is just a normal weekend for them. To our PR managers burning through their phone batteries on endless ‘follow-ups’. To our…
News
Federation appoints two new managing partners
Creative agency Federation has announced the appointment of two new Managing Partners. Elizabeth Beatty, former FCB General Manager, joins in one of two newly created Managing…
News
Covid-19: How our agencies are preparing for the pandemic
Covid-19 has been on everyone’s minds, from how it’ll affect us personally to how it’ll affect our businesses. A pandemic is a time of uncertainty for…
News
Publicis Groupe get strategic with appointment of Jason Tonelli to new role
Publicis Groupe ANZ has announced the appointment of Jason Tonelli to the new role of Chief Product Officer. On the announcement, CEO Michael Rebelo, explains that…
News
McDonald’s becomes first big brand to utilise TikTok in New Zealand
Mango and McDonald’s have cleverly jumped at the opportunity of a TikTok campaign before any of their competitors thought to do so. Promoting the new Spicy…
News
Dan West moves to Stanley St as head of strategy
Stanley St has welcomed in Dan West as its new head of strategy. West joins the independent agency from FCB. West, who comes from his position…
News
Government unveils $12.1b package to combat Covid-19 impact
Businesses will receive the lion’s share of a $12.1 billion economic rescue package as New Zealand responds to the Covid-19 crisis. Beneficiaries and superannuitants will also…
News
Clemenger BBDO Jim Gall takes Melbourne CEO position
Clemenger BBDO New Zealand has announced Jim Gall’s CEO position will now include Celemenger BBDO Melbourne. In addition to his new role, he will remain chairman of…
News
Listen: Friday Prayers interviews Blair Ensor, investigative reporter at the Mosque attacks
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
Features
How is this still a thing? A severe case of the jingles
Let’s talk about jingles, an advertisement method the majority of us love to hate. Repetitive, cheesy and annoying, many of the jingles I have heard in…
Opinion
PornHub’s lesson on knowing your audience
PornHub has proven time and time again that it is attuned to its audience’s needs. From saving the Sperm Whale and the Bees, giving America wood…
News
Inside the March/April issue of NZ Marketing
There is plenty to get excited about in the first issue of NZ Marketing for the year – our Agency issue. Speaking to local industry leaders…
News
NZBusiness magazine to stop monthly printing
SME focused magazine NZBusiness has moved its monthly publication to quarterly. In a note from the editor, the blog post states that, “we really do live…
News
Kiwi wedding magazine Together Journal joins the UK market
New Zealand based wedding magazine Together Journal has recently landed a partnership with influential UK publisher i-can, and is now being sold throughout the United Kingdom…