Australasia’s leading premium content and experiences company, previously known as Bauer Media, has now been renamed to Are Media. Focusing on audience, reach and engagement, Are…
When asked to rate their level of optimism in the New Zealand economy, CEOs surveyed in The New Zealand Herald’s Mood of the Boardroom 2020 Election Survey collectively scored it…
Encouraging consumers to make more eco-conscious purchases, Allbirds are now labeling all of their products with the product’s carbon footprint. To support the initiative, the shoe…
Independent creative agency Federation and their latest business win, Elanco Animal Health (formerly Bayer), have unveiled a new, integrated campaign for market-leading flea treatment, Seresto. The campaign leverages a key research insight that spotlights how…
After a brief hiatus following Bauer’s exit from New Zealand in April, the country’s longest-established architecture magazine will relaunch to the market in December. Now owned by Parkside…
With 2020 set to be remembered as one of the most difficult years in New Zealand history for those in the arts industry, supporting local artists is more vital…
The leading global provider of software for digital-out-of-home (DOOH), Vistar Media, is introducing programmatic capabilities locally. Currently in beta with Omnicom Media Group and Acquire, the launch will provide buyers with programmatic…
Huge audiences turned to TVNZ for Leaders’ Debate and Aruga has established its own Trans-Tasman bubble with the launch of Aruga NZ. Over one million viewers tuned in to Leaders’ Debate More than…
Utilising location and audience, oOh!media has recently launched its newest premium street furniture site on Quay Street Auckland, set to become the most impactful Out of…
Following the success of Nelson Tasman’s ‘We’ve got this’ campaign, which encouraged locals to show off their favourite regional spots on social media, a new adventure…
Following a competitive pitch, Sling & Stone has been selected to work with mobile-first entertainment technology platform, Quibi. Unique to the market, Quibi offers a range…
A new local charity, which has been funded by the Melinda Gates Foundation, is aiming to help social media users access mental health services more easily. As well as partnering with TikTok, Live For Tomorrow will offer a database of over 1,600 mental health helplines and…
To help teachers foster curiosity and critical thinking and combat the scourge of fake news, NZME is offering Kiwi schools free access to NZ Herald Premium content. Secondary, intermediate and primary school…
A campaign created to remind people of the positive initiatives to emerge from the Covid-19 pandemic has appeared on more than 40,000 digital screens worldwide. World Out of Home Organisation’s #OurSecondChance, originated by creative…
Out with the old, in with the new (sorry Courtney Devereux)! StopPress – your essential hub of the communications industry – is excited to welcome Monique…
Following its profound success in Australia, Taiwan and Japan, Special Group Australia has launched Uber Eats’ ‘Tonight I’ll Be Eating’ brand platform in America and Canada. To launch the…
Online shopping just got better for Vodafone customers. Having announced a partnership with New Zealand’s fastest growing ecommerce site, TheMarket, all Vodafone New Zealand customers will be rewarded with a free subscription to TheMarket Club as of…
Having lived and worked all around the world, leading talented teams to create award-winning work for brands including Google, NIKE, Spotify and IKEA in a career spanning over 30 years, Rob Campbell is one…
Jean-Claude Decaux had a vision, one that would forever change the face of outdoor media. In 1964, he invented the concept of street furniture, delivering beautiful…
Who doesn’t love a feel good advertisement? And a cute cat. New Zealand Post has knocked it out the park this month and reigns the winner…
Colenso BBDO and Spark have joined forces to launch ‘Kōrerotia Tō Kōrero – Tell Your Story’ campaign, which aims to inspire Kiwis to tell their own…
Crave has partnered up with Kiwi RTD brand Finery to launch a humorous campaign showcasing the premium canned cocktails and mocktails. Featuring two characters who are…
In celebration of te Reo Maori week, we thought we’d get involved and create a list of common phrases of familiarity to our industry creatives, translated…
Porter Novelli has announced today two new hires across the group agency account director and account director roles. Brad Pogson has moved to group account director,…
Dog food brand Black Hawk is shining a light on the lifesaving work carried out by LandSar specialist search and rescue dogs with their latest captivating…
New figures from Nielsen’s August online ratings show that NZ Herald.co.nz is now New Zealand’s most popular digital news provider. Figures have shown monthly unique numbers…
To celebrate our diverse culture in New Zealand, ATEED and Federation have team up to create the latest campaign for the upcoming Elemental ALK. Elemental ALK…
Pitchblack Partners and Part Time Rangers have launched a special Brown Kiwi edition to encourage Kiwi conservation. At first glance the Brown Kiwi cans are standard…
In the growing age of OOH, it is becoming more important for advertisers to know their campaigns are hitting the right audience at the right time.…
After submitting our thoughts on the new ASA influencer guidelines applicable from this week, we have had numerous conversations around the breakout table and with clients…