News
NZTA goes undercover to spread safety message
New Zealand Transport Agency’s latest campaign aims to reduce young driver fatalities by getting them into safer cars.
Browsing: Clemenger BBDO
News
Andrew Hawley to step down from Clemenger BBDO Wellington
Clemenger BBDO Wellington announced today that Andrew Hawley will step down as managing partner effective 1 June.
News
Axis 2018: Colenso BBDO set for back-to-back success, DDB Group and Ogilvy & Mather follow
The Commercial Communications Council has released the finalists for the upcoming Axis Awards and it’s set to be Colenso BBDO’s night for the second year running as it makes the list 80 times. The agency is followed by DDB Group’s 53 mentions, Ogilvy & Mather’s 41, Clemenger BBDO Wellington’s 37 and FCB’s 33. We check out some of the work set to score on the night.
News
‘It’s only a little bit over’: NZTA shows the dangers of speed
The New Zealand Transport Agency and Clemenger BBDO target speeding with a chilling new campaign – ‘In my Shoes’.
News
Ads of the Week: 21 November
Raise a glass for Dulux, Rebel Sport, Rodney Wayne, New Zealand Transport Agency and Blunt Umbrellas.
News
Dulux appoints Assignment Group for creative project
Paint manufacturer Dulux has appointed Assignment Group to work on its creative account in the local market on a specific project.
News
Nostalgia gets the better of bad decisions in the latest ad for NZTA’s ‘Legend’ campaign
Playing on the emotions of male camaraderie, the New Zealand Transport Agency and Clemenger BBDO’s latest ad shows how drink driving could stop you from living your fullest life.
News
‘A smile, a cheeky giggle, even a simple nod in agreement’: Taika Waititi explains how easy it is to give to racism
Taika Waititi dips into the tropes of charity advertising as he fronts a new campaign by Clemenger BBDO for the New Zealand Human Rights Commission.
News
D&AD 2017: Allbirds, DDB and The Sweet Shop among local winners
Last night in London, local agencies showed off their talent at the D&AD Awards to win 12 pencils, including five Graphite Pencils and seven Wood.
News
AdFest 2017: Clemenger and Colenso recognised on an international stage
While New Zealanders kicked back to the cricket and flocked to Adele, the weekend saw those in adland braced for another round of awards as the Asian regional creative festival, AdFest, announced its winners. Local agencies Clemenger BBDO and Colenso BBDO are among those celebrating success.
News
Axis 2017: Clemenger BBDO takes Grand Axis, Colenso declared agency of the year
All winners from the biggest local awards night in creative advertising.
News
Feel the wheels: NZTA promotes the joys (and challenges) of cycling to get more riders on urban roads
According to the NZTA, cycling is now the fastest growing mode of transport in several cities and towns across New Zealand. And, with the help of Clemenger BBDO, OMD and The Sweet Shop, it’s released a new campaign to get more New Zealanders on two wheels.
News
Exit interview: Livia Esterhazy
Following news of her resignation, departing Clemenger BBDO managing director Livia Esterhazy sits down for a chat about working in adland, overcoming failures and the importance of diverse thinking.
Movings/shakings
Livia Esterhazy bids farewell to Clemenger BBDO
Clemenger BBDO announced via a late press release on Friday afternoon the resignation of Clemenger BBDO and Proximity Wellington managing director Livia Esterhazy after two years with the agency.
News
NZTA tackles speed by thanking drivers who take it slow
New Zealand transport agency and Clemenger BBDO Wellington have kicked off the year with another thought provoking campaign around speed, with the focus this time being on ‘Less Speed, Less Harm’.
News
Clemenger Group melds Auckland arms of Touchcast and Proximity into Colenso BBDO
Clemenger Group chief executive Jim Moser this week confirmed the consolidation of the Auckland-based teams at Proximity and Touchcast under the Colenso BBDO brand. So what does this mean for the Wellington arm of Touchcast? And is there still room for digital specialists in an integrated world?
News
Clemenger BBDO wins Gold and Best International at IPA Effectiveness Awards
The poignant ‘Mistakes’ TVC by Clemenger BBDO has taken out two top awards at the prestigious IPA Effectiveness Awards in London this week.
News
Tracksafe gets creative at crossings
TrackSafe New Zealand and KiwiRail have developed a new way to keep pedestrian’s minds alert at rail crossings in a new campaign via Clemenger BBDO.
News
NZ Post moves from Charles Dance to hip hop dance to promote its parcel delivery options
NZ Post and Clemenger BBDO called on hip-hop dancer and choreographer Parris Goebel and her crew of dancers for its new ‘My Parcels, My Way’ campaign, promoting its flexible range of parcel delivery options.
News
Colenso BBDO cleans up at the Caples, takes out Creative Agency of the Year
After a successful week at Cannes nabbing a Grand Prix and a Titanium Lion for ‘Brewtroleum’, Colenso BBDO has now won Creative Agency of the Year 2016 at this year’s Caples Awards, with Clemenger BBDO and Young & Shand also coming away with an award each.
Features
Clemenger BBDO/Proximity: familiar name, new style
Clemenger BBDO/Proximity might be considered a traditional agency, but it’s certainly not operating that way. We caught up with the agency’s three leading lights to find out what they’ve been working on, what they think of the industry at the moment and how their NZTA campaigns manage to nail it every time.
News
Ads of the week: 19 April
Take a bow New Zealand Transport Agency, Health Promotion Agency and Auckland Transport.
News
NZTA prescribes sleep to keep drivers awake, alert and safe
New Zealand Transport Agency (NZTA) and Clemenger BBDO want to make sure drivers stay awake at the wheel, in a new spot that shows the risks of driving while tired.
News
NZTA uses awkward intimacy as a tactic to get young drivers’ eyes off their phones and on the road
The New Zealand Transport Agency has launched a new campaign via Clemenger BBDO and OMD dubbed ‘Hello’, which aims to get young drivers to put down their phones and see things from the perspective of their passengers.
News
From Tinnyvision to milkshake disasters: NZTA continues its fight against drug-driving—UPDATED
NZTA and Clemenger BBDO have released a new drug-driving campaign called ‘Thoughts’ to help prevent Kiwis from smoking up and then getting out on the road. And like its previous efforts it’s added a bit of humour without diminishing the seriousness of the message.
News
Greg Grover returns for Nova, and the rhyming’s not over
Following on from its 2014 spot for Nova Energy (a subsidiary of Todd Corporation), Clemenger BBDO has brought back Greg Grover—and his incessant rhyming—for another spot. But this time it comes with an inadvertent game of broken telephone (whispers/the messenger game/or the somewhat racist Chinese whispers).
News
TVCs of the Week: 13 October
Bouquets for Civil Defence, Air New Zealand, V, Land Rover and National Foundation for the Deaf this week.
Movings/shakings
Garrett trades Auckland for Melbourne, takes reins at Clemenger BBDO—UPDATED
The Clemenger Group has announced that Colenso BBDO chief executive Nick Garrett will move across to Clemenger BBDO Melbourne to take up the chief executive role that was left vacant following the departure of Peter Biggs, who retired in September last year.