Beef & Lamb New Zealand have had an adorable change of focus in their latest campaign with Blacksand by asking children what they want to be when they grow up.

When Kiwi entrepreneur Robett Hollis found out that world number women’s golfer Lydia Ko’s defence of her title in Christchurch was not being broadcast live on any local channels, he took things into his own hands and developed Switch TV, a social TV network powered through Snapchat. And he’s now looking for a partner to take this idea even further.

Following a creative review that commenced late last year, AA Insurance has parted ways with Special Group and appointed DDB as its new creative agency. But it isn’t all bad news for Special Group, with the agency picking up the cross-Tasman Bell Tea and Coffee Company account.

Westpac has taken a cheeky approach to its promotional push with a poster encouraging potential customers to go in and chat to one of its consultants. Rather than taking the usual approach of promising expert advice, the bank is tapping into the shame people often feel about their finances.

Do you want to travel through space? Well NASA might not be ready for that yet, but its latest works of art might have you thinking otherwise.

As lovers young and old were celebrating their affections for one another yesterday, brands too made the most of Valentine’s Day by shooting their spend-inducing arrows at susceptible couples. Here are a few examples of how brands attempted to court couples’ wallets this year.

Numbers are taking over the world of professional sport, as data on the speed, acceleration and biometrics of athletes becomes increasingly important to coaches and managers. And when they need this type of info, they turn to Richard Snow and the tech behind his company VX Sport.

The streets of Cuba, the vistas of Rio De Janeiro and the desolate Salt Flats of Utah are just some of the breath-taking landscapes Hallenstein Brothers has featured in its advertising. And the Kiwi brand has now added to this list, releasing a new spot that takes the viewer on short trip through Morocco and Dubai.

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

New Zealand’s rugby stars are showing off more than just their rugby moves in this years Super Rugby campaign as choreographer Parris Goebel and her crew put a twinkle in their toes.

A Chicago artist is giving Airbnb users a rare opportunity to step inside a Vincent Van Gogh painting for the night.

ANZ’s latest student banking campaign taps into the creative student culture to prove ‘Fortune Favours the Brave’, with the help of international dance star Parris Goebel.

ASB has announced that it will be launching a new account on the popular Chinese social media website Sina Weibo (Weibo) in a move aimed at diversifying ASB’s means of communication with one of New Zealand’s fastest growing demographics.

Changing the world doesn’t necessarily necessitate huge, ground-breaking actions. Sometimes even small actions can make a difference. To show the simplicity of this process, Amnesty International has released a new campaign illustrating that the substitution of a single word in a phrase can completely change meaning and context of what you are saying.

Following on from our last 360 video story, MediaWorks has now jumped on the 360 bandwagon, producing the first 360-degree news studio video in the country with Reel Factory to show off the Newshub studio’s new features. We chat to MediaWorks head of digital news Jono Hutchison to find out more about the clip and the potential of 360-degree video as an immersive news storytelling tool.

“It’s a crisis. They’re all sold out,” exclaims a desperate Marcus Lush in a Tweet. And he isn’t the only one struggling with this issue. Denizens across the SuperCity are battling to cope with what has turned out to be a very balmy, sweaty summer.

Air New Zealand’s latest campaign is one to pull at the heart strings. The airline, which is in the business of connecting people, has reunited a US WWII veteran with his long lost English love after 71 years apart.

Never has anyone been so enthusiastic over crockery. Jet.com have released a Super bowl ambush campaign, taking the mickey out of the competition in an effort to sell bowls.

The Cannes Festival of Creativity has released a short video clip celebrating the moments that inspire people to become creative.

A slap on the back for Westpac, VW and Anchor.

After their Ponsonby lease expired, the architectural team at Studio 106 decided to make a change and relocated the business to Okahu Bay. And with the benefit of being able to take a lunchtime dip, they haven’t considered making the move back to the big smoke.

Last year, we were blessed with the brilliant piece of satire that is Activewear by content creators The Skit Box (and distributed via the Van Vuuren Bros YouTube channel). As the saying goes imitation is the best form of flattery—and imitation has arrived via Auckland Theatre Company (ATC).

It’s not about the destination it’s about the journey, according to Ralph Waldo Emerson’s famous quote and now Corona.