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News
Beached as
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Last week Vodafone took out the awkward ad placement award, and we’ve got a contender for this week’s edition, with an ad on Stuff promoting ‘beach fale fun in the sun’ in Samoa running alongside a story warning of a tsunami. Pesky news, always wreaking havoc with those commercial messages.

News
An ironic giveaway
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After a brief but rewarding fling with StopPress and Idealog, tech reporter/photographer/regional man of mystery Sim Ahmed finished up yesterday and is off to work for POS start-up Vend HQ. But we’re not letting him get away without mentioning a bit of copyright hilarity he was involved in on Twitter last week.

Movings & Shakings
Movings/Shakings: 2 August
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Carin Hercock swaps APN for Nielsen, the Red Bulletin takes a new approach, Sim Ahmed and Simon Pound join start-up Vend HQ, Damien Shatford signs with the Sweet Shop, Republik gets some Aussie biz, Big Mobile gets bigger, Rose Matafeo changes channels, Stefan Korn takes Creative HQ reins and APN Outdoor heads to Broadway.

News
Life off the grid
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The Luddites among us may remember the pre-mobile age as a wonderful time when you didn’t feel obliged to check your work email before you went to bed and phubbing wasn’t a threat to the very fabric of society. Telco beast Qualcomm sees things a bit differently and, in an entertaining, pratfall-heavy online film that’s clocked up 2.3 million views in a few weeks, it’s attempted to show what the world would be like without mobile. Answer: violent and crazy.

News
Naked, Famous and Special
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Kiwi ‘post-punk revival’ band The Naked and Famous have recently been holed up in Los Angeles studio trying their best to overcome That Difficult Second Album Syndrome for In Rolling Waves (by the way, That Difficult Second Album would be a great name for a debut album). And the band has once again called on Special Problems to direct the music video for its new single ‘Hearts Like Ours’.

News
The future of news
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As this news report shows, being able to read an entire newspaper—aside from ‘the pictures, ads or comics’—on a computer was a giant technological leap back in 1981. While this development has certainly been good for the readers, it hasn’t been too beneficial for newspapers. And you can see where it started to go wrong. As David Cole from the San Francisco Examiner says in the clip: “This is an experiment … We’re not in it to make money.” Some might say the same strategy holds true 34 years later.

News
The French connection
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Many thousands of people from the global comms industry descend on Cannes every year to judge, learn and drink. But why? This film, which was produced as a collaboration between Lions Festivals and Jack Morton Worldwide to celebrate the 60th anniversary of the festival, explains what happens, how it inspires creativity and why it’s become so alluring.

News
You’ve never seen anything like this before
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The ’80s were a time of big hair, bright clothes and bold claims. And they don’t get much bolder than the ones uttered in a rich velvety voice in this glorious piece of automotive advertising for the very advanced 1984 Chevrolet Corvette. Look at those wonderous LCD displays, listen to those epic synths and sound effects and take a trip into the future.

News
Colenso BBDO holds on to fifth in International Effie Index, as Barnes Catmur rockets up the rankings
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The 2013 Global Effie Effectiveness Index has just been released, with Colenso BBDO maintaining its position as the fifth most effective agency in the world based on 2012’s award haul and Barnes, Catmur & Friends punching well above its weight to be recognised as the fifth best independent agency in the world and the leading independent agency in the Asia Pacific.

News
Merger she wrote
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There’s been a whole heap of industry chatter about the proposed merger of Publicis and Omnicom, a merger that would create the biggest holding company in all the world (but would still pale in comparison to Google). And, in true modern style, there’s already a parody Twitter account (‘This is a parody. But then again, isn’t the ad industry’) that’s skewering the combined entity.

News
Newspaper credibility touted by industry body
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While newspaper circulations continue to decline and the media companies behind them face massive upheaval, research from industry body News Works suggests that pulp and ink still play an important role in New Zealand current affairs – especially when it comes to credibility and trustworthiness.

News
‘Like santa for your vagina’
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Remember when the prudes got all wound up after Carefree busted a few feminine hygiene taboos and used the word vagina in its ad? If you were among the complainers, then you definitely don’t want to watch this video for Hello Flo, a tampon subscription service that features a 12-year-old girl who fully embraces the arrival of her ‘red badge of courage’.

News
A very special endorsement
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New Zealanders love nothing more than hearing their country get a mention, especially if comes from the mouth of a foreign celebrity. Facebook pages, articles both real and satirical, and TV segments have been devoted this strange and thrilling phenomenon. And we can add another one to the list, because the The Herald has made it into The Onion’s brilliant story about the birth of the royal baby.

Movings & Shakings
Movings/Shakings: 29 July
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Clemenger businesses on the move in Welly, Bauer looks inside and finds a new advertising director, The Radio Network lures a big radio fish back home, Fairfax hands Lions Festivals baton to Val Morgan, Mark Reekie heads for the islands and Spotify announces new ANZ head of sales.

News
The benefits of Big Data
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Big Data—or more specifically, Big, Bad Data—is coming in for plenty of scrutiny at the moment, with some calling Edward Snowden’s revelations about government snooping a precursor to the death of the cloud and many Kiwis protesting about changes to the controversial GCSB bill around the country over the weekend. But GE isn’t worried about such trifling issues around civil liberties and democracy. It’s worried about how big data can be used to stop zombies and alien cattle snatchers, with its Datalandia campaign.

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