
StopPress Presents ‘Friends with Benefits’: how to put the marketing into social media
Hark, seekers of knowledge! Only a few tickets remain for next Tuesday’s event. So get yours and avoid a lifetime of bitter regret.
News about industry awards.
Hark, seekers of knowledge! Only a few tickets remain for next Tuesday’s event. So get yours and avoid a lifetime of bitter regret.
If you see Beyonce in concert, but you didn’t record it on your phone, did it really happen? Jo Bennett says the earned exposure of events often surpasses the live experience and this is forcing marketers to consider the value of events/experiential as an extremely powerful tool for reach.
To celebrate the end of the academic year and show off the soon-to-be graduates, Media Design School (MDS) will be hosting an end-of-year shindig at Ostro Bar on 12 November from 6 to 8pm. PLUS: read about the tongue-in-cheek invitations sent to the agencies. UPDATE: sweet treats sent to agencies to coax employees into attending.
The February/March 2013 edition of Dish has beaten stiff competition to win The Maggies: Magazine Cover of the Year award for 2013.
According to Yahoo Finance, Americans spend about US$8 billion on Halloween every year, with the biggest chunk spent on costumes. And while Kiwis are yet to fully embrace the trick or treating culture, there’s definitely a buck to be made. PLUS: MOTAT’s Halloween event lures the ghoul lovers.
NGAGEMENT is the largest digital signage event in New Zealand and is coming to Auckland on 4 October at The Cloud.
If you managed to avoid Twitter over the weekend, you may not have realised that hyper-intellectual event Tedx was held in Auckland on Saturday.
Radio New Zealand’s recently redesigned website has received an international nod of approval.
Work for insurance giant lands digital agency SpaceStation a gong from Yahoo.
Kiwi ticketing startup sells to Kiwi ticketing big shot.
Turning the humble desktop wallpaper into an advertising channel in its own right has landed Nelson Rayner, founder of Kiwi startup Donate Your Desktop (DYD), the Advertising Club of New York’s Google Young Innovator Award.
Colenso BBDO and Mediacom have come up trumps in the Interactive Advertising Bureau New Zealand’s (IABNZ) Online Creative Award for July, with their online banner work for BNZ Bank’s YouMoney.
Look at that recognition sparkle.
Thick as Thieves’ Zoe McIntosh and Film Construction’s Hugh Mitton win directing gongs at Cannes Lions.
T-shirts are blank canvases best left that way – this is the idea behind DraftFCB duo Freddie Coltart and Matt Williams’ radio campaign for AS Colour Apparel, which has won the May round of the new ORCA award year.
Nostalgia and geeky heroics combine to give DDB New Zealand May’s Ad of the Month Award from newspaper industry body News Works.
By combining beautiful illustrations, a simple narrative and highly interactive data – Sadaf Lourie (writer), Riccardo Scott (illustrator), Jarred Bishop (designer/developer) and Alex Gibson (data/developer) have won the May Showcase Award from the Mix & Mash competition – along with a $500 cash prize.
As they say in the embalming business: you’re never too late. So it is with the TVNZ-NZ Marketing Awards. The official entry date has closed but there’s still time to get your entries in. With a stellar line up of judges and 23 fancy trophies to win, there’s every reason to get your story of marketing success in.
The unseen but often heard stars of New Zealand’s radio industry took some time to pat themselves on the back last night, celebrating another year of achievements at the New Zealand Radio Awards.
A cadre of talented New Zealand marketing folk from across several industries have been tapped to judge this year’s TVNZ New Zealand Marketing Awards.
As chair of the Axis awards committee, Colenso BBDO’s managing director Nick Garrett oversaw a few changes to this year’s festivities that aimed to make the event more collegial, more credible and more celebratory. So how did that work out for him? Have the changes helped change the perception of the awards among the wider business community? And what about those Driving Dogs?
The final round of the Outstanding Radio Creativity Awards (ORCA) is now done and dusted. A pair of creatives from Clemenger BBDO is $500 richer and a step closer to a trip to the Cannes Lions.
Around 15 percent of Cadbury’s total revenue is thought to come over Easter. So it’s a very important time of year for the Kraft/Mondolez-International-owned chocolate makers. And, judging by the fact that its Easter ad won the March round of Colmar Brunton’s Ad Impact Award, it might even be higher this year.
UPDATE: Rapp Tribal is the only New Zealand agency to win a Webby Award this year, for its Demand Equal Pay corporate social responsibility campaign in partnership with the YWCA. Interactive, print and media elements worked together to raise awareness of New Zealand’s pay disparity between men and women.
After last year’s issues, CAANZ gave the Axis Awards a good going over for 2013. And, as well as some changes to the judging and a new Getty Images Creative Exhibition, it’s also created a new event featuring six international speakers.
The awards for DraftFCB’s Driving Dogs campaign keep rolling in, this time getting the top gong from Yahoo.
A record 1,389 entries encompassing more than 7000 pieces of work made up this year’s Canon Media Awards nominees. The full list of finalists is available on the Canon website in an excruciating and drop down-laden format. We’ve raked through the muck to organise the list below, for which surely StopPress will be nominated for next year’s Best Innovation in Multimedia category.
Agencies celebrate financial stability and single-minded focus at this year’s Fairfax AdMedia Agency of the Year Awards. Colenso BBDO, Barnes Catmur & Friends, and justONE come out on top – although DraftFCB CEO in the mix.
Seven New Zealanders are amongst this year’s jurors for the 60th year of the Cannes Lions International Festival of Creativity.
The winners of Bauer Media’s Best in Beauty Awards were announced last week at the Langham Hotel in Auckland, and, alongside the vast array of winning tonics and tinctures, a few industry folk were also acknowledged.