Opinion
Communication in a time of crisis: a press in lockdown
In the face of the Covid-19 crisis, New Zealand went into Level 4 lockdown at midnight on March 25 causing much angst for many. People have…
Monthly Archives: March, 2020
News
Listen: Friday Prayers talks to George Heard, first photographer outside the mosque
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
Ads of the week
Ads of the week: March 31
Covid, Covid and Skinny mobile. This week’s ads are all about staying safe and connected. Who is it for: Wrestler for New Zealand Police https://www.youtube.com/watch?time_continue=1&v=3CReU_d7JIk&feature=emb_logo Why…
News
Local and vocal: Go Media goes big to thank essential workers
Go Media are thanking essential workers during lockdown period with supportive screen messages. Although the majority of us are in lockdown due to Covid-19, there are…
News
Covid creative: United Nations call on the world’s creatives to spread the word
As coronavirus makes its way around the globe, the United Nations is gathering creatives from areas not yet invaded by the disease to spread the word…
News
Wrestler and NZP mix care and carefulness in new Covid campaign
Using the much-loved stars of Wellington Paranormal, Wrestler and the New Zealand Police have released a set of videos encouraging Kiwis to be careful during the…
News
Marketing Association launch WFH Bootcamp
The Marketing Association have taken the initiative to help marketers optimise the normal of working from home. The MA has launched an online Bootcamp with Mark…
News
Run launches ‘pay what you want’ website for business clients
With the country in lockdown and COVID-19 being the cause of massive economic loss, many businesses are searching for solutions. In response, Auckland-based creative agency has…
News
TBWA and 2degrees launch #togetherwecam platform
TBWA and 2degrees have taken the extra virtual step to help Kiwis stay connected in a time of isolation with a new Together We Cam platform.…
News
Colenso BBDO and Skinny create very, very, targeted campaign
Do 46 unique videos sound like enough for you? Well, then you’re in luck. Colenso BBDO and Skinny’s new ‘Skinny Friendvertising’ campaign takes personalised recommendations to…
Ads of the week
The compendium: Corona Virus edition
Corona Virus themed ads from our international counterparts. https://youtu.be/GOTtiov9KV8 Bravo Italia! Vodafone has shown the power of simple connectivity when we’re all locked down. The message…
Opinion
Is it just me or are we all crazy?
For the majority of my advertising career, I have suffered from anxiety and depression. Never telling anyone. Not my family, not my best mates, and most…
News
The Creative Store gives advice for freelancers during Covid-19
Covid-19 has had a large impact on our sector and the way we work. Freelancers have taken the brunt of this as clients postpone work or…
News
NBR goes fully digital
In an announcement made on NBR, the news website confirmed it has now moved to a fully digital-based subscription. The platform had released a mobile app…
News
“Covid-19, yah dick” New Zealanders unite against Corona Virus
Clemenger BBDO has released an online campaign to show the unitedness of Kiwis during Covid-19. Created by Wellington-based agency Clemenger BBDO, the ‘New Zealanders Against Covid-19’…
News
IKEA reminds us we love our homes
Ikea has launched a new TVC #stayhome to serve as a reminder that before we wore forced to, we loved spending time in our homes. Created…
News
Why employers should apply mindfulness principles to fight our work stress crisis
With sick leave costs rapidly spiralling out of control due to work-related stress and burnout, mindfulness expert and former ad agency-owner Marisa Garau is bewildered to see how little Kiwi employers do to reduce stress on the work floor.
Opinion
The ROI on Empathy
Maria Devereux was once a budding art director and to her colleagues appeared cheerful, hard-working and happily married. But what no-one knew was that on the…
News
Listen: Friday Prayers interviews Lisa Davies, live reporter during the Mosque attacks
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
News
Covid-19: To our StopPress readers
Dear StopPress readers, It certainly is an uncertain time, with the rise of the global pandemic and now our government announcing a level four alert in…
News
Time for change: Developing brave partnerships
For over a decade, we’ve been helping our clients be brave, writes Brendon Doig. Because to start a business is. Taking that leap of faith. Challenging…
News
Motion Sickness encourages connection in a time of isolation
Motion Sickness has released a short film about the importance of sticking together by keeping apart, showcasing the sometimes slow, but always positive experience of face…
News
Hypermedia announces new general manager of media
Hypermedia has welcomed in Adam McGregor for its newly created role of general manager – media. McGregor joins Hypermedia from his previous position at oOh!media where…
News
StopPress noticeboard: March 23
NZ companies need stronger UX design strategies Earlier this month, design and strategy consultancy Digital Arts Network (DAN) released New Zealand’s first Maturity Design Benchmark Report…
Ads of the week
The compendium: March 20
Finally, some ads that actually convey the intended message. Toyota great, McDonald’s fantastic, Apple please hire a new dancer. https://www.youtube.com/watch?v=LbdvtCQweU0 Aside from reckless driving and pointless…
News
To those of you working from home…
To our creatives finding ‘isolation’ is just a normal weekend for them. To our PR managers burning through their phone batteries on endless ‘follow-ups’. To our…
News
Federation appoints two new managing partners
Creative agency Federation has announced the appointment of two new Managing Partners. Elizabeth Beatty, former FCB General Manager, joins in one of two newly created Managing…
News
Covid-19: How our agencies are preparing for the pandemic
Covid-19 has been on everyone’s minds, from how it’ll affect us personally to how it’ll affect our businesses. A pandemic is a time of uncertainty for…
News
Publicis Groupe get strategic with appointment of Jason Tonelli to new role
Publicis Groupe ANZ has announced the appointment of Jason Tonelli to the new role of Chief Product Officer. On the announcement, CEO Michael Rebelo, explains that…
News
McDonald’s becomes first big brand to utilise TikTok in New Zealand
Mango and McDonald’s have cleverly jumped at the opportunity of a TikTok campaign before any of their competitors thought to do so. Promoting the new Spicy…