Stanley St has welcomed in Dan West as its new head of strategy. West joins the independent agency from FCB. West, who comes from his position…
Monthly Archives: March, 2020
Businesses will receive the lion’s share of a $12.1 billion economic rescue package as New Zealand responds to the Covid-19 crisis. Beneficiaries and superannuitants will also…
Clemenger BBDO New Zealand has announced Jim Gall’s CEO position will now include Celemenger BBDO Melbourne. In addition to his new role, he will remain chairman of…
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
Let’s talk about jingles, an advertisement method the majority of us love to hate. Repetitive, cheesy and annoying, many of the jingles I have heard in…
PornHub has proven time and time again that it is attuned to its audience’s needs. From saving the Sperm Whale and the Bees, giving America wood…
There is plenty to get excited about in the first issue of NZ Marketing for the year – our Agency issue. Speaking to local industry leaders…
SME focused magazine NZBusiness has moved its monthly publication to quarterly. In a note from the editor, the blog post states that, “we really do live…
New Zealand based wedding magazine Together Journal has recently landed a partnership with influential UK publisher i-can, and is now being sold throughout the United Kingdom…
The Coopers were recipients of the 2020 Lifetime Achievement Award for this years 40th Axis Awards. The crowd stood and applauded Jon Cooper to the stage…
By tapping into the science behind the human mind, marketers are gaining greater insight into how consumers respond to brands. Neuromarketing and neuroanalytics company, Neuro-Insight, is…
Tourism Fiji is inviting media planning and buying agencies to register their interest to work with the tourism body to further its reach into the New…
It was announced today that Idealog magazine will be shifting solely to its digital site and has ceased its physical print production. Founded in 2006, Idealog…
This week’s round-up of international ads could be compared to a box of Favourites, we have a delightful Cadbury, a mediocre Picnic and a not so…
A number of recent new business wins have reminded me how much I love working on new clients. Don’t get me wrong, I’m not one of…
Last night the industry gathered at Sky City to celebrate the 40th annual Axis Awards. The Grand Axis went to that of Clemenger BBDO, while DDB…
Mike Hutcheson explores how the decades of the 70s and 80s were the halcyon days of advertising, and what we can learn from the past. Ad…
Movings and Shakings at Finch and Mazda. Finch sees double Film production company Finch has announced two new executive producers for its New Zealand arm. Jimena…
The World Advertising Research Centre (WARC) has released its yearly round-up of top 100 creative campaigns. Here are the top ten and why they deserved the…
The Beacons for 2020 are now accepting entries for the media agency of the year award. In association with oOh!media and the Comms Council, the Beacons…
February’s Ad Impact Award and the first for 2020 is taken out by ASB’s Sustainaball, created by With Collective linked by Isobar. Read more about ASB’s…
After watching the Be a lady, they said video that went viral across the internet, Powered By Flossie founder Jenene Crossan was so moved, she wanted to pay…
Recognising that a Kiwi’s vehicle of choice often reflects their lifestyle, New Zealand Media and Entertainment’s latest consumer magazine offering, Driven, is opening its pages to…
Friday Prayers is a six-part podcast series that features New Zealand journalists who played a significant role in reporting the events in Christchurch terrorist attack. Part…
This week we will see the winners of the first Axis Awards for the new decade. Here, Saatchi & Saatchi’s Toby Talbot, conveyer of the Axis…
Big ups this week to DB Export, Women’s Work and Nokia. https://youtu.be/3P9EKhM1yxc Who is it for: Colenso BBDO for DB Export Why we like it: Not…
With innovative digital technologies and real-time creative, Out-of-Home can offer more targeted and engaging experiences. Here, Mike Watkins, New Zealand country head of JCDecaux, talks us…
Volkswagen has announced a new partnership with PR company, Lily & Louis. The move includes all subcategories under the Volkswagen name, including Polo, Golf, Tiguan, and…
International Women’s Day was yesterday, and to celebrate five of our industry’s top women gave us their thoughts on the issues we’re still facing in 2020…
HMD Global, the home of Nokia phones, has announced it is the official phone partner for the 25th James Bond film, No Time To Die. The…