Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

Beats By Dre sought some Disney inspiration to announce its Solo 3 Wireless headphones by bringing in Pinocchio alongside some big names to help out.

If Halloween had a worst dressed list, we predict these costumes would make an appearance for their tasteless representation of 2016 pop culture.

Australian online wine retailer Vinomofo recently launched in New Zealand and is using an epic campaign in to introduce itself to locals who enjoy a good drop.

The love child of New Zealand’s latest “brandmance” is nine months in the making and it’s turning up the heat, with brand neighbours Karma Cola and The Lucky Taco joining forces to create a Chilli Cola in celebration of Dia De Los Muertos – The Day of the Dead.

Earlier this week, the first issue of Nadia hit the shelve, adding yet another layer to the success of celebrity chef Nadia Lim. And while her hands are certainly full managing a business, coming up with new recipes and being a mum, even media juggernauts have a few guilty media pleasures. And in the case of Lim, it involves getting a sneaky dose of celebrity goss.

Dentsu Aegis-owned media companies are currently going through a good patch. Only a few weeks after the announcement that iProspect had won the Les Mills account, the agency network has now confirmed that Vizeum NZ has won the media account for Fletcher Building after a competitive pitch.

Want to generate ROI on your teams lack of originality? The Marketing Buzzword Jar is being promoted as the perfect addition to marketing departments.

In a rapidly evolving digital world, businesses can’t afford to fall behind. MYOB is doing its best to keep up by toasting its 25th birthday with a brand makeover that gives a visual representation of its transformation to a business in the cloud.

Kiwi’s can now get a sneak peak at the new look Blondini Gang as the trailer for Pork Pie has been released, delivering nostalgia across the country to fans of the original Mini Cooper road trip film in 1981.

You don’t need to look far across the marketing to find a reference to ‘big data’. And yet, despite its pervasiveness at industry lunch tables, the phrase remains misunderstood. We chat to Qrious’ Simon Conroy the kinds of questions marketers should be asking when it comes to the testy issue of big data.

It’s been a year since Lotto sailed the pirate ship in ‘Pop’s Gift’ onto Kiwi TV screens, and the organisation has now followed this up with another fantastical piece of storytelling in a new spot called ‘Mum’s Wish’.

In a very challenging environment, media companies have had to get increasingly creative to increase their revenue or decrease their costs. Fairfax has started selling fibre. Sky is looking to shack up with Vodafone. And in a recent staff email, the RNZ executive team announced that it was looking for potential buyers to take over ownership of its central Auckland building. We talk to CEO Paul Thompson about why it’s selling the asset.

The Compendium: 14 October
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

However you say it, and whatever you think of it, Cannes has become the high water mark of global commercial creativity and pretty much every agency (and, increasingly, every tech company) worth its salt seeks validation through victory at this huge annual festival in the South of France. This year, there were more than 43,000 entries and more than 15,000 attendees, celebrating both the best ideas and the fact that the company is paying for their potentially debauched and very expensive trip. Contagious, which, according to its blurb, helps brands across the globe to achieve the top 1% of marketing creativity, was there, as it is every year, and Simon Kemp, the head of its consulting division Insider in the Asia Pacific region, looked at some of the themes linking the award-winning campaigns. He visited recently as a guest of FCB and he sat down with Ben Fahy, the publisher and editorial director of StopPress and NZ Marketing, to discuss the impact of technology, advertising as a fashion show, the declining impact of creativity, the idea of purpose washing, and plenty more.

The impact of the US election has ramifications across the globe. And while non-US citizens might not be able to vote in this major decision, a pair of Kiwi creative exports reckon that we should do everything we can to ensure Americans head to the voting stations on 8 November.

You don’t need to look far to find detractors of influencer marketing. Campaigns are difficult to track, audiences are spread across the world and every celebrity is only one faux pas away from a downfall. However, as Kiwi entrepreneur Iyia Liu tells us, influencer marketing also has the the potential of spreading a brand’s message rapidly. And it’s something the 23-year-old has harnessed frequently in building a multi-million-dollar enterprise from the comfort of her Auckland home.

Mexican brewery Cerveza Cucapá has responded to Donald Trump’s wall rhetoric in the most entertaining way: by tricking the politician’s supporters into funding a fiesta.

NZ On Screen is clearly looking for a fight. To mark the 120th anniversary of the first public film screening in New Zealand, the industry body has compiled a list of the top ten Kiwi films ever made. Let the arguing commence.