News
MediaWorks bought by Discovery, Inc
MediaWorks has announced the confirmation of agreement regarding the sale of its free-to-air business to global company Discovery Inc. The business agreement is due to be…
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Uncategorized1
The Faces of our Industry: Ankit Sood
The world is changing, and with it agencies are changing too. From gender balance, diversity and inclusion, there is waves of progress happening across the board.…
Media
Metro magazine rises like a Phoenix from the ashes
The closure of Bauer and several of its well-loved titles has been disappointing for many, however one of the titles saved by local ownership and returning…
News
Digital Daffodil: ANZ and TBWA encourage Cancer Society donations
Although Daffodil Day may have passed, TBWA and ANZ are encouraging Kiwis to continue to donate to the Cancer Society through the use of their digital…
News
ASA releases new influencer guidelines for ad content
The Advertising Standard Authority (ASA) has released ‘Influencers AdHelp Information’ which is set to help support the identification of influencer content. There has been a lot…
News
Weta Digital teams up with Amazon
Our very own Weta Digital has teamed up with Amazon Web Services in an effort to accelerate innovation and content production of visual effects. Amazon Web…
News
Workplace Wellbeing: Xero launches mental health check-in
Global small business platform Xero is addressing mental health in the workplace with the launch of its new well-being initiative, The Check-In, for small Kiwi businesses.…
News
Listen: Rethink podcast explores crucial brand timing
Rethink is Google’s first AU/NZ podcast specifically designed for marketers. Episode three features Rhys Williams, Mike Daniels and Gemma Bevan exploring how brands can show up…
News
Uno Loco and Hula add top tier talent to grow brand work
Mark Benseman, formerly of Designworks has joined design agency Hula as Creative Director. Hula is the design force behind sister brand Uno Loco, NZ’s best known…
News
Big Communications shows Kiwi strength
Big Communications has released its work for the brand revival of Gerard roofing, showing the strength of Kiwi durability. Gerard roofing is found across 157 countries…
News
Turning negatives to positives: OOHMAA promotes #OurSecondChance
OOHMAA are helping to address the world with a global campaign which draws on turning the negativity surrounding the Covid-19 pandemic into a positive. Although the…
News
What brands leapt forward in the August Zavy Social Scoreboard?
The announcement that Auckland was returning to Level 3 after coronavirus had re-emerged in the community seemed to take New Zealanders by surprise. Radar showed a…
News
Ovato launches new subscription service
To better service its recent publishing solution arm, Ovato has launched a new subscription service to complete its offering. Ovato Subscription Service (OSS) offers a full…
News
Think with Google new podcast forces a marketing re-think
Google has released its very first AU/NZ podcast specifically designed for marketers. The seven-part series features interviews with some of the industry’s leading names, and dives…
News
Jo Mitchell joins DB Breweries as marketing director
DB Breweries has announced that Jo Mitchell is stepping into the company as director of marketing, while Sean O’Donnell is heading overseas to take up an…
Uncategorized1
Ads of the week: September 1
A unique variety of ads this week, however nonetheless creative and encouraging. Who is it for: Radio Hauraki for the Movember Foundation Why we like it:…
News
Dynamic Duo: Rainger & Rolfe reunite with Healtheries
Through a chuckle-worthy campaign, Rainger & Rolfe have teamed up once again with Healtheries to promote the Gummies supplement range and continue the on-going conversation of…
News
Support in Silence: Radio Hauraki addresses Men’s mental health
NZME’s Radio Hauraki is supporting Kiwi men’s mental health on September 10 with a No Talk Day. All advertising, announcers, traffic, weather, and news will be…
News
Sweatember: Cystic Fibrosis NZ launches new virtual campaign
Shining a light on New Zealanders living with cystic fibrosis, the recently launched virtual campaign ‘Sweatember’ is encouraging Kiwis to engage in physical activity and raise…
Opinion
Doctor doctor give me the news. Why marketers need to heed good advice and take their medicine
I know a man (definitely not me) who doesn’t always listen to those closest to him when they offer advice. This man (definitely not me) was…
News
Crave appointed agency for Finery Cocktails & Shaky Isles
Crave agency is known for its creative partnerships and experimental campaigns, now the agency has been chosen to represent two other creative brands, Finery Cocktails and…
Movings & Shakings
oOh!media announces new CEO
oOh!media has announced Brendon Cook’s replacement, brining on Cathy O’Connor as the new CEO. O’Connor joins the oOh! team from Nova Entertainment and brings with her…
News
No running chicken for Special Group and Optus
The ‘It starts with yes’ platform for Optus by Special Group has been given its second instalment, Chicken Marathon. Created by Special Group New Zealand for…
News
oOh!media brings Neon to the streets
oOh!media has brought neon lights to its sites to celebrate the merger of Neon and Lightbox under the Neon brand. LED lights shone across oOh!media sites…
News
You’ve got a friend in me: Skinny and NZME launch ‘Friendship’ with Jono and Ben
NZME and Skinny have joined forces to launch a ‘Skinny Friendship’ with The Hits Breakfasts hosts Jono Pryor and Ben Boyce. As an innovative approach to…
Partner articles
Loyalty NZ: Revamping the Flybuys brand for a new age of consumers
Loyalty NZ knew it had a significant task on its hands revamping the known and loved Flybuys rewards programme. Yet, despite multiple setbacks, due in large…
News
Wright Communications partners with Unilever
Wright Communications has announced today the win of a partnership with global consumer product supplier, Unilever. Founder, Nikki Wright, says Covid has created a greater response…
News
Quantum Jump serves it up for Let’s Eat
Let’s Eat has teamed up with Quantum Jump to promote the new meaty looking plant-based range. The digital campaign is a look into the new offerings…
News
NZME’s Alternative Commentary Collective scores new sports agenda
The Alternative Commentary Collective (The ACC) and parent company NZME have announced a new suit of shows and podcasts. Led by Radio Hauraki’s Jeremy Wells, the…
News
Annual radio device insights report released
The annual radio device insights report conducted by GfK and the Radio Broadcasters Association (RBA) has today been released. Utilising data from the S1 2020 Radio…