Since its launch in 2018, Tricky has been delving into clients’ brands to solve problems and shift thinking from the core. Partner
Jill Brinsdon talks us through how it’s getting closer to clients’ needs and delivering on them in a sustainable way.

NZ Marketing chats with Scope Media founder, Celia Crosbie, about ‘doing’ PR in the beautiful surrounds of Queenstown and Wanaka.

Absolute Analytics managing director Mark McKenzie spends much of his time working to ensure agencies, web developers and clients have the best possible decision-making data at their fingertips. His impressive credentials include being the preferred lecturer for The Knowledge Academy, an industry representative for the Auckland Institute of Studies, a director of MeasureCamp Auckland, and host of Web Analytics Wednesdays.

Alfred Smith, head of operations at Amnet, was one of the lucky five New Zealand rising talents flown to Sydney to take part in Verizon Media’s inaugural Brand Love Academy. Here are his takeaways from the exclusive two-day event.

StopPress talks with Kate Roydhouse, managing director and executive producer of Curious Film, about the role of production companies, how Curious ensures its work stands out and the importance of talent.

The world of marketing is changing faster than ever, with fragmentation and innovation around every corner. What does this mean for the future of agency/client relationships? Is the traditional approach still relevant and how does a client get the best from its agency in this new world?

With the media mix greater than ever, country head NZ Mike Watkins talks us through JCDecaux’s eye-tracking study and how its billboards attract attention.

A stellar line up consisting of a behavioural scientist, neuroscientist-in-training and work futurist have been drafted for Verizon Media’s inaugural Brand Love Academy. StopPress sat down with some of the Brand Love Academy Class of 2019, and the industry leaders who nominated them, to find out more.

StopPress talks to Paul Sigaloff, managing directer of Verizon Media ANZ (previously Yahoo7), about the launch of a new event for our industry’s brightest young talent.

Packaging design is a complex web of factors that go far beyond beauty. Award-winning design agency, Milk outlines the key questions to consider when creating packaging.