Partner articles
What keeps me up at night: Mango Communications’ Claudia Macdonald
Mango’s managing director Claudia Macdonald discusses what keeps her up at night as a part of a series in conjunction with Tech Futures Lab.
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Partner articles
KBR’s Grant Hyland on what programmatic advertising is – and why it’s the future
StopPress sits down with Grant Hyland, founder and managing director of KBR Digital to talk about the Cambridge Analytica scandal, the trouble with digital in New Zealand, and the wild world of programmatic…
Partner articles
Investing in retention: Adestra on subscriber attrition and why it matters
Not everyone who subscribes to your emails is going to stay and while some attrition is normal, Adestra takes a look at what can be learned from unsubscribers and what can be done to reduce attrition.
Partner articles
What keeps me up at night: TBWA\New Zealand’s Catherine Harris
TBWA\New Zealand group managing director Catherine Harris discusses what keeps her up at night as a part of a series in conjunction with Tech Futures Lab.
Partner articles
Joining the digital and data dots: JustOne is driving success by solving business problems with specialisation
Ben Goodale sits in the JustOne open-plan office on Auckland’s College Hill and says: “Agencies will say they can do everything but that’s like saying you can drive a car – but the difference is, one driver is Mario Andretti and another is Mr Bean.”
Partner articles
From micro to macro: Adestra on turning emails into conversions
Adestra looks at how email marketing can deliver measurable results beyond open rates.
Partner articles
What keeps me up at night: Mitsubishi Motors Reece Congdon
Mitsubishi Motors head of marketing and corporate affairs Reece Congdon discusses what keeps him up at night as a part of a series in conjunction with Tech Futures Lab.
Partner articles
All the tech, none of the pitch: KBR founder Grant Hyland puts collaboration first
In business, it’s almost a cliche: Everyone talks about the importance of building relationships. But for digital media services company KBR Digital, it’s not just lip service. It’s an obsession.
Partner articles
What keeps me up at night: Colenso BBDO’s Mylene Ong
Colenso BBDO head of strategy Mylene Ong discusses what keeps her up at night as a part of a series in conjunction with Tech Futures Lab.
Partner articles
Starting the conversation: Adestra talks onboarding new subscribers
Adestra takes a look at how to build a customer database of emails and optimise it for the best results.