Garage Project gets dirty
Hello and Garage Project have launched a new digital out of home campaign to promote the brewery’s new craft seltzer, Dirty Water.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Arvida, Augusto partner on new offering
Augusto has partnered with retirement and aged care provider Arvida for the launch of their latest campaign, Good Friends.
Sensory and innovation agency Futurescape rebrands
Leading provider of product sensory evaluation research in NZ and Australia, IMAGINE RESEARCH – previously Futurescape Global – has been rebranded.
Shake-up at Stanley St creative, senior School Road resignation and dentsu tipped for TVNZ account
It’s me Shady Lowdown, here’s my news: Resignations at Stanley St and School Road Publishing, and big media account wins for dentsu and OMD.
FCB ‘gets noticed’ at the Beacon Awards, and all the exclusive reaction from the winners
FCB Media was the big winner at the 2021 Beacon Awards, taking home a total of 11 Golds. We have reaction from all the main winners on the night.
Tourism Holdings Limited partners with Uprise
Uprise has recently partnered with thl (Tourism Holdings Limited) to be their SEM and SEO agency for ANZ RV Rentals & Sales.
New build for Your Home and Garden
Your Home and Garden launches new website as part of a new digital strategy by owner Are Media.
DDB, TRACK win Farmlands
DDB and TRACK Aotearoa have been awarded the business of Farmlands, appointing both agencies to lead its brand, creative and data-driven marketing.
Boyd PR appointed by Fever-Tree
Following a competitive pitch, premium mixer brand Fever-Tree has appointed Boyd PR to handle its media relations and social media in New Zealand.
Special helps Public Trust define their legacy
New Zealand’s largest provider of wills and estate administration services, Public Trust, is returning to TV screens for the first time in nearly three years with an integrated marketing campaign via Special Group.
Southern Cross Healthcare, Havas NZ unveil rebrand
Southern Cross Healthcare and Havas NZ have partnered to launch the organisation’s rebrand from Southern Cross Hospitals and deliver the first creative campaign under its new name.
Special named World’s Best Agency
In a first for New Zealand advertising, Special Group has been named Global Creative Agency of the Year and Global Independent Agency of the Year by Campaign UK.
Tourism NZ launches first major campaign since borders open
With quarantine-free travel now open between Australia and New Zealand, Tourism New Zealand and Special Group have launched a major new campaign, ‘Stop Dreaming about New Zealand and Go’.
Supernormal reveals new Hyundai Palisade campaign
Independently owned, award-winning creative production studio Supernormal have revealed their latest campaign for Hyundai’s all-new luxury Palisade.
Kathmandu relaunches brand for first time in 30 years
In partnership with Special Group Australia, Kathmandu has relaunched its brand for the first time in 30 years, sharing a new brand platform which builds on the company’s heritage of improving people’s lives by getting out in nature.
The Paper Planes 2021 finalists announced
Stuff has announced the 10 shortlisted entries for The Paper Planes 2021 creative competition, shining a spotlight on the very best work from New Zealand advertisers.
Thursday, 42BELOW team up for World Brand Manager Day
Crave Global’s exclusive members bar, Thursday, in collaboration with 42BELOW are hosting a joint celebration on May 13 to honour World Cocktail and Brand Manager Day.
Wattie’s and FCB reveal latest campaign
Wattie’s new brand campaign, launching this week, invites Kiwis to “feed the love” – using the brand’s iconic products to deliver the message.
QR codes appearing in TVCs in New Zealand first
In a New Zealand first, national outdoor retailer Torpedo7 has released a series of TVCs allowing customers to directly access exclusive promotions instantly via their smartphone.
Oppo reimagines colour in latest campaign
In collaboration with creative agency R26, smart device manufacturer Oppo has launched a new campaign to shine a light on its latest flagship device, the Find X3 Pro, and its cutting-edge camera with professional DSLR-level features.
NZ Herald joins World Vision to support India’s COVID appeal
The New Zealand Herald has teamed up with World Vision to support India in its fight against the Covid-19 outbreak – kicking off with a series of stories from the World Vision team working on the frontline.
Reprise wins strategy and creative for General Motors Specialty Vehicles
IPG Mediabrands’ performance agency Reprise has been awarded the strategy and creative account for the Australian and New Zealand launch of General Motors Specialty Vehicles (GMSV).
MINI, Colenso BBDO launch ‘Danger brakes for you’
To bring the benefit of MINI’s latest technology to life, Colenso BBDO has created a new campaign – ‘Danger brakes for you’.
Special Group Australia banks ANZ account
Special Group Australia as beaten out CHE Proximity, Hero and current account holders TBWA\Melbourne to win the pitch for the high-profile ANZ account.
Rugby legends welcomed as 2nd Chance Charlie selectors
All Black legends Stephen Donald and Liam Messam have joined forces with Three, 2degrees, TBWA\NZ and IKON to select five rugby hopefuls for Three’s television series, 2nd Chance Charlie.
Mitre 10 and FCB reveal latest campaign
Mitre 10’s new campaign highlights why the co-operative has been named New Zealand’s most trusted home improvement brand in the Reader’s Digest Trusted Brand Awards – for the 11th time.
New Generator campaign from The Business Marketing Group
The Business Marketing Group has relaunched flexible working space, Generator, into Auckland and Wellington with a bold new OOH campaign.
2021 PRINZ Awards finalists announced
The Public Relations Institute of New Zealand (PRINZ) has announced the names of 69 finalists in the 2021 annual industry awards.
GfK Commercial Radio Ratings survey results released
The New Zealand Commercial Radio Industry has released the S1 2021 radio audience data into the market, revealing over 3.7 million Kiwis were listening to radio weekly.
GroupM & WPP launch Data & Tech business
GroupM has announced Choreograph – a new global data company that brings together the specialist…
Mango celebrates two new business wins
Following competitive pitches, Mango Communications has won two new business appointments this month – Kiwi…
New campaign by YoungShand reimagines retirement living
To highlight Oceania’s ambition to reimagine retirement living and aged care through their human-centred approach,…
The Sorted mouse returns in new campaign
After a guest appearance during last year’s lockdown, BCG2 and independent media agency Together have…
Federation encourages Kiwis to ‘ride like a butterfly’
On World Earth Day, Federation delivered a climate change message to the country – taking…
Spark announces new PR agency partner
Following a competitive pitch, Spark has appointed Anthem as its first exclusive, full-service public relations…
oOh!media helps adidas fight plastic waste
This week, oOh!media NZ is helping adidas fight plastic waste through its latest campaign for…