Pure SEO announces acquisition of This Side Up
Pure SEO has announced the acquisition of data-led, specialist e-commerce and programmatic digital advertising agency, This Side Up.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Stickman steps up to save New Zealand shoppers from spendy temptations
PAK’nSAVE’s iconic Stickman is stepping up this festive period to help customers resist the season’s spendy temptations in an ingenious way.
NZME Partners with Toyota and Starcom on Sustainability Content Hub
NZME and Toyota have partnered to launched Our Green Future – a new content hub on sustainability shared across the media company’s lifestyle brands.
Work from anywhere in the world with Publicis Groupe
Starting in 2022, every Publicis Groupe employee will be able to work anywhere in the world for up to six weeks every year.
Colenso BBDO, Special and TBWA pick up top international honours
A wrap up of result from recent global creative & effectiveness awards programmes, WARC, Campaign Asia and Adweek which have seen Kiwi agencies shine.
Talbot Forest Cheese launches new brand identity via campaign by dentsu
Talbot Forest Cheese Co. is sharing the nation’s differing opinions in a new campaign via dentsu.
AT and FEDERATION enlist native fauna to save motorcyclists lives
AT has worked with FEDERATION to create a disruptive behaviour-change campaign aimed at reducing motorcycle crashes at intersections.
Augusto partners with Creative New Zealand on new vaccination campaign
In a new social media campaign, Creative NZ has partnered with Augusto to amplifying voices from the arts community to encourage vaccination.
Waiheke Island entices visitors back with new campaign
Waiheke Island Tourism Incorporated has launched a warm Waiheke welcome video campaign to support the Island’s Covid recovery.
Spark introduces tech savvy Santa via Colenso BBDO
Spark harnesses the power of data to take the guesswork out of Christmas gifting via agency Colenso BBDO.
oOh!media names Innovation Awards winner
CCEP’s Pump Sparkling Flavours Out of Home campaign has been announced as the winner of oOh!media’s Innovation Awards.
GLOBOX Digital Billboards to launch four digital billboards in Hamilton
GLOBOX Digital Billboards is set to expand their existing network with 4 new digital screens that will light up Hamilton’s busiest intersection.
A-Malfy Coast meets Oriental Parade with oOh!’s special build
oOh! Studio is transporting commuters to the Amalfi Coast with a special build, heroing Pernod Ricard’s, Malfy Gin.
Tourism Fiji and Rebel Wilson team up via Saatchi & Saatchi as the island nation opens up again
Tourism Fiji has launched a new global campaign via Saatchi & Saatchi NZ, announcing Fiji is officially ‘Open for Happiness’.
Discovery adds more local content to 2022 line-up
Discovery has made further announcements on its local productions set to premiere in 2022 across drama, documentary and comedy categories.
Air New Zealand release new Christmas ad via Bastion Shine
With Christmas just around the corner, Air NZ is serving up ‘A Magical Delivery’ & offering Kiwis the chance to win daily prizes.
BNZ and Colenso BBDO remind Kiwis of the importance of business
Bank of New Zealand and Colenso BBDO have collaborated to remind New Zealanders of the important role a business can play in someone’s life.
NZTE partners with Waxeye to launch virtual experience
NZTE has launched a digital version of its pavilion for Expo 2020 Dubai so that audiences around the world can discover more about the country.
MediaWorks adds Humm FM to radio portfolio
MediaWorks is adding a new station to its radio lineup with the company announcing the acquisition of 106.2 Humm FM.
FCB and Together come out on top as IAB Digital Advertising Awards finalists are revealed
IAB New Zealand is has announced the finalists in the 2021 IAB New Zealand Digital Advertising Awards.
Local ad demand slows in October
The country’s national ad market has reported ongoing growth in ad demand in October, with the total lifting 2.5 percent YOY to $101.9 million.
IAB announces pDOOH Steering Committee
In response to the rapidly developing DOOH marketplace, IAB NZ has announced the establishment of the Programmatic Digital OOH Steering Committee.
WeAreTENZING signs new talent
Talent management agency WeAreTENZING has announced the addition of Stan Walker, Brodie Kane and Nehe Milner-Skudder to its portfolio.
Subway® announces industry-first partnership with Publicis Groupe
Subway ANZ has announced a new partnership with Publicis Groupe.
GLOBOX Digital Billboards supports large community event
GLOBOX Digital Billboards are not only making big moves in the digital out of the home industry but they are also making moves in the local community.
DDB Aotearoa win Tourism New Zealand global campaign
StopPress has learned that DDB has won the Tourism NZ global campaign that will see the agency work on new creative for an international audience.
Uprise Digital acquires Absolute Analytics
Independent Digital Performance Agency Uprise Digital, has announced the acquisition of Data & Analytics Agency, Absolute Analytics.
Stanley St and Rebel Sport team up for ‘Get Christmas Fit’
In the hero ad, we see Santa say farewell to the milk and cookie scoffing, as he draws a line in the non-existent snow and gets “Christmas Fit”.
Jack Murphy returns to DDB Aotearoa as Strategy Director
DDB Aotearoa NZ has further strengthened its team with the appointment of Jack Murphy.
Go Media is leading the Space Race and co-labs with L.A.B to celebrate homegrown success
Go Media now has the largest digital out of home network in the country.
Partners Life confirmed as foundation client for Special Media
Partners Life has appointed Special Media as its first retained media agency with a remit covering media strategy, planning and buying.
Mediaworks and Briscoes InSync on Black Friday
MediaWorks partnered with Briscoes on Black Friday to launch its innovative day-parted and synced radio and out-of-home product, InSync.
MBM launches virtual events for non-profits to help keep giving going post lockdown
MBM has launched a new social initiative to support non-profit organisations with a virtual seminar series, “Charity Chats”.
L’Oréal moves luxury brand portfolio to FEDERATION
The Luxe Division of L’Oréal New Zealand has appointed its stable of luxury brands to creative agency, FEDERATION.
Saatchi & Saatchi NZ launches latest campaign to support Chorus’ Big Fibre Boost
Saatchi & Saatchi New Zealand has created a new campaign for Chorus.
MediaWorks launch new talk brand with DOOH campaign
MediaWorks has revealed the name of its new look talk brand – Today FM. The new radio station is set to launch in the first quarter of 2022.