Browsing: Flying Fish

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Flying Fish takes out BOTAB
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The music talent of Adland took to the stage at the Kings Arms last night to display their musical prowess, shady dance moves and inflated egos in Battle of the Ad Bands (BOTAB).

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Pegasus and the Job Numbers (aka Colenso BBDO) reign supreme at this year’s BOTAB
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On a dark and windy night, six advertising-employed goth bands slithered into the King’s Arms, fishnets, face powder, bad eyeliner and all, to pay homage to the likes of 1980’s goth bands The Cure, The Cramps and movement-starters Bauhaus. And despite straying from the theme and playing songs which you couldn’t really call gothic, Colenso BBDO aka Pegasus and the Job Numbers were crowned the winner of this year’s Battle of the Ad Bands organised by CAANZ and Flying Fish, after a polished and upbeat set that wooed the crowd and judges alike.

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Tenfold Creative and Flying Fish zoom in on Marley waterspouts
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Tenfold Creative and Flying Fish recently joined forces to develop a nicely shot ad for spouting company Marley that draws attention to the new colour options available in the Stratus Design range. Carried by emotive musical score and slick cinematography, the new spot serves to consolidate the premier position of Marley in the spouting industry.

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Whybin\TBWA takes BOTAB title for 2014
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Axis gongs, client wins and the quality of campaigns usually define competition in the creative advertising industry. But every year, for one night, none of that matters, as the agencies take to the stage and vie for the greatest honour of them all: the Battle of the Ad Bands (BOTAB) title. This year was no different. A total of 550 fans converged at the Kings Arms to watch the madness unfold as Pegasus and The Job Numbers (Colenso BBDO), The Gypsy Thieves (DDB), The OG Villains (Ogilvy & Mather), The Expendables 5 (Sugar & Partners and String Theory), Foote Cone (FCB), Dooya (WhybinTBWA/DAN), Building 7 (Flying Fish) and The Chased (OMD) took a moment away from their day jobs to slap the bass in front of three judges.

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Red Bull and Ryan Heron shoot Sherwood in the sky
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Kiwi freestyle motocross madman Levi Sherwood is right up there—literally—on the world stage. He won the 2012 Red Bull X-Fighters World Tour, and he’s started well this year after winning the first stop of the series in Mexico City. And, as part of his association with Red Bull, Flying Fish director—and extreme sports specialist—Ryan Heron captured him in action at his compound in Palmerston North.

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The double entendre continues as Barnes, Catmur & Friends enlists Pamela Anderson for new ‘Crack a Woody’ campaign
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Technically, sex and alcohol aren’t meant to mix when it comes to advertising alcohol. That hasn’t stopped it from happening quite regularly over the years, with the Tui girls and an erection pun from Independent Liquor’s Woodstock brand treading a fine line. But Barnes, Catmur & Friends has continued the ‘Crack a Woody’ joke with a big new campaign featuring former Baywatch star and PETA crusader Pamela Anderson.

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A matter of fact: Barnes, Catmur & Friends goes into bat for Special Group
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Last week Special Group made Barnes Catmur & Friends a quilt of love as part of the Axis Call for Entries campaign. And, after a slight delay due to ‘censorship issues’, Barnes, Catmur & Friends has returned the favour, with creative managing partner Paul Catmur embracing the confrontational interviewer within, aggressively singing the praises of his fellow indie and probably ensuring his agency will never be bought by WPP.

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TVCs of the Week: 10 December
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Two entertaining PSAs for HPA and Maritime NZ, shock tactics from EQC and some clever use of video from Burger King get the festive baubles this week.

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Lonie’s Honk if you’re Horny takes the trifecta at Show Me Shorts
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Flying Fish director Joe Lonie’s 12 minute film Honk If You’re Horny won big at the annual Show Me Shorts Film Festival, taking out best director, best film and best actor for veteran Andy Anderson’s “gripping, humorous” performance as a lascivious taxi driver telling a filthy story. And, with this festival being New Zealand’s only Academy Award-accredited film event, it means the film is eligible to enter the 2015 Oscar awards in the short film category.

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On the charge: Duracell joins the All Black sponsorship scrum, gets emotional about energy
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The NZRU is openly hunting for new international partners in an effort to squeeze as much value out the national team as possible. Main jersey sponsor AIG was a big scalp, and it’s used that platform quite well. And now it’s added Proctor & Gamble’s Duracell brand to the list of All Black sponsors, launching the partnership with a new TVC and marketing campaign based around trusting your power.

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As 2013 BOTAB looms, 2012 winners Friends Electric release new single, change name, give local ’70s classic the Krautrock treatment
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As part of last year’s Battle of the Ad Bands, the winning band, Barnes Catmur & Friends’ Friends Electric, ate the 50 gallons of personalised ice cream and drove the Audi slightly above the speed limit. They were also given a recording session at Neil Finn’s Roundhead Studios and had a music video filmed. So, as the industry gears up for this year’s musical showdown tonight at the Kings Arms, what better time to reveal the fruits of that labour.

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BOTAB 2013 gets set to shred
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The most important night on the advertising calendar looms once again. And if the Battle of the Ad Bands registration poster is any gauge, it looks like it’s going to be a twerk fest this Thursday at the Kings Arms Tavern. So make sure you get your tickets.

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