To coincide with the cinematic release of Alien: Covenant, 20th Century Fox is bringing New Zealand’s first paid Snapchat lens to life by transforming users into the film’s Xenomorph villain.
The trio has kept a relatively low profile so far, but the industry will certainly take an interest in seeing what they produce for their first two projects together.
Sir John Kirwan has teamed up with Auckland Tourism, Events and Economic Development (ATEED) to show incoming British and Irish Lions fans what the region has to offer.
The Goat Farm’s Vaughn Davis takes a look at ‘the age of the dolphin’ to explain why brands moving away from international ad agencies is a positive marketing trend.
Movistar and Y&R Mexico take viewers on an unexpected journey to share an important online safety message.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Radio New Zealand’s radio survey may be a week later than the commercial stations’ results, but that doesn’t mean it’s not a competitor for radio glory. RNZ National is number two for weekly audience and takes out the news radio crown once again.
Auckland Transport and Work Communications are launching a new campaign encouraging drivers to simmer down and take care at traffic lights.
To launch its latest product, L’Oreal teamed up with Pandora, FCB and Universal Music to create a colourful experience for millennial audiences.
America’s Kaplan University puts its graduates to the test to show how they fare in the real world.
Ipsos takes a look at market research to see where the value lies for research buyers.
Following the resignation of Jeff Latch earlier this year, TVNZ has appointed Cate Slater as its new director of content, with Andrew Shaw announced as her deputy.
In a joint statement released this morning, ASB and Saatchi & Saatchi have confirmed that they will be ending their partnership as part of a review of the bank’s agency operating model.
Industry happenings at Maori Television, Resn, Amplifi New Zealand, Carat New Zealand, Sky TV, Chemistry Interaction, Mango, The Pond, Accenture and Onfire Design.
With outdoor ad revenue booming, the timing couldn’t be better to get into the industry. But Lumo founder Phil Clemas is looking for more than a quick buck and short-term gains. He’s looking to build something with staying power.
Would you get picked? Pedigree’s latest ad shows the quest for companionship goes both ways.
Irish agency Rothco has used some cinematic magic in a new fully reversible campaign for Orchard Thieves Cider.
Adidas Rugby wants to know what’s next, so it’s posed the question with a star-studded energetic campaign via Augusto.
We’ve seen emojis used in the place of words, with the poor peach and eggplant becoming symbolic of more than just fruit and vegetables. And now, Smirnoff is challenging its fans to use emojis as cocktail ingredients in a new campaign, via Special Group, called ‘Emojitail’.
From mascarpone cheese to panko fried chicken, BurgerFuel has rarely shied from fusing unlikely ingredients into its specialty burgers, with its new mac and cheese creation proving no exception. And in its latest campaign, BurgerFuel reference Pablo Escobar to pay homage to its highly addictive substance.
Kmart, Whitcoulls, IKEA, Starbucks, Asos, Lululemon; all popular stores we know and love. But what is the origin of the name of some of our favourite brands?
Former FCB Media head of client services Simon Teagle has entered the OOH industry as the general manager of Go Media.
All good things come in threes, which is why Speight’s is calling on Kiwis to finish their unfinished projects for the third time round. And this time, there’s the added incentive of a custom made bar up for grabs.
Earlier this year, QMS switched on ‘The Commuter Network’ at Auckland’s major commuter hubs. But not wanting to take clients out of their offices to show them, it’s created a virtual reality tour.
Speed is a huge consideration for those changing their internet service provider, and 2degrees is hoping to pitch itself as a speedy option in a tongue-and-cheek campaign, by Special Group and The Sweet Shop, that ponders why its broadband is so fast.
Engagement, insight, action, embedment—Ipsos shares its advice on creating a successful customer experience culture.
Yesterday, the radio world stopped in its tracks for the release of another round of GFK survey results. Now, we take another look at the numbers by pairing off stations and shows to see who came out on top.
Vice is continuing its investment in local stories with the launch of a new online platform dedicated to the unique experiences of living in the Land of the Long White Cloud.
Almost 1,000 media folks gathered for festivities at the Beacon Awards last night, making the Viaduct the highest concentration of ridiculously well-dressed folks in New Zealand (and maybe even the universe). Here’s a gallery of some of the snapshots taken over the course of the night. PLUS: we share some VMO data on the demographics of those in attendance.
