News
Swapping business cards like OK Go
Ever tried swapping business cards with four, five, even ten different people all at the same time? This video provides an organised, rather well-regimented method of doing just that.
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News
Pak’nSave’s Stickman embraces his inner sporting spirit
In light of Emirates Team New Zealand’s epic triumph, Stickman’s been quick come out with his own reenactment of this morning’s action.
News
The good, the bad and the cliche: brands step into the All Blacks vs Lions action—UPDATED
With the All Blacks vs Lions matches an occasion for both hardcore enthusiasts and fairweather fans alike, plenty of brands have been quick to grab a slice of the sport’s lucrative commercial pie. In honour of this, we present to you our completely arbitrary set of awards for rugby mania in adland.
Movings & Shakings
Loyalty NZ names Lizzy Ryley as CEO
Lizzy Ryley has been appointed Loyalty New Zealand’s CEO, a role currently held by interim chief executive Dave Mansfield.
News
Cannes Lions 2017: A look at the Grand Prix winners to date—UPDATED
We take a look at the Cannes Grand Prix winning work.
News
Top 10 Magazines: AA Directions remains strongest, KiaOra sneaks back in
Nielsen has released its National Readership Survey Q2 2016 – Q1 2017 to reveal New Zealand’s top 10 magazines according to readership. And holding strong at the top is AA Directions while KiaOra pipped NZ Geographic at the post to reclaim its spot on the 10th rung.
Opinion
Why branding is just as important as innovation
Dow Design’s Simon Wedde argues that you should give branding a fair go.
News
Special Group’s Rob Jack set to depart
After 10 years with Special Group, creative partner Rob Jack has announced his departure.
News
Cannes Lions 2017: highlights from days six and seven
As Cannes wrapped up over the weekend, local agencies Colenso BBDO, DDB and Y&R pulled in their final Lions across the Creative Effectiveness, Integrated, Film and Radio categories.
News
News conversion therapy: Newshub converts a 1 News follower in latest campaign
Newshub’s latest video dabbles in social experimentation to show how one man’s viewing habits have the ability change. PLUS, TVNZ responds to Newshub’s claim to being New Zealand’s number one source for news.
Movings & Shakings
Movings/Shakings: 23 June
Industry happenings at MediaWorks, ATEED, Method, Harrison Grierson and Because.
News
Abandoned dogs share message to protect animals
France’s 30 Millions d’Amis Foundation is trying to educate younger generations to respect all forms of life in a heart-wrenching campaign about abandoning dogs.
News
The Compendium: 23 June
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
News
Cannes Lions 2017: highlights from day five
DDB, Colenso BBDO and Y&R NZ are all in the running as the finalists for the Radio, Film Craft, Film and Creative Effectiveness are announced.
StopPress exclusives
Air New Zealand shares the Mother’s Day love to win May Ad Impact Award
With Mother’s Day falling last month, it’s no surprise the public chose Air New Zealand’s ‘Happy Mother’s Day’ as the winner of the Colmar Brunton May Ad Impact Award.
Partner articles
Magazines’ hearts continue to beat
Kellie Northwood, CEO, TSA Limited explores the growing strength of magazines not just for the reader but also brands who are wanting to cut-through the noisy digital world.
News
Cannes Lions 2017: highlights from day four
The good run continued on day four, with Kiwi agencies landing a gold and a silver.
News
Havas promotes Manrose with real-time sports updates
While New Zealand’s sports teams are being put to the test on the world-stage, Manrose is putting banner ads to the challenge in a new responsive digital campaign via Havas.
News
Throwback Thursday: Contiki resurrects its classic campaigns
With Contiki blowing out 55 candles this year, we take a look back at some of its old ads and how its advertising has evolved.
News
Nostalgia gets the better of bad decisions in the latest ad for NZTA’s ‘Legend’ campaign
Playing on the emotions of male camaraderie, the New Zealand Transport Agency and Clemenger BBDO’s latest ad shows how drink driving could stop you from living your fullest life.
Opinion
Well spin my fidget, my Pokemon’s gone
What colour is your Fidget Spinner? Can you stack and spin? Have you stepped up from standard to stainless steel? These are the big questions buzzing around primary school playgrounds right now. But what’s it all about? What is a Fidget Spinner? Why is it relevant in a marketing blog? And have we just forgotten about Pokèmon Go?
News
Cannes Lions 2017: highlights from day three
Colenso BBDO has picked up its third gold Lion overnight, while DDB and FCB also had reason to celebrate having each picked up a Bronze.
News
Bauer Media’s Paul Dykzeul to take over Australian side of business
Bauer Media has named current New Zealand chief executive Paul Dykzeul as chief executive officer of the company across both Australia and New Zealand. He will be relocating to Australia to take on the new role.
Features
No longer a media company: Yahoo’s pirouette from editorial to tech
It wasn’t that long ago that Yahoo could’ve bought both Google and Facebook. But now with the business sold to Verizon, we look at how it’s evolving its strategy in the local market.
News
Ads of the Week: 20 June
Kudos to the New Zealand Human Rights Commission, Uber, Panasonic and Auckland University.
News
A sneak peek at ‘The Media Issue’
The results of The Hot List are in—find out who makes the cut by getting our latest issue of NZ Marketing.
News
The 10 most complained about ads of 2016
The ASA has released the country’s most complained about ads of 2016 and unsurprisingly it was racism, encouragement of illegal behaviour and inappropriate sexual content that got New Zealanders’ blood boiling.
News
Uber teams up with the All Blacks to promote free rides for Sam
With Sam being the most common unisex name among Uber riders and New Zealand in general, Uber has partnered with All Blacks Sam Cane and Sam Whitelock to promote free rides for all those who share the name.
News
Cannes Lions 2017: highlights from day two—UPDATED
Overnight, the next round of winners and finalists at the Cannes Lions Festival of Creativity were announced and there were again a number of New Zealand agencies in the mix.
News
Toyota gives Emirates Team New Zealand a boost from Bermuda
As a long standing sponsor of Emirates Team New Zealand, Toyota is attempting to drum up some extra support for the team from Bermuda, the host country of the event, in a new campaign via Saatchi & Saatchi.