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News
The end of the dogfight
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Advertising has always been a dogfight with every agency aggressively competing with all the others in the market. But Damien Venuto discovers some of the dogs are now adopting a pack mentality as they fight for survival against a bigger enemy.

Opinion
What three years of running a data company has taught me
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A good while ago I completed my undergrad at Victoria University. While that puts me in some sort of “highly qualified” percentile, it also makes me the least qualified person currently working at DOT Loves Data. And having come from advertising, the world of data analytics was a whole new space to navigate.

News
The Hot List 2018: Last day to vote for the media industry’s best thinkers, creators and products
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For our next issue of NZ Marketing magazine (on sale in June), we’re getting in on the listicle action by selecting the best of the bunch in the media business. While the editorial team puts their heads together to figure out who and what comes out on top, we need avid readers with their fingers on the pulse to vote for their favourite magazines, TV shows, radio brands, media companies, visionaries and more. Voting closes 6 June.

News
Chris Bleackley joins EightyOne
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Creative shop EightyOne has appointed Chris Bleackley as creative director. While Bleackley has long been part of the picture at EightyOne, he’s now joined to take the helm and is helping to run the ship.

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