News
Stuff partners with Māori Television and SkyKiwi
Stuff is set to increase its coverage of stories that matter to Māori and the New Zealand Chinese community through content sharing agreements with Māori Television and SkyKiwi.
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News
Ooh Media adds Adshel’s assets to its offer
Adshel’s assets are now being rebranded to Ooh Media, following the two companies merging earlier this year.
News
Radio New Zealand up year-on-year despite summer season drops
Radio New Zealand has achieved year-on-year growth in the last GfK results for 2018 – despite the numbers dropping considerably from previous results this year. StopPress talked with RNZ head of radio and music David Allan about the year that was, and what’s to come in 2019.
Opinion
Gray Matters: Operating an OOH business, the state of TV, mergers, #metoo and a breakfast beer
Graham Medcalf takes a look at the week that was, covering the proposed merger of QMS Media and MediaWorks, TV viewing habits, JWT and Wunderman uniting, the #metoo movement’s impact on advertising, and Kellogg’s teaming up with Hallertau to launch a beer.
News
The Compendium: 7 December
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
News
TVNZ-NZ Marketing Awards 2018 best public sector: Auckland Council
While Auckland’s beaches and harbours may look pristine, this isn’t always the case as contaminants can make their way into the water. So, Auckland Council launched a clever initiative to keep swimmers safe and informed. We take a look at this year’s best public sector.
News
DDB named Spikes Asia New Zealand Agency of the Year
DDB New Zealand been named the Spikes Asia New Zealand Agency of the Year.
Opinion
Kiwi customer service through the eyes of new migrants
TRA’s Colleen Ryan looks at the importance of understanding the nuances of new migrants to New Zealand.
News
Top 10 television programmes 2018
News, sports and Hyundai Country Calendar remain at the top of New Zealanders’ television viewing schedules – but the Royal Wedding in May wasn’t far behind.
News
Lotto New Zealand creates joyful Christmas reunion
Lotto New Zealand has released a follow-up to its ‘Amoured Truck’ spot, with characters Ray and Sateesh reunited in a Christmas surprise.
News
TVNZ-NZ Marketing Awards 2018 best B2B: Fly Buys
Creating a nationwide team has been key in unlocking Fly Buys’ most important resource: its brand partners’ staff on the frontlines. We take a look at this year’s best B2B.
News
Conquering the digital curriculum: Voluntari.ly calls for design and tech workers to help Kiwi kids and teachers
A bunch of New Zealand’s top tech education figures have come together to create Voluntari.ly, a platform for workers to pass along their skills and resources to students and teachers to help tackle digital education. And this weekend, a hackathon is taking place in Auckland to help build the platform to transfer these skills on.
Movings & Shakings
Movings/Shakings: 4 December
Industry happenings at MediaWorks Carat New Zealand, Harvey Cameron Group, Rise & Shine PR and Darkhorse NZ.
News
Maritime New Zealand campaign influenced by tales of salvage and survival
One man’s struggle for survival at sea has inspired Maritime New Zealand’s latest campaign.
News
Kiwis challenged to handle the jandal for Blackmores campaign
A new out-of-home campaign for Blackmores New Zealand pushes creative boundaries to boost engagement between brands and audiences as oOh!media launches immersive and interactive game, Jandalball.
Features
Handing over the reins: Louise Bond reflects on years with PHD Group following move to chairperson
Following Louise Bond’s move from CEO to chairperson of PHD New Zealand, we sit down with her to talk about her decision to step down, where her journey with PHD began and how the group is moving into the future.
Partner articles
Breaking through the Chinese Wall
There’s an old Chinese proverb: “All things are difficult before they are easy”. Chinese Herald owner Lili Wang has turned the difficult task of breaking into the local Chinese market into a much easier proposition.
News
TVNZ-NZ Marketing Awards 2018 best retail: The Warehouse
After three decades of consistent sales and bargains, The Warehouse took the plunge and introduced a new low-price strategy in an effort to stabilise the business model and win back the trust of once-loyal customers. We take a look at this year’s best retail.
Opinion
When not to target new New Zealanders
“I never thought of myself as ‘Asian’ until I moved to New Zealand, I’m not Asian, I’m Chinese, and I’m not just Chinese, I’m Shanghainese.”
These words from a Chinese, sorry, Shanghainese person I interviewed helped me realise how foolishly blunt New Zealand marketers are being when they say they want to target ‘the Asian population’.
News
PHD gets motivated for Movember, reflects on what the month means
PHD Group has rounded out Movember with a record number of moustaches grown, and funds raised, to support awareness for men’s health.
News
Made For Life: Barkers’ declaration of intent
With the knowledge that the fashion industry is a major contributor to environmental waste, menswear brand Barkers has developed a new campaign that sets out the brand’s motivations and values for the future.
News
WREDA highlights popular 2018 moments for Wellington Advent Calendar
Wellington is counting down to Christmas with a digital snow globe for Wellington Regional Economic Development Agency’s (WREDA) annual Wellington Advent Calendar.
News
Māori TV top boss Keith Ikin resigns
Māori Television’s chief executive, Keith Ikin, has told staff he will resign at the end of the year.
News
Radio survey: The Rock boasts biggest growth, More FM’s numbers drop but it remains stable
With the final radio results of the year out, it brings with it the news that New Zealand radio is in a good place. With 3.32 million New Zealanders (10+) tuning into commercial radio each week, MediaWorks and NZME have reason to celebrate. We break down the results to see how The Rock, Rhema and Newstalk ZB had great performances while The Sound and More FM lost some footing.
News
Clemenger Group’s Perceptive and Sapien to merge
Customer intelligence agency Perceptive has announced a planned merger with behavioural science agency Sapien. Both agencies are part of the Clemenger Group.
Awards
NZDM Awards 2018: Colenso BBDO, Affinity ID, FCB and JustOne lead finalists
The finalists for the 2018 NZDM Awards have been announced and with 18 finalists across 11 unique campaigns, it’s Colenso BBDO leading the way.
News
The Compendium: 30 November
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
News
Office decorations could prove valuable for KidsCan
Earlier this week, an artwork owned by American Express auctioned off for $38,000 with proceeds going to KidsCan. Now, businesses are being encouraged to see if their offices are home to items that could be donated to charity.
News
Oh my reindeer: Air New Zealand helps create the nicest Christmas ever
An accidental email has a good outcome for this year’s Christmas as Air New Zealand helps naughty kids make it onto Santa’s nice list.