As total digital revenue in New Zealand continues to climb, it’s time to look back at how we got here and celebrate the first 25 years of digital advertising. Graham Medcalf talks to a few digital pioneers, as they reminisce and reflect on a quarter of a century of struggle against the odds.
Our round-up of average, great and outstanding ads, including aloof commentary, that we acquired from our international intertubes. https://youtu.be/wRriM-LPy24 KFC’s latest ad has been blasted for…
To get customers through its doors, Mitre 10 became the first retail partner to offer in-store Airpoints Dollars redemption across all products. It was a risky…
Air NZ and its work for the Rugby World Cup have taken out the inaugural InnoOh!vation Awards run by oOh!media.
In the words of The Guardian investigative journalist Carole Cadwalladr, “Democracy is not guaranteed, and it is not inevitable. And we have to fight. And we…
Partnerships are the key to creating a sustainable business. Yet creating mutually beneficial partnerships in a digital landscape takes more transparency and honesty than most. Here, Rhys Heron, managing director of Mi9 NZ, tells us how they rely on honesty and integrity to nurture their wide network of international partnerships.
Who is it for? oOh!media for the NZ Urban Arts Foundation.Why do we like it? Anything set to promote international art and liven up sometimes dull…
Working alongside the NZ Urban Art Foundation and the Arts Centre Finland, oOh!media has brought some of Finland’s most acclaimed artwork and will be displaying it…
Last year, Women in Urbanism Aotearoa took our streets to social media in an enlightening Stop Street Harassment campaign. To help spread the word, the group…
There’s no denying the pace at which the industry is moving and the technology available to help create engaging stories that cut through the clutter is…
To teach Māori and Pacific populations how to recognise and respond to a stroke, Health Promotion Agency / Te Hiringa Hauora gave the existing FAST campaign…
Isentia in an announcement its two new promotions includes Raquel Climent as its new New Zealand country manager. Bringing more than 11 years of experience in…
Late last year, StopPress gathered the industry for an evening of self-congratulation as we celebrated the work that made 2019 so great, as well as the…
At the cutting edge of digital printing is the Iridesse Production Press. At a recent Sunrise Session and Breakfast Workshop, hosted by Fuji Xerox and the…
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Cassie Roma, head of content marketing at…
Last year, Women in Urbanism Aotearoa took our streets to social media in an enlightening Stop Street Harassment campaign. To help spread the word, the group…
https://youtu.be/8mmfVgYEUiw I would definitely slam a plate into someone’s face for the last of any meal and Taco Bell does a great job in this ad…
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Rhys Heron, managing director of Mi9,…
Last year, Women in Urbanism Aotearoa took our streets to social media in an enlightening Stop Street Harassment campaign. Following some time in the public eye,…
Owen Farrell’s smirk. The English ‘Flying V’ in the face of the Haka. The most polarising sporting moment of the year. Some loved it. Some hated…
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Daniel Hopkirk, managing director of Crave…
I’ve been a fan of Louis Theroux’s documentaries and films ever since his Weird Weekends first aired in 1998 on BBC2. I recall watching him on…
Hell’s Pizza and BC&F Dentsu have taken another stab at tempting us into a life of gluttony. This time taking aim at the most common, and…
2019 was a big year for ReachMedia, as Struan Abernethy joined as chief executive officer and the business was acquired by IVE Group. Ahead of the…
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Craig Parker, creative director of Wave…
“Moments of Truth is one of my go-to strategic tools when advising clients on customer-centricity,” writes Mike Tisdall of Insight Creative, “Or more grimly, when trying to…
That’s right, our beloved Erin McKenzie is moving on, and needs to be replaced. Do you think you have what it takes to be the next…
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here’s what Sinead Boucher, CEO of Stuff, had to…
New Zealanders, rejoice: here’s a useful way to help the Australian bushfires. Auctions4aussie is an initiative by New Zealand writer Emily Writes that has banded together…
Malcolm Gladwell introduced us to the 10,000 hours rule, explaining in “Outliers” that the key to world-class success in any field is at least 10,000 hours…