News
Jo Mitchell joins DB Breweries as marketing director
DB Breweries has announced that Jo Mitchell is stepping into the company as director of marketing, while Sean O’Donnell is heading overseas to take up an…
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Uncategorized1
Ads of the week: September 1
A unique variety of ads this week, however nonetheless creative and encouraging. Who is it for: Radio Hauraki for the Movember Foundation Why we like it:…
News
Dynamic Duo: Rainger & Rolfe reunite with Healtheries
Through a chuckle-worthy campaign, Rainger & Rolfe have teamed up once again with Healtheries to promote the Gummies supplement range and continue the on-going conversation of…
News
Support in Silence: Radio Hauraki addresses Men’s mental health
NZME’s Radio Hauraki is supporting Kiwi men’s mental health on September 10 with a No Talk Day. All advertising, announcers, traffic, weather, and news will be…
News
Sweatember: Cystic Fibrosis NZ launches new virtual campaign
Shining a light on New Zealanders living with cystic fibrosis, the recently launched virtual campaign ‘Sweatember’ is encouraging Kiwis to engage in physical activity and raise…
Opinion
Doctor doctor give me the news. Why marketers need to heed good advice and take their medicine
I know a man (definitely not me) who doesn’t always listen to those closest to him when they offer advice. This man (definitely not me) was…
News
Crave appointed agency for Finery Cocktails & Shaky Isles
Crave agency is known for its creative partnerships and experimental campaigns, now the agency has been chosen to represent two other creative brands, Finery Cocktails and…
Movings & Shakings
oOh!media announces new CEO
oOh!media has announced Brendon Cook’s replacement, brining on Cathy O’Connor as the new CEO. O’Connor joins the oOh! team from Nova Entertainment and brings with her…
News
No running chicken for Special Group and Optus
The ‘It starts with yes’ platform for Optus by Special Group has been given its second instalment, Chicken Marathon. Created by Special Group New Zealand for…
News
oOh!media brings Neon to the streets
oOh!media has brought neon lights to its sites to celebrate the merger of Neon and Lightbox under the Neon brand. LED lights shone across oOh!media sites…
News
You’ve got a friend in me: Skinny and NZME launch ‘Friendship’ with Jono and Ben
NZME and Skinny have joined forces to launch a ‘Skinny Friendship’ with The Hits Breakfasts hosts Jono Pryor and Ben Boyce. As an innovative approach to…
Partner articles
Loyalty NZ: Revamping the Flybuys brand for a new age of consumers
Loyalty NZ knew it had a significant task on its hands revamping the known and loved Flybuys rewards programme. Yet, despite multiple setbacks, due in large…
News
Wright Communications partners with Unilever
Wright Communications has announced today the win of a partnership with global consumer product supplier, Unilever. Founder, Nikki Wright, says Covid has created a greater response…
News
Quantum Jump serves it up for Let’s Eat
Let’s Eat has teamed up with Quantum Jump to promote the new meaty looking plant-based range. The digital campaign is a look into the new offerings…
News
NZME’s Alternative Commentary Collective scores new sports agenda
The Alternative Commentary Collective (The ACC) and parent company NZME have announced a new suit of shows and podcasts. Led by Radio Hauraki’s Jeremy Wells, the…
News
Annual radio device insights report released
The annual radio device insights report conducted by GfK and the Radio Broadcasters Association (RBA) has today been released. Utilising data from the S1 2020 Radio…
News
Home and FQ bought by Parkside
Locally owned Parkside Media has secured the sale of Home and FQ from failed published Bauer Media New Zealand. In a statement from Parkside business director…
News
MediaWorks announces hosts for election night coverage
MediaWork’s Newshub Decision 2020 will be Three’s coverage of the upcoming election night, hosted by Tova O’Brien, Duncan Garner and Patrick Gower. These three will front…
News
Special Group launches into Melbourne
What started as a start-up agency in Kingsland now boasts three locations and 120 staff with the new addition of a Melbourne based Special Group. Special…
News
Assisting agriculture: WAVE says thanks to NZ’s farmers
To thank New Zealand’s hardworking farmers and assist them with sustainability, WAVE Creative Communication and Overseer FM have launched a new digital campaign to promote their…
News
TVNZ announces new general election debate schedule
With Covid putting its sticky fingers of influence on most events this year, the general election was not spared. TVNZ has announced the new schedule for…
News
Special Group campaign named worlds most effective
Special Group’s ‘Good Morning World’ campaign for Tourism New Zealand has been named world’s most effective at the Global Effie Awards. The accolade is as rare…
News
JCDecaux goes eco-friendly
In a move to further promote the sustainability of its business, JCDecaux has now introduced new environmentally friendly material for its billboards. Aptly titled ‘Future Banner’…
News
ThinkTV & Nielsen introduce streaming meters
New Zealand’s media industry hits a new milestone this October with the introduction of a new system by ThinkTV and Nielsen, which is set to measure…
News
NZME revenue falls for H1
NZME has released its half year results for 2020, showing a decrease in operating revenue yet still thanking Kiwis for their support through the country wide…
Uncategorized1
Ads of the week: August 25
RTD’s, sparkling water and fake news, this week’s ads are a combination of originality and light-hearted humour. https://www.youtube.com/watch?time_continue=1&v=-yJZY_ME20A&feature=emb_logo Who is it for: Motion Sickness for Netsafe…
News
Gaming for good: TBWA launches coast cleaning Playstation game
TBWA/Group’s Eleven has recently launched a unique video game that aims to support the Sustainable Coastlines organisation and maintain New Zealand’s renowned beauty. Created through Playstation…
Partner articles
A Love Story: When mobile advertising met letterbox
A quick-fire download with ReachMedia Chief Customer Officer, Sam Saxton, on the latest in multi-channel marketing and a team who are knitting together the offline and…
News
Movings / Shakings: August 25
New hires and inner moves for Chemistry, Isobar NZ and the newly created School Road Publishing. Hitesh Patel has joined Chemistry as its new account manager,…
News
Fake news: Motion Sickness and Netsafe tackle misinformation
With the abundance of misinformation that circles the media, Motion Sickness has partnered with Netsafe to launch a humorous campaign that tackles fake news. Motion Sickness’…