Movings / Shakings: August 25

New hires and inner moves for Chemistry, Isobar NZ and the newly created School Road Publishing.

Hitesh Patel has joined Chemistry as its new account manager, coming from his previous roles at Track and Ogilvy.

Patel said, “I chose Chemistry as their core values really appealed to me and tied in to my own personal values. Having each other’s back and always finding ways to grow were two of the values that really stood out. For me, it’s really important to keep learning and progress – and have some fun along the way of course.”

Back to school

Nici Wickes has joined School Road Publishing as its new food director.

“‘What an opportunity!’ That’s what I thought when offered this position as Food Director on soon-to-be launched magazines Woman, Haven and Thrive. I’m delighted to be bringing my recipes and food ideas to the exciting new magazine brands, alongside such a talented team,” says Wickes.
“I’m looking forward to creating fresh recipes specifically for New Zealanders that will capture our seasons, our style, our kitchens, in a way that will be relevant to local readers. To me, Kiwis are always seeking simple, fabulous, seasonal food that’s not too fussy to make, uses ingredients that aren’t too hard to source and doesn’t require arduous techniques or demand exacting skill to achieve success with. Anyone who knows me knows I like to keep it casual yet fabulous when it comes to cooking.”

A new experience

Isobar New Zealand has today announced the appointment of Armic Esfahani Kasparian as Director of Experience Design.

Joining from IBM iX, Armic will be responsible for leading the growth of experience design for clients across New Zealand, including further integration of strategy, research, and design thinking into Isobar’s offering.

Gavin Becker, Isobar NZ’s Managing Director, commented: “We are absolutely thrilled to welcome Armic into the Isobar family. 

“There has never been a more important time to accelerate and grow our digital experience and innovation capability. I can think of no one more passionate or better suited than Armic to lead the charge on behalf of our company and clients,” said Becker.

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