Method partners with SEA LIFE Melbourne on the launch of a new cutting-edge experience
Auckland-based creative tech studio, Method, has brought seldom-seen sea creatures to life in an immersive digital experience, ‘Dive into the Deep’.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
amaysim shares the love in their latest campaign via 72andSunny and Avenue C
With its latest campaign via 72andSunny and media agency, Avenue C, challenger telco brand amaysim is looking to stand out from the pack.
Skinny’s ‘Famous Names’ makes a debut on Shortland Street
Skinny’s playful ‘Famous Names’ campaign has taken a new twist with a first-of-its-kind integration into long-running soap, Shortland Street.
Group Home Builder Jalcon Homes chooses Chemistry to launch ‘The Hibiscus Collection’
Westhaven Indie agency Chemistry has been selected as the agency of choice for Group Home Builder Jalcon Homes.
Proximity shows what oats can’t do
George Weston Foods and Proximity NZ have created a series of quirky videos to promote Tip Top Oatilicious, the soft white bread made with oats.
Augusto Group wins new business including Haier, NZ Tech and Creative New Zealand
Creative agency and production house Augusto has secured a number of high profile clients and campaigns following a round of competitive pitches.
The Monkeys Aotearoa launch new brand platform for Meridian Energy
‘Nature’, created by The Monkeys Aotearoa, part of Accenture Interactive, enlists the help of a character who represents the natural world.
Comms Council announces 2022 Strategic Planning Lab course
The three-day course will provide a strong grounding in the core concepts that underpin effective strategic thinking in today’s comms market.
HeyYou picks up a suite new gig with luxury hotel The Mayfair
Following a competitive pitch process, independent Auckland-based agency HeyYou has been appointed across creative, PR and social for The Mayfair.
FEDERATION becomes first creative agency in New Zealand to launch sustainability consultancy
FEDERATION has taken up the challenge in leading NZ’s creative industries in climate, purpose and ESG change by launching consultancy, Impact.
OneMusic appoints Mango Communications as ANZ PR agency
OneMusic New Zealand, has appointed Mango Communications as its PR agency of record in the country following a competitive pitch.
MediaWorks launches creative studio, Passionfruit
Alex Kenny has been appointed as Creative Director to lead Passionfruit, and has more than 12 years’ experience in the creative and media industries.
Special launches in London with Havas’ Jennifer Black as Partner and CEO
Special becomes the first New Zealand advertising agency to launch a full-service office in the United Kingdom.
Southern Cross and TBWA\NZ launch VIS pet road safety fashion collection
Southern Cross Pet Insurance and TBWA\NZ have worked with designer Matthew Adams Dolan to keep pets safe on the road with high-visibility fashion.
MBM partners with LUMO to deliver market-first DOOH execution for Z Energy
To celebrate drivers of electric vehicles across the country, Z Energy has delivered a first for DOOH in New Zealand via MBM and LUMO Digital Outdoor.
Q1 delivers strong OOH results, with forecast of a promising year ahead
The Out of Home Media Association Aotearoa has reported a solid start to 2022, with quarterly revenue performance up four percent year on year.
Westpac NZ appoints Digitas and Saatchi & Saatchi
Westpac NZ has appointed Publicis Groupe partners Saatchi & Saatchi and Digitas to its marketing and communications roster.
TAB and Chemistry target digitally savvy sports fans with new campaign
In their latest campaign via Chemistry, TAB NZ capture that sense of uncontainable excitement that a win with TAB can bring to a sporting event.
Newshub Sport and Suzuki renew record partnership
Discovery has announced that Suzuki has signed on as the Newshub Sport partner across Newshub 11.30, 4.30, 6pm, Late & Newshub.co.nz for a ninth year.
NPA gets initial approval to commence collective bargaining with Facebook and Google
The NPA has received provisional authorisation from the Commerce Commission allowing it to begin a collective bargaining process Facebook and Google.
Photographic agency Match Photographers relaunches with new name
After 20 years, photographic agency Match Photographers has relaunched as Match Artists, reflecting growth in both photographic & motion assignments.
Why marketing is still sexist and how to fix it
Off the back of the success of their first Learnings Webinar the Comms Council has announced the next talk in the series…
Monday never looked so good
IT consultancy, Wisely, has been established to help businesses manage their processes & productivity with monday.com as the main solutions provider.
Doing Good for our teachers and nurses
Good approached a selection of schools & the Waitemata DHB with an offer of free magazine subscriptions for those who’ve giving their all for us.
RSA launches biggest poppy appeal in years
This year, the RSA launches their biggest Poppy Appeal in years and the driving force behind the campaign is a small Dunedin creative agency.
New World campaign encourages New Zealanders to enjoy a laid-back Easter via DDB Aotearoa
The latest campaign by DDB Aotearoa is based on the insight of Easter being a much more casual and relaxed holiday than Christmas.
The New Zealand Herald undergoes refresh
New Zealand’s biggest selling daily newspaper, The New Zealand Herald, is undergoing a refresh, set to provide readers with a better experience.
Heart Foundation and dentsu encourage pulse checks with new campaign
Heart Foundation approached dentsu to develop a campaign which harnessed cultural & community insights to drive awareness around Atrial Fibrillation.
Subway brings loooong sandwiches to the streets with oOh! Studio
This week, oOh! Studio and Subway® have taken sandwiches to the streets by creating huge ‘subs’ for Subway’s latest Autumn campaign.
Delivereasy brings the ‘neighbourhood flavour’ in first national campaign via Wrestler
Fresh off a top 10 ranking in the Deloitte Fast 50 index, Delivereasy has launched its first national campaign via Wrestler.
NZ digital ad revenue grows almost 38% in 2021
The IAB New Zealand released its latest 2021 Digital Advertising Revenue Report this week, a snapshot of the full year 2021 and H2 2021.
Mental Health Foundation launches new media campaign via Calibre + Candor in response to Omicron outbreak
Mental Health Foundation has launched ‘All Sorts’, a campaign shining light on the challenges Kiwis face amid the latest wave of Covid-19 infections.
Flicks and Neon to continue content partnership
Flicks and New Zealand streaming service Neon have announced a continuation of their media partnership for a further 12 months.
Auto Trader publishes final print edition
Auto Trader Media Group has confirmed the print version of Auto Trader has ceased publishing. March 2022 will be the final edition.
‘Getting there can be as good as being there’ in debut campaign for GoSee via Daylight
Webjet’s new rental car and camper aggregator, GoSee, rolls out Trans-Tasman campaign via Daylight.
Z is moving with the times with Saatchi & Saatchi
“We’re For Moving With The Times”. This is the new theme of a major brand reset for Z Energy (Z) out of Saatchi & Saatchi.