Browsing: News

News
Ads @ 6: 12 November – 18 November
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Tuesday 17 November was the biggest news night of the week, with ONE chalking up 657,720 viewers and 3 News nabbing 350,070. TVNZ continues to dominate (and gloat). Best of the ad bunch: Circulon kitchenware evokes elderly tattoo cringe, a future scourge that should really be investigated by some kind of taskforce.

News
Icebreaker goes gubernatorial
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Here’s a conundrum for Icebreaker: does it leverage the publicity of having one of its garments featured on the cover of a major US magazine, or risk being associated with an Alaskan “whack job” (more commentary, here) who seems to love nothing more than slaughtering beasts, raping the land …

News
Smiles on dials at Porter Novelli, Big and NewImproved
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Porter Novelli reeled in one of the biggest accounts in the country yesterday after it was appointed as Microsoft’s “public relations agency of record for product and corporate communications”. And, adding to the new account festivities, Big Communications and NewImproved have been enlisted as the creative agency partners for the hospitality arm of the 2011 Rugby World Cup. 

News
Iggy gets his act together
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Who for: Orcon broadband

Why we like it: Iggy writhes to the online Kiwi cacophony.

And number two:

Who for: Panasonic Lumix

Why we like it: It’s filmed in New Zealand. And it’s a moderately comical way to show the camera’s waterproofery.

Send …

News
Talbot and Blood get creative
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Asia Pacific marcomms newspaper Media has announced its agency of the year shortlist and TBWA’s Andy Blood and DDB’s Toby Talbot are in the running for the creative of the year award.

News
Mobile AdVert wraps up Telstra Clear
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Urgent Courier’s Mobile AdVert scheme has attracted its first major paying client, with Telstra Clear deciding to emblazon their message on 17 of the company’s low emission vehicles for eight months.

News
TVNZ finds new life on Planit
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TVNZ has recently launched its new business marketing/sales website tvnzplanit.co.nz to help agency folk (and advertisers, if they’re that way inclined) access TV and online sales opportunities.

News
Wellington and its technicolour dot coat
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New Zealand is quite fond of large novelty structures: giant carrots, trout, sheep and L&P bottles are practically everywhere. And now we’ve got another one to add to the list: the world’s largest graphic film installation.

News
Side Dish for summer
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Sick of banging a collection of mystery meats on the barbie when guests come calling? Tired of ignoring the culinary master within and failing to expand the recipe repertoire? Becoming morbidly obese due to a constant diet of beer and fish ‘n’ chips?

News
Pistols at dawn for Telecom and 2degrees
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2degrees Mobile has given Telecom a gloveslap and is set to lodge a complaint with the Advertising Standards Authority over two newly issued Telecom brochures because it believes the claims are “misleading and deceptive”.

News
Sabotage your office and quench your thirst
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Passive aggressive group emails blaming someone/everyone for using the margarine; twee rhyming notes imploring us to keep the communal kitchen clean; permanent markers marking  milk levels; desperate attempts to get colleagues to sign-up to a support group… The list goes on.

We love office politics. But we love office …

News
Yellow turns Golden at AWARD awards
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AIM Proximity and Colenso BBDO were handed a prestigious Golden Pencil at last night’s AWARD awards for the Yellow Treehouse campaign (Direct Marketing – Integrated Solutions).

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