Back for another year, NZ Marketing has selected the best of the bunch in the media business. While the editorial team put their heads together to figure out who and what came out on top for the judges’ choice, our avid StopPress readers with their fingers on the pulse cast 4,507 votes to decide the People’s Choice winners.
Monthly Archives: August, 2019
Despite ongoing conversations around the “looming death” of print, in any given week you’ll still see two-thirds of New Zealanders (yes, 66 percent of us) connecting, meaningfully, with at least one print newspaper title – be it metropolitan, regional, or community.
As Ihumātao continues Findlay Buchanan talks to Victoria University of Wellington social media professor Dr. Michael Daubs, about protests in the social media age.
AMI hopes to show kindness can make all the difference in a new brand piece by Colenso BBDO, centered on the emotion of insurance.
Last week, Stuff expanded its portfolio with a video platform dubbed Play Stuff. A curation of news and entertainment, it’s Stuff’s response to the growth in online video in New Zealand. Following its launch, we sat down with Josh Borthwick, Stuff commercial director of direct and agency, to talk about the motivation behind Play Stuff and how it fits into Stuff’s existing offer.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Industry happenings at IAB New Zealand, Colmar Brunton, and News Works and the Newspaper Publisher’s Association.
To launch its 12 new dedicated Sky Sport channels and its new Sky Sport Now streaming product to replace Fan Pass, Sky has released a campaign to demonstrate to New Zealanders why adding sport to life can make it better.
Getty Images will host its annual Creative Insights event on Wednesday 14 August at The Glassworks in Ponsonby.
The 2019 Webstar Magazine Media Awards finalist lists are out for this year’s 39 categories.
FCB’s popping bottles of its very own champagne to celebrate its big wins this year including Creative Agency of the Year at Axis and Most Awarded Media Agency at the Beacons.
Walk into any ad agency and you’ll quickly see that we are severely under-represented in Māori and Pasifika employees. An updated version of the Commercial Communications Council’s 2017 D&I study is expected later this year. The 2017 study showed that only four percent of our industry identified as Māori and only three percent as Pasifika, nowhere near their representation in the working-age population of 13 percent and six percent respectively. To be that far off is just not good enough.
Story IQ director Steve Ballantyne on brand visibility and ‘The Innovation Intersection’.
Back for another year, NZ Marketing has selected the best of the bunch in the media business. While the editorial team put their heads together to figure out who and what came out on top for the judges’ choice, our avid StopPress readers with their fingers on the pulse cast 4,507 votes to decide the People’s Choice winners.
New Zealand agency Ogilvy has had a shakeup this week as its managing director Greg Partington bought WWP AUNZ’s shares in the agency. The agency will now don the new moniker Stanley St while WPP launches Ogilvy International.
It’s touted as the biggest thing since the internet, but is New Zealand already lagging behind when it comes to blockchain technology?
Wrestler has welcomed Kris Hermansson to the team as creative director.
A round of applause for Quitline New Zealand, Kiwibank, WorkSafe and Volkswagen New Zealand.
FY2018/19 has ended with a three percent decline in agency spend according to SMI data, with Outdoor being the only media reporting growth across the year. The result comes after June saw the strongest results for the year, with an 8.1 percent year-on-year increase to reach $91.4 million.
In a return to brand advertising after a five-year hiatus, Volkswagen New Zealand’s latest campaign shows that sometimes it’s worth being the younger sibling.
Following the acquisition of Adshel by oOh!media, we speak to general manager Nick Vile about how the business is leading the Out-of-Home sector with new data, digital and tech innovation, connecting advertisers with the right people at the right time, in the right place.
Back for another year, NZ Marketing has selected the best of the bunch in the media business. While the editorial team put their heads together to figure out who and what came out on top for the judges’ choice, our avid StopPress readers with their fingers on the pulse cast 4,507 votes to decide the People’s Choice winners.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
David Shirley and Melina Fiolitakis from FCB have taken away the Grand ORCA and People’s Choice Award for the 2019 Outstanding Radio Creativity Awards (ORCA) run by The Radio Bureau.
Media is a tough business to be in anywhere in the world. The dominance of global players has shifted the sands for media organisations the world over but here in New Zealand, local players are fortifying the local media economy through innovation, partnerships and investing in local content, says GroupM New Zealand chief executive Chris Riley. And it’s win-win-win for consumers, clients and agencies.
After years of missteps, Air New Zealand has today launched a new safety video that gets to the point, without patronising its audience. ‘Air All Blacks’ has launched in support of the team ahead of the World Cup in Japan next month – and it’s a star-studded line-up. And critics of the airline’s previous video can rest assured, there isn’t a single rap wannabe in sight.