Kaitiakitanga, or guardianship of the land, is the founding principle behind solar energy company Solarcity’s latest campaign ‘Grid for Good’.
Browsing: advertising
We’ve given the mic to the industry’s future leaders. Kate Hobbs, an account manager at Rainger & Rolfe, shares her thoughts on adland.
The first thing to know about creative digital agency Resn is they aren’t just famous in New Zealand. They’re renowned worldwide. But what are we saying? Anyone who knows anything about Aotearoa’s design community already knows what legends they are. Which is why it’s only fitting for global managing director and executive creative director Rik Campbell and Steve Le Marquand to win the John Britten Black Pin at the most recent Best Design Awards – because they are among the very best.
TBWA has announced the appointment of Kate Heatley as general manager of TBWA New Zealand.
Google New Zealand has appointed Susan Carlton to the newly created position of marketing manager.
Two Auckland-based industry professionals have banded together to start a new boutique agency, Some Damn Agency, officially launching on Monday 1 July.
The Step Up Sky Tower Stair Challenge offers a rare opportunity for the general public to access the Sky Tower’s 1,103 stairs, all in support of Leukaemia & Blood Cancer New Zealand (LBC). LBC has partnered with Auckland-based agency Chemistry to shout about the event.
We’ve given the mic to the industry’s future leaders. Josh Reiri-Allen, a senior digital manager at Carat New Zealand, shares his thoughts on adland.
Part of its mission to introduce carnivores to meat-free options, Hell Pizza has taken customers by surprise with its latest meat-free concoction: the meat-free Burger Pizza.
Reading your insurance policy shouldn’t be like reading another language filled with jargon, according to the latest campaign from Tower Insurance by BC&F Dentsu.
Little Giant has today become Isobar New Zealand, completing its transition into the global agency network.
Lotto New Zealand has released ‘Lost’, the fourth instalment of its ‘Imagine’ series with DDB. The series began in 2015 with ‘Pirate Ship’ and was followed by ‘Mum’s Wish’ in 2016 and the award-winning ‘Armoured Truck’ last year.
Clemenger BBDO has taken home a Bronze Lion overnight at Cannes.
Tax and payment services company Hnry has revealed itself to be the company behind ‘The Lost Receipt’ campaign, which has popped up on billboards, radio ads and Instagram posts in the last week.
We’ve given the mic to the industry’s future leaders. Heidi Thompson, an account director at Drum, shares her thoughts on adland.
Merkle, Dentsu Aegis Network’s data-led, technology-enabled, performance marketing agency, has appointed Rebecca Tos as managing director of Australia and New Zealand (ANZ).
VMLY&R has won two bronze Lions overnight at Cannes, with FCB also taking home a bronze also.
With Aotearoa the first place to see the sun, Tourism New Zealand’s new brand campaign – ‘100% Pure Welcome – 100% Pure New Zealand’ – has New Zealanders sharing a ‘good morning world’ welcome message every morning for the next year.
We’ve given the mic to the industry’s future leaders. Georgia Middleton, a writer at Hunch, shares her thoughts on adland.
Pinnacle Life’s first campaign with YoungShand asks Kiwis to think about what makes them feel lucky and take a look at the consequences when they’re no longer there to protect them.
After a competitive pitch, Vocus Group New Zealand has appointed VMLY&R NZ as its agency partner for Orcon and Slingshot.
From driving business to delving into data, advertising agencies and clients have plenty on their plates as the new year begins. It can be a complex world out there with constant technological developments, the changing expectations of customers and the tension of creating effective campaigns. Georgina Harris spoke with agencies and clients to get a general overview of today’s landscape: what the latest challenges are, recent trends and what the community would like to see from 2019.
We’ve given the mic to the industry’s future leaders. Tom Davies, a creative at Special Group, shares his thoughts on adland.
From driving business to delving into data, advertising agencies and clients have plenty on their plates as the new year begins. It can be a complex world out there with constant technological developments, the changing expectations of customers and the tension of creating effective campaigns. Georgina Harris spoke with agencies and clients to get a general overview of today’s landscape: what the latest challenges are, recent trends and what the community would like to see from 2019.
We’ve given the mic to the industry’s future leaders. Jae Woo Park, a digital designer at Saatchi & Saatchi, shares his thoughts on ad land.
WPP AUNZ has announced that VMLY&R global commerce leader Jon Bird will relocate back to Australia from New York to take up the role of regional chief executive officer of VMLY&R Australia and New Zealand, commencing early July.
Meridian has launched a new brand platform that celebrates how Kiwis will go to great lengths to keep New Zealand clean and beautiful.
Air New Zealand continues to sit above the rest of the brands on the social scoreboard – dominating all social media platforms except YouTube.
TBWA\New Zealand has hired Guy Roberts as its new executive creative director across TBWA and Eleven PR. Roberts was formerly with Saatchi & Saatchi Auckland.
The inherent generosity of New Zealanders serves as the inspiration behind Lotto New Zealand’s latest campaign with DDB, ‘Kiwis Helping Kiwis’.