Campaigns
Ārepa launches their new Uplift Drink, custom-made for the 3pm fade via jnr.
Ārepa has launched a new campaign via jnr. to promote its Hot Sparkling Ginger + Peach Uplift drink, made to fight the ‘3pm brain fade’.
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Campaigns
New police, now boarding
NZ Police and EightyOne are teaming up to boost police recruitment with buses and a commuter train wrapped in police livery.
News
oOh!media renews premium retail contracts to enhance network capabilities
oOh!media has announced the renewal of long-standing retail contracts with Botany Town Centre and Bayfair Shopping Centre.
Movings & Shakings
RNZ appoints Patrick Crewdson as director of AI strategy & implementation
RNZ has appointed editorial leader Patrick Crewdson as its first director of AI strategy & implementation.
Movings & Shakings
Rise and Shine marks internal growth with three promotions
Full-service communications agency Rise and Shine is celebrating internal growth with three well-deserved promotions.
International
Around the World: International praise for Motion Sickness’ Cannes winning campaign
In media expert Antony Young’s global news roundup this week, international praise flows in for Kiwi indie agency Motion Sickness.
News
IHAC to host Evolution Summit for a third year
The In-house Agency Council’s Evolution Summit is returning for a third year to Sydney’s The Grounds of Alexandria.
Movings & Shakings
Adhese welcomes two new staff to lead retail media offering
Independent adtech platform Adhese is welcoming two new staff to its team to lead the launch of a new retail media offering.
News
BNZ and The Curve partner up to demystify the world of money
BNZ and financial platform The Curve have teamed up with the aim of helping Kiwis improve their relationship with their finances.
Movings & Shakings
jnr. appoints Jenny Mak as executive creative director & partner
Independent creative agency jnr. has appointed DDB’s creative partner Jenny Mak as executive creative director & partner.
Campaigns
Motion Sickness, Whānau Ora create NZ’s longest ad to increase enrolments on Māori electoral roll
Motion Sickness and Whānau Ora have launched the longest ad ever made in Aotearoa: a 30-minute Māori Roll Call delivered by Tāme Iti.
News
ThreeNow sees strong growth in digital audience
ThreeNow has seen strong growth in its digital audience, particularly among young viewers, reaching 694,000 weekly users as of May.
News
Droga5 ANZ welcomes Steve Kane to the agency whānau
Droga5 ANZ has appointed Steve Kane as principal director of its New Zealand office, who joins from Ogilvy Network NZ.
Awards
Tina’s Road Trip takes out Kantar Ad Impact Award for May
Turners Cars latest campaign receives the monthly award for the way it showcases the brand’s unique identity and connects with Kiwis.
News
VMO expands retail media network across Aotearoa
VMO has won the exclusive media rights across five retail centres including in Auckland, Tauranga and Nelson, following a competitive tender.
News
Whittaker’s marks Peanut Slab milestone with Wonka-style hunt for gold
Whittaker’s celebrates 75 years of Peanut Slab with a Wonka-style hunt for golden bars and a VIP factory tour.
Awards
Congrats to 2025 Beacon Awards finalists
The Comms Council is celebrating an outstanding lineup of campaigns with the announcement of the 2025 Beacon Awards finalists.
News
And the brand with the most NZ Marketing awards nominations goes to…
The list of finalists for the 2025 YouTube NZ Marketing Awards has been announced with Kiwibank leading the charge with the most nominations.
Partner articles
How DOOH in medical locations is reshaping audience engagement
Digital out of home is having a big impact in the medical sector, delivering crucial information to highly relevant audiences.
Movings & Shakings
LUMO celebrates new hires and an internal promotion
LUMO Digital Outdoor has welcomed three new hires and promoted internally as it continues to further strengthen its team.
Campaigns
DDB and Macca’s launch ‘Yum Only Takes a Moment’ campaign
DDB Aotearoa and Macca’s New Zealand have launched their real-time out of home campaign: ‘Yum Only Takes a Moment’.
Awards
Finalists announced for the YouTube NZ Marketing Awards 2025
This year’s record number of entrants can now find out if they’ll progress to the next stage of judging in the prestigious Awards programme.
News
NZME’s Imprint competition returns to celebrate innovation in print advertising
NZME’s Imprint competition is returning for its third year, celebrating the strength and effectiveness of print advertising.
News
Iconic win for Motion Sickness with second Cannes Grand Prix
Motion Sickness and production partner FINCH’s herpes campaign have won a second Grand Prix for Good at the 2025 Cannes Lions.
Accounts
Bridgestone appoints Calibrate as new marketing agency
Bridgestone NZ has appointed Calibrate to lead media planning for the Bridgestone brand and the Tony’s Tyre & Auto Care retail network.
News
AA Directions sees big jump in readership
The Nielsen’s survey showed that AA Directions, AA’s lifestyle, travel and motoring magazine, has grown its readership.
News
Stuff sees strong audience growth across online and print brands
Stuff Group has seen significant growth in its digital, print and magazine audiences over the past three months.
News
The New Zealand Podcast Awards return for 2025
The New Zealand Podcast Awards, supported by Acast, are back for 2025, promising greater exposure, prizes and engagement.
News
JCDecaux adds Smartframe site to Christchurch’s Northlands Mall
JCDecaux has expanded its Smartframe digital portrait network with the launch of two new sites at Northlands shopping centre in Christchurch. The additions enable advertisers to…
News
RNZ calls for voluntary redundacies following Budget cuts
Radio New Zealand is asking for voluntary redundacies from its staff, following the funding cuts announced in the 2025 Budget. The annual budget, presented by finance…