Former FCB Media managing director Rufus Chuter has joined forces with former OMD chief digital officer Kris Hadley to launch a new strategy, technology and media management agency, Together.
TVNZ OnDemand has achieved a record 102 million streams in the last 12 months – the equivalent of every New Zealander streaming over 20 episodes of Shortland Street a year.*
The Warehouse Group’s chief digital officer Michelle Anderson is an experienced marketer with years of experience on the group’s different brands. As one of this year’s TVNZ-NZ Marketing Awards ‘Marketer of the Year’ finalists, we spoke with her about how The Warehouse Group’s approach to marketing has changed and the lessons learned along the way.
Following on from a protest on gender equality at the 2018 Best Awards, the organisers have created a directory that aims to showcase a diverse range of women designers from Aotearoa living anywhere in the world, of all social, cultural and ethnic backgrounds. As well as this, a series of workshops on diversity in design being hosted by DINZ and Design Assembly are about to kick off around the country. We talk with the Designers Speak (Up) founders about the movement to make New Zealand’s design community more inclusive.
Raph Roake represents one of many young talents in the design community who won accolades at the 2018 Best Awards. His work, ‘C.O.C.A Exposure Brand Identity and Website’ created alongside fellow students – Luke Hoban and Jeremy Hooper – was awarded two golden pins for student graphic and student interactive. And his solo project, ‘All design is a political act’, gained a silver in student graphic. Since these projects, Roake has stepped inside a few studios – Strategy Creative in Wellington and Inhouse in Auckland – and continues to craft his personal work during his spare time. Roake joins us over a measly cup of cold coffee to hear about the tensions and learnings from his transition into studio walls.
As the sponsor of the TVNZ-NZ Marketing ‘Marketer of the Year’, Energi thought it would ask the candidates how they are coping with today’s ‘Always On’ working lifestyle.
A round of applause for Biosecurity 2025, Summerset and Living Green.
As part of our Programmatic Guide, Jane Ormsby from Scroll Media takes a look at the future of programmatic and challenging agencies.
All Blacks Tours marketing executive Tom Belson has only got a couple of years in marketing under his belt, but he’s already established himself as one of the industry’s rising stars. One of the TVNZ-NZ Marketing ‘Rookie Marketer of the Year’ finalists, we chat with him about what drew him to marketing and how he wants to shape his career.
Idealog celebrated New Zealand’s wide array of creative individual last year when it launched ‘Idealog’s Most Creative’. This year it’s showcasing New Zealand’s most forward-thinking companies through ‘Idealog’s Most Innovative’.
Biosecurity 2025 has launched ‘Ko Tātou This Is Us’, a nationwide campaign designed to help New Zealanders understand and care about biosecurity.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Dozens of South Taranaki pensioners ditched the slippers and bingo in favour of laser strike weapons and virtual reality goggles at an Ageing Disgracefully event in Normanby on Monday.
Stuff New Zealand brand executive of new products Brittany Damon was one of this year’s TVNZ-NZ Marketing Awards’ finalists for ‘Rookie Marketers of the Year’. We talk to her about her contribution to Stuff, challenges she’s overcome and her advice for young marketers.
With opportunities in digital technology increasing and digital out-of-home revenue growing, StopPress sits down with Phil Clemas, co-founder and chief executive of Lumo, to talk challenges, revamping its website and scheduling.
The latest campaign from Summerset Retirement Villages aims to turn the stereotypes of retirement villages on their head.
As part of our Programmatic Guide, mobile-only advertising company Kargo talks about its offer to marketers, trust/transparency and engaging audiences consuming premium editorial content.
Subaru New Zealand managing director Wal Dumper was one of this year’s TVNZ-NZ Marketing Awards’ finalists for the ‘Marketer of the Year’. We had a chat with him about how the brand has changed since he joined the company in 1996, why he got into marketing and how he runs his team.
Natural cleaning product company Living Green has launched a campaign introducing its latest range of products via BC&F Denstu.
With a career spanning more than three decades and across multiple sectors, Kevin Bowler has worked hard to add value to businesses throughout his working life. From his days in marketing at Telecom to his time at the helm of Tourism New Zealand, Bowler has had a focus on leading the transition to digital and the modern world. Now the chief executive of My Food Bag, Bowler is the 2018 inductee into the TVNZ-NZ Marketing Hall of Fame.
It was arguably the most heated election of 2017, with campaigners canvassing citizens tirelessly and debates around the watercooler reaching fever pitch. And it was not without its share of scandal, with fraudulent votes prompting an investigation to trace the IP address of the perpetrator. The political backstabbing and backdoor deals were all to elect one bird-brained candidate the winner: the kea. Now, Forest and Bird’s Bird Of The Year competition is back for another round. Communications advisor Caitlin Carew has a chat about how social media has become such an effective tool at raising awareness for our feathery endangered friends.
Looking at September’s social media activity, it’s a familiar sight of Air New Zealand holding the lead, however, across Facebook, Twitter and YouTube there’s been some competition for the top spot.
Toyota has launched a campaign ‘Nothing’s changed, except everything’ to celebrate the launch of its latest Toyota Corolla.
As part of our Programmatic Guide, KPEX’s primary programmatic partner AnnNexus takes a look at trust, Google, Facebook and GDPR.
EightyOne has had some fun with perceptions of US president Donald Trump by creating TrumpFace, a font reflecting his vocabulary.
NZME has appointed Nikki Stevens as the general manager of its Wellington and Australia agency team.
Michael Goldthorpe takes a look creativity and how it’s not a numbers game.
The Commercial Communications Council has announced 100 Effie finalists across the 17 categories for 2018 and DDB, Colenso BBDO and Special Group lead the way.
